No7 Exceptional Definition Nutrient Enriched Mascara

Does give good "definition" without clumps, but doesn't last. By 2pm, my mascara is under my eyes and I look like a grumpy annoyed panda.

This is quite a frustrating mascara.
Don't get me wrong - this mascara is awesome - it gives a great lift, volume and definition. BUT. And here's but. It doesn't last all day and by the end of my working day I have no mascara left on my eyelashes. If I put a mascara on, I want it to stay put and without re-applying.
The best results I've had with this one (and a few …Read more

I can't believe I finally found my HG mascara. A little info about me: I was a girl who only used drugstore. Any time I saw a new mascara on tv I'd run out to buy it hoping it was "the one". Recently I'd had enough and decided to swear off drugstore and only buy high end. Tried the makeup lovers favs: …Read more

My favorite mascara I've found.... And I've tried a lot of them!!!

Love this mascara! The brush is absolutely awesome; it has long bristles on one side for volume, shorter ones on the other side to get rid of clumpiness and a spiky ball to catch the little lashes. The packaging is alright I guess and the shape of it is unique but when mine arrived in the post, some of the writing had rubbed off. It's super easy to apply and easy to remove so I don't …Read more

WONDERFUL!! My HG mascara! I ended up throwing out my tarte mascara because this one made me so happy. It's got a double sided brush, so I use the thicker end to apply the mascara and the thinner end to comb through the lashes. It's very black, doesn't smear when I blink, comes off easily, and looks so beautiful. It flutters just the right amount at the edges and very rarely …Read more

I was using the No. 7 in the purple tube (don't remember the exact name) and thought i would try this one in the teal tube. I bought it in the wrong color (black brown) and I much prefer black, being that I have black lashes, dark brown brows, and dark brown hair. Turns out I really like it! It makes my lashes look long and fluttery without a clump in sight, just the way I like 'em! …Read more

I.love.this.stuff. I saw a u tube review of another Boots mascara (called SEVENTEEN Falsifeye HD) that was phenomenal. It MAY have been a slightly different formula/wand but is not available yet in the States so I was bound and determined to try ANY Boots mascara. I was thrilled when I found out Target carries the No. 7 brand. I prefer a bit cheaper mascaras than this; but, really …Read more

I'm onto my third tube of this stuff - it is my HG mascara. Unfortunately I live in Australia and so it is hard to get my hands on but it is just simply the best mascara I have ever tried. For everyday I really aim for the 'my lashes but better' look and this is exactly what this mascara provides. If you are going for a dramatic look, this won't be the mascara for you. My …Read more

I note most of the reviews are from pre-2012 and describe a freebie product. I'm telling you about the one I bought two weeks ago which is the BEST mascara I've used in ages. Gives amazing length and definition and NO clumps. Doesn't flake and is easy to take off. If it's a really thick, false lash effect you're after you won't like this but if you want separated …Read more