30%
would repurchase
3.4/5
package quality

price range

Reviews

Reviews


5.0
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4 years ago

This worked really well on my grey hairs, turning them dark brown and left my hair feeling the same. Maybe there are dud batches or different formulas in some countries? For me it’s a cheap way...

About reviewer (17 reviews)

Age44-55

SkinCombination, Medium

HairBrunette

EyesBrown



1.0
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4 years ago

It was a waste of time. It seemed they forgot to actually put any color in the container. I watched the video then I shook and shook then put in on my hair, but after 20 minutes it did nothing. I...

About reviewer (1 reviews)

Age56 & Over

SkinNormal, Medium

HairBlond

EyesHazel


1.0
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6 years ago

I was half way through a root touch up when I realized there was ZERO color developing on my hair. Believe me when I say I shook & shook this stuff prior to using. So I think "Ok, I didn't shake it...

About reviewer (1 reviews)

Age44-55

SkinOther, Other

HairOther

EyesOther


1.0
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6 years ago

I have never in my life experienced such a waste of time and money. My hair is so sticky, nothing will get this out. Not a single drop of color came off in the shower, this stuff is all stuck to my...

About reviewer (1 reviews)

Age44-55

SkinNormal, Olive

HairBrown

EyesBrown


1.0
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7 years ago

This review is the for the dark brown colour. Overall - worst dye I have used. Half the result at twice the price. Problems: 1) Bad coverage. I have sparse grey hair. My first dye had...

About reviewer (17 reviews)

Age44-55

SkinSensitive, Fair-Medium, Not Sure

HairBrown, Other, Other

EyesBrown


5.0
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7 years ago

700 pure dark blonde I started out w bleached white blonde hair (pixie cut) with random bits of medium bluish and even some random pink staining from old crazy color dye jobs. The staining was...

About reviewer (389 reviews)

Age36-43

SkinCombination, Medium, Cool

HairBlack, Straight, Fine

EyesHazel


5.0
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7 years ago

I don't know what's wrong with sll these bad reviews---I'm a LICENSED BEAUTICIAN----and this stuff is GREAT---LESS DRIPPING & RUNNING------EASIER TO GET ONLY ON THEV----REGROWTH----GREAT COVERAGE...

About reviewer (1 reviews)

Age56 & Over

SkinCombination, Fair-Medium

HairBlond

EyesBlue


5.0
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from

8 years ago

I can't believe all the bad reviews on this when all you have to do is cover your hair with a plastic cap while coloring. I did this and it covered all my grays beautifully and I use the black...

About reviewer (1 reviews)

Age56 & Over

SkinVery Dry, Fair-Medium

HairBrunette

EyesBlue


1.0
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8 years ago

Worst hair color I have ever used. I wanted to color my grey hair, this did not even cover a single grey hair. So dissappointed, wish I had read these reviews first. Going to go back to the root...

About reviewer (23 reviews)

Age30-35

SkinNormal, Fair-Medium, Warm

HairBrown, Straight, Fine

EyesBrown


1.0
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8 years ago

Ugh! Another reason why I should read MUA reviews before purchasing products. This is the WORST hair color product I've ever bought. It didn't change the color of my greys at all. I have dark...

About reviewer (236 reviews)

Age44-55

SkinDry, Fair-Medium, Warm

HairBrown, Straight, Medium

EyesGreen


1.0
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from

8 years ago

Bottom line is this gave me minimal to no color. It's a novel idea and application is super easy, however when I was done and used all the product I didn't feel like my hair was fully covered (or...

About reviewer (90 reviews)

Age36-43

SkinCombination, Fair-Medium, Not Sure

HairBlond, Wavy, Medium

EyesHazel


1.0
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8 years ago

AWEFUL - no coverage even with massaging in & holding container as instructed. Develops VERY DARK VERY FAST. Turns hair to straw - already used 2/3 of conditioner that came with THANK GOD I...

About reviewer (1 reviews)

Age56 & Over

SkinCombination, Fair-Medium

HairBrunette

EyesHazel


5.0
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8 years ago

I have grey hair and med.blonde hair that needs touch up often so when I saw this product I decided to try it, I used a $5.00 coupon and will now use only this product. I was able to color my...

About reviewer (1 reviews)

Age56 & Over

SkinDry, Fair-Medium

HairBlond

EyesHazel


1.0
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8 years ago

Horrible! I cannot believe this product is still on sale and not banned. The Worst product among all the hair dye products that I tried for 20 years. It fried my hair so bad and still not recovered...

About reviewer (1 reviews)

Age36-43

SkinOther, Other

HairOther

EyesOther


1.0
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8 years ago

Extremely easy to use but horribly sheer. Didn't even cover my sparse grays which is the bare minimum a hair color should do. I love the ease of use, but wish it was a more effective hair color.

About reviewer (8 reviews)

Age30-35

SkinSensitive, Fair, Not Sure

HairBrunette, Straight, Medium

EyesBlue


1.0
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9 years ago

Absolutely horrible. No gray coverage, awful smell, drippy formula, dull color. It also left my hair dry and frizzy. This could be the worst at-home haircolor I've ever used. The included...

About reviewer (45 reviews)

Age30-35

SkinDry, Fair, Cool

HairBrunette, Other, Medium

EyesBlue


1.0
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9 years ago

Complete mess! I've been trying different hair color brands for about 6 months. I was excited when I saw the L'Oreal Preference MOUSSE ABSOLUE. No mixing, reusable, sounded perfect. The worst...

About reviewer (1 reviews)

Age56 & Over

SkinOther, Olive

HairBrunette

EyesBrown


5.0
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9 years ago

It sounds like the brunette colours aren't so good, but I bought this in shade 900 Original Light Blonde and am VERY HAPPY with the results. I've been dyeing my hair completely blonde (as in, not...

About reviewer (3 reviews)

Age19-24

SkinCombination, Fair, Neutral

HairBrunette, Curly, Fine

EyesGreen


1.0
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from

9 years ago

My hair is now black. That is listed as 600 Pure Light Brown. And I have a meeting Monday where everyone will be looking at my flat black hair. First thoughts? When I saw the gloves I wondered...

About reviewer (1 reviews)

Age56 & Over

SkinVery Dry, Medium

HairBrown

EyesBrown


1.0
Created with Sketch.

9 years ago

I used this product and nothing happened, It did'nt change my haircolor, didn't color my gray and it was really hard to rince out. I think that the mousse came out but hardly any color came out of...

About reviewer (1 reviews)

Age44-55

SkinCombination, Fair

HairBrunette

EyesHazel