I like it, but i don't love it. i have oily skin, and even though using this as a day cream didnt keep me from blotting my face with oil clearing film throughout the day, it's better than many other creams i have tried since i tend to blot my face twice or more whereas i do so only once when i use this vit e cream. apart from that, it's always a treat for me whenever i apply it, because as a cream, it's not thick, which i love, and it always leaves my skin feeling supple and looking dewy but not greasy or overly shiny. i dont use makeup so after putting this on i just slop in a facial sunblock that's why the dewy-ness is maintained, making me look healthier and brighter. i won't give this a 5 though, because of the packaging which is unhygenic (but i fixed the problem by using a spatula from a korean product i used up) and the price, which for me, as a student, is not allowance budget-friendly. i had mh eye on it for months and i saved up for it that's why i got my hands on it, but i wont repurchase it again. i found a moisturizer that is just as good but way cheaper and 100% natural. it's a local brand from where i live though.