2.7

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178 reviews
42%
would repurchase
3.4/5
package quality

price range

Reviews


3.0
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Jan/25/2013

These are not assumptions, I am only here to help those who want to try this product regardless of negative reviews safely. What I am saying is no personal attack, I am sorry for those who have had horrible reactions and hair issues due to this product but i believe there is a way to use it.
THIS PRODUCT IS BEING MISUSED.
I'm using this product now, and am so far getting expected …
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8 of 15 people found this helpful. Did you?

About reviewer (3 reviews)

Age19-24

SkinCombination, Fair-Medium

HairBrown

EyesBrown



1.0
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Jan/24/2013

Okay so I have black asian hair. This bottle gave me the tint I want to lighten my hair but... GIRLS STAY AWAY FROM THIS SPRAY. IT WORKS BUT IT FRIES YOUR HAIR KENTUCKY FRIED CHICKEN OUT OF YOUR HAIR. YOUR HAIR WILL SPLIT 3X and FALL OUT and get into CLUSTER KNOTS!

What's the point of having hair when it's not pretty?

6 of 11 people found this helpful. Did you?

About reviewer (8 reviews)

Age19-24

SkinCombination, Fair-Medium, Not Sure

HairBrunette, Other, Other

EyesBrown


1.0
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Jan/19/2013

If you are using this product and loving the results you've experiencing, please stop while you are ahead before you become yet another victim to this horrific product. I'm actually seriously considering contacting a product liability lawyer because of the extraordinary damage this product has done to my hair, and to many, many others. If you're interested in joining a suit, please …Read more

21 of 24 people found this helpful. Did you?

About reviewer (1 reviews)

Age30-35

SkinNormal, Fair

HairBlond

EyesBlue


5.0
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Jan/13/2013

I haven't read other than one good review.
First of all there's no peroxide in it, so there can't be build up of it.
People are saying their hair is straw like from it, but it seems these people also color their hair, and are using it to touch up.
Maybe there is the correlation.
I'm no hair doctor:)
I don't use anything to color my hair except …
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1 of 8 people found this helpful. Did you?

About reviewer (2 reviews)

Age44-55

SkinNormal, Fair

HairBlond

EyesBrown


1.0
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Jan/12/2013

Hello! My first review:) But I just want to worn everybody because this product should have a warning on it. Yes, it lightens hair, I managed not to touch up my roots in salon about 4 months, I only used this product and it worked and I was happy. But now, almost a year later I still suffer from damages, my hair just breakes close to the roots and they are yellow on spots where the damage …Read more

2 of 3 people found this helpful. Did you?

About reviewer (1 reviews)

Age25-29

SkinVery Dry, Fair, Cool

HairBlond, Straight, Medium

EyesBlue


3.0
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Dec/28/2012

This stuff works, but maybe a little too well. I'll explain- it lightened my hair to really pretty sun bleached look. But one application too many can lead to a very unnatural look. If that's what you are looking for, use this. Also, this will bleach your rugs or carpet just as fast if not faster than your hair. My carpet has bleach spots next to the tile that leads to my bathroom. I …Read more

2 of 2 people found this helpful. Did you?

About reviewer (330 reviews)

Age25-29

SkinNormal, Medium, Neutral

HairBlond, Wavy, Fine

EyesGreen


1.0
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Nov/11/2012

DONT USE THIS PRODUCT! Im naturally an dirty blonde and I loved the color this spray gave me but the other reviews are right!! After a few uses my hair was DESTROYED. I have never seen my hair like this and I have been coloring my hair at home for years. I began drastically losing my hair in knots. I still have a huge spot in the back of my hair (Thank GOD It is an easy cover up) where my hair …Read more

8 of 9 people found this helpful. Did you?

About reviewer (3 reviews)

Age19-24

SkinOily, Fair

HairBlond

EyesBlue


1.0
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Nov/09/2012

Anyone who has written a positive review on this product hasn't used it for a long enough period. I have natural blonde hair, and I purchased this to lighten it up a bit more and to make my highlights stand out. I notice a difference after about two uses. I didn't use it again for another couple weeks, and after what would be the forth use I noticed that my hair was starting to become …Read more

5 of 7 people found this helpful. Did you?

About reviewer (1 reviews)

Age19-24

SkinVery Oily, Medium

HairBrunette

EyesBlue


2.0
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Sep/27/2012

This is just a warning..... This product is more for natural blondes.It will stripe yr color,so don't buy it! I do hair & I warn people,so they won't me up their hair.Becareful if u just colored yr hair & think this will make it better,NOT!

0 of 3 people found this helpful. Did you?

About reviewer (4 reviews)

Age36-43

SkinCombination, Medium

HairOther

EyesHazel


1.0
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Sep/20/2012

I just recently had my hair bleached and thought this help brighten it a little bit.

It says it activates with heat and the more heat you use the faster the lightening results will be. It claims that is contains a thermo-protectant but I didn't beleive it. So I used heat-protecting spray just to see if it would affect in any way. Didn't work. So I waited a couple days and …
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0 of 1 people found this helpful. Did you?

About reviewer (63 reviews)

Age19-24

SkinCombination, Fair, Warm

HairBlack, Straight, Medium

EyesBrown