This stuff is frikkin amazing. I got it as a sample in the salon, and I couldn't believe how luxurious and moisturizing it was. I was unfamiliar with the brand, and when I checked the price, it was definitely an "aspirational" type of product-- as in a splurge, a treat, NOT for every day use (am I made of money?). And THEN, friends, I see the liter sale at my favorite orange-bedecked store, and oooohhhh, it's on.
The formula is thick with a juicy, satisfying lather than defies its coquettish sulfate-free-come-hitherness. You get some muther-loving bubbles out of this. You WILL get clean hair that is not stripped of essential moisture. Scent? Pretty sweet, on the verge of too-too, but a nice change from that pretentious camphor/patchouli smell that every SLS-free product seems to have.
I can't say enough about this stuff. This shampoo, in conjunction with its leave-in counterpart (seriously, have you seen those reviews?) has changed the quality of my hair. No more I-wish-had-good-hair. Pony up the 15 bones and go for it. ;)