30%
would repurchase
3.2/5
package quality

price range

Reviews

Reviews


1.0
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7 years ago

Literally the worst mascara I've ever used. It takes many coats to even SEE any product on my lashes. Fine print on the package even suggests 25 strokes to get volume! TWENTY FIVE! When I build...

About reviewer (122 reviews)

Age25-29

SkinDry, Fair, Cool

HairBrunette, Curly, Coarse

EyesOther



1.0
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8 years ago

Worst mascara I have ever tried. It was flaking off only minutes after applying it for the first time. And, when I tried taking it off, it clumped together like gel and got in my eyes. I am going...

About reviewer (13 reviews)

Age19-24

SkinOily, Other

HairBrunette

EyesHazel


1.0
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9 years ago

I didn't even get as far as applying this mascara to my second eye. As soon as I pulled out the wand and saw the brush, I knew it had clump potential. Way more product comes out on the brush than...

About reviewer (2 reviews)

Age30-35

SkinAcne-prone, Fair-Medium, Not Sure

HairBrunette, Wavy, Coarse

EyesOther


4.0
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9 years ago

Not sure how much the price was, my mom had purchased this for me so I have no idea, heard it was around $7-$8 which isn't bad for a drugstore mascara. I honestly LOVE this mascara. I have not...

About reviewer (36 reviews)

Age25-29

SkinCombination, Fair-Medium

HairBlond

EyesBlue


5.0
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10 years ago

Almay's I-Intense Volumizing Mascara in Midnight says that its for Hazel eyes, but my eyes are Medium Brown. It works VERY well for me in the length department. It's somewhat volumizing and I love...

About reviewer (4 reviews)

Age19-24

SkinOily, Medium Brown

HairBlack

EyesBrown


3.0
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10 years ago

This is a good basic mascara. It doesn't smudge. It flakes minimally (I touch it up once, maybe twice for a really long day and I'm good). It lengthens way better than it thickens. Matter of fact,...

About reviewer (91 reviews)

Age30-35

SkinCombination, Fair, Neutral

HairBrunette, Straight, Fine

EyesBrown


2.0
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10 years ago

Really nothing special about this mascara, no effect I can see that is worth mentioning..I like Almay products, but this one is a flop in my views!

About reviewer (294 reviews)

Age44-55

SkinNormal, Fair-Medium, Cool

HairBlond, Straight, Fine

EyesBlue


1.0
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10 years ago

Bought this last week because my mom gave me a $4-off coupon on any Almay product, and since I needed mascara, I gave this one a try. Every day that I've worn it, I've thought to myself, "Throw...

About reviewer (86 reviews)

Age30-35

SkinVery Dry, Fair, Cool

HairBlond, Curly, Fine

EyesHazel


4.0
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10 years ago

I love this mascara, except it flakes like crazy! I was reading the reviews for the other colors and it seems this is the only one that does that. I think I'll try a different color.

About reviewer (20 reviews)

AgeUnder 18

SkinAcne-prone, Olive

HairBrunette

EyesBrown


5.0
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10 years ago

I didn't have any problems with this mascara, unlike other reviews here! It has a big, full bristle brush that gives really good volume and length. I don't notice any flaking or smudging but I...

About reviewer (8 reviews)

Age19-24

SkinCombination, Fair-Medium, Cool

HairBrunette, Straight, Medium

EyesGreen


2.0
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11 years ago

I bought this at Walgreens this week because it was on a good sale. The packaging and brush was fine (it's a traditional bristle brush, not a plastic/rubbery brush). It added a little volume to...

About reviewer (103 reviews)

Age30-35

SkinOily, Fair, Neutral

HairBrunette, Straight, Coarse

EyesBlue


2.0
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11 years ago

I usually like Almay mascara, but this was a flakey mess after a few hours. Don't waste your money on this.

About reviewer (4 reviews)

Age56 & Over

SkinNormal, Fair

HairBlond

EyesBlue


3.0
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11 years ago

This product is marketed "For Hazel Eyes" even though it's black. Okay... I have to admit I only bought it because it was essentially free. Wags was having a BOGO sale recently plus there were...

About reviewer (3602 reviews)

Age36-43

SkinOily, Olive, Cool

HairBlack, Wavy, Medium

EyesBrown




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