I love the formula of these balms, and you can't beat the price. This particular shade looks very different from person to person. On most it looks like a dark mauve shade, but on me it looks a lot redder and deeper. I like this color, it's just a bit more dramatic than I anticipated from looking at swatches online, and for me it's not a daytime shade. I also think, as with any dark lipstick, a liner makes a big difference. I agree with the fair-skinned reviewer before me, if you have fair skin and your lips are more pigmented this color will look a lot more dramatic. If you are fair-skinned you probably know that most lip colors look a lot darker on you and it can be hard to find natural looking colors. If you're interested in a natural looking mauve lip, this isn't the shade for you. That being said, I still find myself reaching for this from time to time, but usually only for parties or night time activities. Also, it's definitely not transfer proof and it takes a long time to really sink into your lips. I don't find it to be slippery at all though, and as it wears it leaves behind a nice stain. I docked it a few points on packaging because you have to pay close attention while putting the cap back on. It's very easy to accidentally hit the lipstick. I wish the tube was longer and I could twist the lip balm even further down, to protect the pointy top. But that's just me being nit picky.