2.7

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178 reviews
42%
would repurchase
3.4/5
package quality

price range

Reviews


3.0
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Aug/31/2012

I have naturally light blonde hair. But I get it highlighted a few shades lighter ever 5 weeks. As I am saving up for go overseas I thought I would cheat and use this product to plug my roots to buy me a couple more weeks before I spend $200 for my next highlights. I read some reviews on the John Frieda site and they assured me of its 'miracle formula'

I used this product 4-5 …
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1 of 3 people found this helpful. Did you?

About reviewer (2 reviews)

Age19-24

SkinOily, Fair

HairBlond

EyesGreen



1.0
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Aug/28/2012

My once beautiful hair is falling out massively, for 2 months now, after I've been using this product for almost a year. something I've learned-if it seems too good to be true it usually is.... Strands that are falling out have white colored roots, because of the accumulation of Hydrogen Peroxide in my scalp. I have no idea what to do, doctors advise to try and condition my hair and use …Read more

1 of 2 people found this helpful. Did you?

About reviewer (1 reviews)

Age25-29

SkinCombination, Fair, Cool

HairBlond, Wavy, Medium

EyesBlue


5.0
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Aug/22/2012

I have been using this product for over a year, now. I am naturally a dirty blonde to light brown color, but I have been dying my hair for many, many years. As most, I hate having to spend tons of money to get my roots touched up at the salon. Obviously your hair dresser is going to recommend you to stop using this product in order for them to get more business from you. Honestly, after having my …Read more

2 of 3 people found this helpful. Did you?

About reviewer (3 reviews)

Age19-24

SkinNormal, Fair

HairBlond

EyesBlue


5.0
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Aug/14/2012

I have light brunette hair that I ombre using various lightening products. This is the best by far. I don't like using dyes and so this was perfect for me . Yes, it contains peroxide and is very damaging to your hair. Did I have an allergic reaction? No. Did my hair fall out? No. The ends went dry, which I solved by using a deep conditioning hair masque every couple of days combined with …Read more

0 of 1 people found this helpful. Did you?

About reviewer (1 reviews)

AgeUnder 18

SkinAcne-prone, Medium

HairBrunette

EyesGreen


4.0
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Aug/12/2012

I've been using Sun-In for the past 4, almost 5 years. While Sun-In has been effective on my hair, I absolutely hate the smell. It seems to stick around on my hair even after I've washed it several times. I thought I'd try the Go Blonder product to see if I could avoid that awful smell.

Well, first of all it's a much more expensive product and you get less product …
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1 of 3 people found this helpful. Did you?

About reviewer (87 reviews)

Age19-24

SkinCombination, Fair, Cool

HairBlond, Straight, Medium

EyesBlue


1.0
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Aug/09/2012

I am also a dark blonde (lighter during spring/summer) and I thought this spray would give me a nice color in between salon touch-ups. What a mistake! I should have read this reviews before.

Let me say, I have dyed my hair in many different ways, gone fully blond, blonder, brunette, and back to all highlights. My hair is very resistant and although peroxide does some damage, after a …
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1 of 2 people found this helpful. Did you?

About reviewer (10 reviews)

Age30-35

SkinCombination, Tan

HairBlond

EyesOther


4.0
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Aug/07/2012

Whoa. Let me just say that my hair has not fallen out/been irreparably damaged/taken on a gum like texture etc.
I bought this because I have dirty blonde hair and I want much lighter blonde hair (to go with my extremely pale skin) but my mom won't let me dye my hair. I found this and since I was already flat ironing my hair every day (at the time) I thought I would just add this to my …
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About reviewer (101 reviews)

Age19-24

SkinCombination, Fair, Cool

HairBlond, Wavy, Medium

EyesBlue


1.0
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Jul/30/2012

I'm in the process of shopping for a wig or hair piece to wear to my wedding because I don't want to walk down the aisle with the bald spot and broken hair that this horrific product has caused. Oh, how I wish I had been aware of these reviews before I used this spray. If all it had done was dry my hair out or cause an unflattering color I would have tossed it in the bin and moved on …Read more

17 of 20 people found this helpful. Did you?

About reviewer (1 reviews)

Age25-29

SkinNormal, Fair

HairBlond

EyesBlue


3.0
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Jul/28/2012

As any other bleaching product, this does kind off damages your hair. Obviously, it's strong chemical stuff you're messing with :-) I was well aware of this but as any other girl deciding to 'go blonder', I ultimately chose hair beauty > hair health :-)

So I guess all the negative reviews are legitimate.

But is does work, your hair does gets lighter …
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About reviewer (105 reviews)

Age25-29

SkinAcne-prone, Fair, Cool

HairBlond, Straight, Fine

EyesBlue


1.0
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Jul/27/2012

Like many women I thought this was a great product and any product that would keep my hair light with out bleach would be fantastic! After a few days I saw results and was very pleased with the product and used it for months after and recommended it to many other blondes. ….At first its great!
Unfortunately, the product is not as it seems. My hairdresser informed me that my hair was getting …
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1 of 2 people found this helpful. Did you?

About reviewer (1 reviews)

Age19-24

SkinCombination, Fair-Medium

HairBlond

EyesBrown