I purchased this product in Soft Brown after having tried pretty much everything else on the market in the form of a fine brow liner. I second the reviewer who compared this product with Clinique’s Superfine Liner for Brows, that was my ultimate HG product for defining the lower part of my brows but it is no longer available where I currently live.
This product is identical to Clinique’s in terms of shape and thinness, as well as with regard to the natural tone of the Soft Brown shade. The only advantage Clinique had was the lightest shade which was Light Brown from what I recall, a very natural light brown with gray ash undertones with a hint of light olive, perfect for blondes and light, ash-toned brown haired ladies (and gents). That shade is something I personally haven’t found replicated by any other brand, unfortunately the product is unavailable to me, I hope it was not discontinued.
This Maybelline pencil has the advantage of having a great spoolie at one end and, in contrast to the Clinique one, it can be twisted upwards and downwards as any usual twist pencil/wand. The Clinique one could not be twisted back once twisted up (how... twisted was that?!)
The pencil is beautiful, natural, it doesn’t seem too creamy to me, blends beautifully with my brow hairs (thick and coarse, skin showing through in some spots), the product stick inside is so thin that it doesn’t need sharpening as it has a very fine tip, perfect for delineating or doing fine strokes. As for the spoolie, i find it great as the bristles are much shorter than others’ and reach all the way to the skin, blending the product among the brow hairs.
To the reviewers who complained that the product gets blended out by using the spoolie, I suggest a mild powdering before and after applying it, prior to brushing through. It makes a big difference from the typical powderless application.
My only complaint is that it does not last too long as the stick is relatively small and the product is indeed soft, thus it gets finished quite fast (this isn’t a hard brow pencil at all).