53%
would repurchase
3.8/5
package quality

price range

Reviews

Reviews


3.0
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5 years ago

This was okay. It was my first clean beauty mascara purchase and it isn’t TERRIBLE by any means. It just didn’t accomplish what I hoped it would for my lashes. It’s very natural, doesn’t add much...

About reviewer (30 reviews)

Age19-24

SkinCombination, Fair, Neutral

HairBrunette, Wavy, Medium

EyesBrown



3.0
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5 years ago

It's a sweet little mascara. Not one for major voluminous impact. The brush is simple with spaced out bristles. First time I was able to apply mascara to my lower lashes with barely a smudge. My...

About reviewer (720 reviews)

Age44-55

SkinVery Oily, Dark, Warm

HairBlack, Other, Other

EyesBrown


4.0
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from

7 years ago

I’m experimenting with all natural mascaras and tried this one first. I love the wand and how the mascara applies to give length and build as wanted. My lashes look fantastic except by the end of...

About reviewer (4 reviews)

Age56 & Over

SkinVery Dry, Medium, Not Sure

HairBrown, Other, Other

EyesBrown


5.0
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7 years ago

One of my fav mascaras. Makes my lashes look looooong! Lots of length, not so much volume but great definition & separation. I have had a few people asking me if they are my real lashes when I...

About reviewer (12 reviews)

Age36-43

SkinOther, Other

HairOther

EyesOther


2.0
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7 years ago

Really wanted to love this. Pros: Great brush shape, natural ingredients Cons: STINGS my eyes when removing, smudges a lot during the day. Trying to use it up rather than waste my money but I'm...

About reviewer (41 reviews)

Age44-55

SkinCombination, Fair

HairBrunette

EyesGreen


5.0
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7 years ago

I really like this mascara. It doesn't flake off or smudge or transfer under my eyes during the day. The wand is a little unusual, and it helps separate my lashes so they don't look clumpy. I got...

About reviewer (24 reviews)

Age44-55

SkinDry, Fair

HairBrunette

EyesBrown


4.0
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7 years ago

Nice silver sleek tube. slim wand brush . Very natural look, hard to get much onto lashes, but it doesnt get gunky or clumpy. More about subtle definition than dramatic length or volume Not...

About reviewer (12 reviews)

Age44-55

SkinDry, Tan

HairBrunette

EyesBrown


4.0
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7 years ago

I really liked this mascara at first because it isn't so subtle I can't even see it's there. I have since repurchased and it's not bad but not without it faults. I have the brown and it is a...

About reviewer (33 reviews)

Age25-29

SkinDry, Fair, Neutral

HairBrown, Straight, Fine

EyesGray


4.0
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8 years ago

A good everyday mascara...best of the naturals I've tried so far. By itself it's so so, but tightlining the upper waterline really nicely, curling lashes & then a few coats of this, next level for...

About reviewer (44 reviews)

Age30-35

SkinCombination, Fair-Medium, Warm

HairBrown, Wavy, Medium

EyesHazel


1.0
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8 years ago

This is truly the worst mascara I have ever used. It claims to give big, bold, fluffy eyelashes with a highly pigmented, nourishing formula. And it has a high-tech rubber brush with a cascading...

About reviewer (3610 reviews)

Age44-55

SkinCombination, Fair, Cool

HairOther, Straight, Fine

EyesOther


3.0
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8 years ago

it's ok, just an everyday wear type

About reviewer (125 reviews)

Age36-43

SkinCombination, Fair, Neutral

HairBrunette, Wavy, Medium

EyesGreen


5.0
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8 years ago

I'm transitioning to nontoxic beauty products and am so happy with this mascara. The formula is dry and holds a curl fairly well. It's obviously not as good as the Maybelline waterproof mascara I...

About reviewer (222 reviews)

Age25-29

SkinNormal, Fair, Not Sure

HairBrown, Curly, Fine

EyesBlue


5.0
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8 years ago

I don't necessarily seek out natural products and I first accidentally discovered this in a subscription box. Everyone complains it is not thickening enough. I disagree but you have to layer quite...

About reviewer (8 reviews)

Age44-55

SkinNormal, Fair

HairBrown

EyesHazel


3.0
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8 years ago

I received a tube of this in a Birchbox shipment last Fall, and while I certainly appreciate their Eco-friendliness, this is not a mascara I'd purchase for myself. There's a soft, natural...

About reviewer (25 reviews)

Age36-43

SkinNormal, Fair, Neutral

HairBlond, Wavy, Medium

EyesBlue


3.0
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9 years ago

It's an ok mascara - if you're absolutely dedicated to using natural products, it's fine. If you're not, there are much better options out there. It's not very dramatic, but it's pretty and easy...

About reviewer (11 reviews)

Age30-35

SkinNormal, Fair-Medium, Neutral

HairBrown, Other, Medium

EyesBrown


4.0
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9 years ago

I like this mascara and I really like the w3ll people brand in general. This mascara gives me a my-lashes but better look which I like. I tend to go for more of a natural look. I have fairly long...

About reviewer (236 reviews)

Age30-35

SkinNormal, Fair-Medium, Warm

HairBlack, Wavy, Medium

EyesBrown


4.0
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9 years ago

This mascara was really great for a natural and defined look, but it sadly wasn't as volumizing as I prefer my mascaras to be. It works best for a daytime mascara. I always layer my mascaras over...

About reviewer (252 reviews)

Age19-24

SkinCombination, Medium, Warm

HairBlack, Straight, Other

EyesBrown


5.0
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9 years ago

I love this mascara. Lengthens lashes wonderfully and I never need to spectate my lashes after application. Doesn't run and stays put all day. I wear this daily now and it's my new go to. I've...

About reviewer (2 reviews)

Age30-35

SkinCombination, Fair

HairBlond

EyesBlue


5.0
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9 years ago

This mascara is a natural mascara that does a good job of lengthening my lashes. Unfortunately, this does not thicken up my lashes as much as I would like, but I do like the separation and...

About reviewer (1756 reviews)

Age25-29

SkinAcne-prone, Fair, Not Sure

HairBlond, Straight, Fine

EyesGreen




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