45%
would repurchase
3.9/5
package quality

price range

Reviews

Reviews


4.0
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4 years ago

I have been using this tinted moisturizer for a year now, and I really love it. I’m as fair as fair gets, with pink undertones and the hunt of yellow in the lightest shade really helps even out the...

About reviewer (690 reviews)

Age30-35

SkinCombination, Fair

HairRed

EyesBlue



1.0
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4 years ago

I suffer from dry/oily combination skin and thought that this product with it's impressive (if a little long winded) list of ingredients would help, but sadly no. This product is absolutely awful...

About reviewer (6 reviews)

Age30-35

SkinCombination, Fair

HairRed

EyesBlue


4.0
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4 years ago

Have been using this for a few days now, and so far I like it. On the pro side, the color is forgiving (am wearing medium and is a teeny bit on the yellow side on winter pale skin--will be fine...

About reviewer (28 reviews)

Age56 & Over

SkinCombination, Fair-Medium

HairBlond

EyesGreen


3.0
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4 years ago

This looked great when the Ulta employee applied it w a foundation brush in the store, but when I tried it the next day, it looked just slightly better than a regular foundation. Very heavy and...

About reviewer (8 reviews)

Age44-55

SkinOther, Medium

HairBlond

EyesOther


4.0
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4 years ago

In my hunt for a foundation/TMBB/CC with mineral (not chemical) SPF, I found this. The ingredients list starts off exactly the same as their CC+ Cream with SPF 50+ but eventually diverges about...

About reviewer (1066 reviews)

Age44-55

SkinCombination, Fair-Medium, Warm

HairBlack, Straight, Fine

EyesBrown


3.0
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5 years ago

So disappointing in the shade range! I picked this up as part of Ulta's 21 days of beauty for about half off. I went with "Light," as it said it has a bit of yellow in it and generally my...

About reviewer (119 reviews)

Age25-29

SkinCombination, Fair, Neutral

HairBlond, Other, Other

EyesBlue


2.0
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5 years ago

I REALLY liked this product at first. I have suffered from really dry skin lately and thought this would be THE product to help. I read the ingredients and love the Zinc Oxide as it has many...

About reviewer (160 reviews)

Age36-43

SkinCombination, Fair-Medium, Warm

HairBrunette, Other, Other

EyesBlue


4.0
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5 years ago

I am rather shocked to say it, but I really like this product. I've seen it around a lot, especially on TV and ignored it. Usually, I am more of a fan of sheerer tinted sunscreens and I normally...

About reviewer (383 reviews)

Age56 & Over

SkinVery Dry, Fair, Neutral

HairOther, Straight, Fine

EyesHazel


5.0
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5 years ago

After eyeing this foundation for over a year I finally got some and am now kicking myself in the butt because it’s awesome and makes all of my other foundations seem inferior. I have dry skin that...

About reviewer (375 reviews)

Age44-55

SkinDry, Fair, Cool

HairBlond, Wavy, Fine

EyesBlue


4.0
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6 years ago

i LOVE this and a little goes a long way. I have senior skin, large pores and use a primer first.

About reviewer (5 reviews)

Age56 & Over

SkinCombination, Olive

HairBrown

EyesBrown


5.0
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6 years ago

Wow I’m impressed. I shy away from heavy foundations because my skin is dry and ‘mature’, but tried this at Ulta because I’d heard good things about it. It definitely has fuller coverage than I’m...

About reviewer (511 reviews)

Age

SkinOther, Other

HairOther

EyesOther


4.0
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6 years ago

I usually buy high end foundations like Chanel, Dior and Bobbi Brown. I was very skeptical of the claims of the IT line, but tried the original CC cream for weekends and liked the finish, but...

About reviewer (14 reviews)

Age44-55

SkinOily, Fair-Medium

HairBlond

EyesBrown


2.0
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6 years ago

Maybe this is awesome if you don't need much coverage to begin with. I'm 31, and unlike most tinted moisturizers, this makes me look older! If you have any acne scars or the finest of lines, I'd...

About reviewer (366 reviews)

Age30-35

SkinNormal, Fair-Medium

HairBrunette

EyesBrown


2.0
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6 years ago

I was excited about this product at first. Finally iT Cosmetics have put out a reasonable range of shades in a 'foundation'. With the CC Cream I have had to mix the Fair and the Light together to...

About reviewer (88 reviews)

Age56 & Over

SkinSensitive, Fair, Not Sure

HairBlond, Straight, Fine

EyesBlue


1.0
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6 years ago

I've been using It Cosmetics CC cream for a couple of years, then with my last purchase, it seemed different, and would oxidize and make me look like I was in liver failure, I thought I would give...

About reviewer (10 reviews)

Age56 & Over

SkinNormal, Fair-Medium

HairBrown

EyesHazel


2.0
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6 years ago

I really wish this wasn't so heavy and greasy, because the color (Light) actually blends into my skin tone much better than any foundation I have ever used. (I usually use MAC NW20 Studio Fix...

About reviewer (1377 reviews)

Age56 & Over

SkinSensitive, Fair-Medium, Warm

HairBrunette, Wavy, Fine

EyesHazel


4.0
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6 years ago

I love this foundation and just ordered my second tube via the IT website which gives free shipping on orders over $25. Bye Bye feels great on my combo skin, and color is nearly perfect for me....

About reviewer (5 reviews)

Age56 & Over

SkinCombination, Fair-Medium, Warm

HairSilver, Straight, Medium

EyesBrown


4.0
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6 years ago

So overall I like this product. I’ve never tried IT cosmetics cause I’ve always thought it was geared towards “older” women and probably wasn’t that great of coverage. However my mom is in her...

About reviewer (36 reviews)

Age30-35

SkinCombination, Fair-Medium

HairBlond

EyesBlue


1.0
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6 years ago

I had to return this item because it was so so sooooo bad! Probably the worst product I've ever put on my face! It was pastey and cakey, it cracked in my lines and wrinkles. It actually made my...

About reviewer (5 reviews)

Age44-55

SkinCombination, Fair-Medium

HairBrown

EyesBrown


4.0
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6 years ago

I ran out of everyday TM and decided to give this a shot based on a SA recommendation and demo in store. I liked the CC cream but the color selection is limited and the whole line runs a shade...

About reviewer (307 reviews)

Age36-43

SkinCombination, Medium, Neutral

HairBrown, Other, Medium

EyesBrown