4.2

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90 reviews
86%
would repurchase
3.4/5
package quality

price range

Reviews


5.0
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fromKtfezz

Aug/29/2018

I used rose, shark blue, and lavender to get a mermaid effect. The color is thick but I love the coverage I get. I want expecting the rose to get so pastel but I'm really happy with the results! I used shark blue on most of my roots for 3 inches then rotated the other colors for the ends. The top layers I was able to get 3 colors per section. I used rose on my front roots for a faux bang …Read more

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About reviewer (1 reviews)

Age36-43

SkinCombination, Fair

HairBrunette

EyesBlue



5.0
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Sep/18/2017

I used the orchid shade mixed with manic panic cotton candy pink in July to spice things up for summer. Though this product is highly pigmented I find them very thick to work with, especially when applying to dry hair. Thus is why I mix in the manic panic, to make the paste easier to work with. MP I find is a sheer color, so it won't affect the color of your CBV color. Just pick a …Read more

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About reviewer (82 reviews)

Age30-35

SkinCombination, Fair, Cool

HairRed, Straight, Fine

EyesBlue


4.0
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Jul/15/2017

The Ion color brilliance gemstones in the color Sapphire which comes out as a vibrant royal blue color works great with my hair. It stays vibrant and a dark deep blue for atleast 3-4 months. I wash my hair every 3-4 days and wash with only cold water and use color safe/sulfate free shampoo+conditioner. And even when it fades I'm not in a huge rush to reapply dye to it because this color on …Read more

2 of 4 people found this helpful. Did you?

About reviewer (1 reviews)

Age25-29

SkinAcne-prone, Fair-Medium, Warm

HairOther, Wavy, Medium

EyesHazel


5.0
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Jun/25/2017

I bought the aqua color and it turned into the most pretty dark blue just the color I was going for. After you get to shampooing your hair it does fade a little each time but I didn't mind it since after a while it turned into a pretty mint color that complemented my skin so perfectly. I bought two tubes but only used half of one since I combined it with conditioner to make the consistency …Read more

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About reviewer (7 reviews)

AgeUnder 18

SkinOily, Medium

HairRed

EyesBrown


3.0
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May/22/2016

I use this on my daughter ) for her medium brown balayage hair. She really enjoys the bright colors and picks new ones every time.
She has a lot of blonde in the ends with some highlighrs to blend. The rest is a medium brown.
I blend the color 3 parts with one part white conditioner for ease of application. If you do not use a conditioner the texture can be quite difficult to work …
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About reviewer (92 reviews)

Age25-29

SkinDry, Fair-Medium, Not Sure

HairOther, Wavy, Fine

EyesGreen


5.0
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Apr/04/2016

I purchased Ion Color Brilliance Brights in Radiant Orchid and love it!!!! It lasts quite a while for me and I have not had any poor experiences using this product.

I know many of you have stated that the consistency makes this product difficult to work with and many of you have been mixing in conditioner to make it a better consistency, I mix in Colorful Neutral Protein Filler. …
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About reviewer (1 reviews)

Age36-43

SkinDry, Fair-Medium, Not Sure

HairBrown, Curly, Fine

EyesGreen


5.0
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Feb/15/2016

The sales associate recommended this brand of semi bright color instead of the Manic Panic and Beyond the Zone that she had seen me looking at. Said it lasted longer. I got Sky Blue and had intended to color my undercut. I used the Ion Color Brillance Cream Lightener including all of Ions Sensitive Scalp Products since I have naturally dark brunette hair that I had been coloring with black box …Read more

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About reviewer (411 reviews)

Age19-24

SkinVery Oily, Fair-Medium, Neutral

HairBrown, Straight, Fine

EyesBrown


3.0
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Oct/26/2015

The pink tones of this line (fuschia) are lovely, i lighten them up with some conditioner and get a lot of compliments. I also loved the turnout of chartreuse even though it was a touch more yellow than expected. HOWEVER the blue tones are living hell, they never ever ever come out. they are entirely permanent and have to be grown out. I am a champ of getting hair dye out but this would not …Read more

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About reviewer (34 reviews)

Age19-24

SkinCombination, Fair, Cool

HairBlack, Wavy, Coarse

EyesBlue


4.0
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Oct/24/2015

Me and my Twin brother have been using these dyes for years. I myself go for natural colors. However,anytime he dyes his hair,or I try a fashion color, Ion's Brights are the first choice. There colors are extremely pigmented and true to swatch. Their pastels are beautiful(I tried Rose for breast cancer awarenes and it was amazing). Just yesterday my brother applied the Orange shade. It came …Read more

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About reviewer (4 reviews)

AgeUnder 18

SkinNormal, Fair-Medium, Warm

HairBrunette, Straight, Coarse

EyesGreen


4.0
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fromTeayii

Jun/28/2015

I picked up this dye on a whim at Sally's Beauty Supply in December 2013, and so far, I've tried 2 colours from the line: Fuschia and Magenta. When I squeezed out the dye I noticed that it was very pigmented and smelt like soap (I was okay with it). Also, the consistency of the dye was really thick, so I mixed it with a little conditioner. I applied it (using my bare hands) to slightly …Read more

3 of 4 people found this helpful. Did you?

About reviewer (8 reviews)

Age19-24

SkinOily, Medium, Warm

HairBrown, Curly, Coarse

EyesBrown