91%
would repurchase
4.1/5
package quality

price range

Reviews

Reviews


5.0
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11 years ago

its HARDDDD to find a argan oil serum thats clear thats why i love this one (: works great helps protect against heat, makes me happy smells good

About reviewer (183 reviews)

Age19-24

SkinNormal, Fair, Neutral

HairBrunette, Curly, Medium

EyesBrown



4.0
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11 years ago

My hairstylist turned me onto this. I wouldn't normally think of using something like this, as I usually go for volumizing products. But this stuff is great. It smells great and makes my hair soft...

About reviewer (29 reviews)

Age36-43

SkinCombination, Fair-Medium, Warm

HairBrunette, Wavy, Fine

EyesBrown


5.0
Created with Sketch.

11 years ago

I got this for free at a hair show for cosmetologists near Seattle. It came with a bunch of goodies by It's a 10, and I have to say this styling serum is my favorite of the bundle. I have wavy, dry...

About reviewer (14 reviews)

Age19-24

SkinOily, Olive, Neutral

HairBrunette, Wavy, Fine

EyesBrown


5.0
Created with Sketch.

11 years ago

This made my hair softer and is by far my favorite It's a 10 product. It's super expensive but I say it's worth it! Bought the 4 fl oz. for $22 and it looks like it'll last me a long time. I...

About reviewer (6 reviews)

AgeUnder 18

SkinDry, Medium, Warm

HairBlack, Straight, Medium

EyesBrown


2.0
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from

11 years ago

This performed only slightly better than the One n Only serum, which is less than half the price. It was less greasy than the One n Only and did make my hair soft, although it is not really...

About reviewer (367 reviews)

Age

SkinCombination, Fair, Neutral

HairOther, Wavy, Medium

EyesOther


5.0
Created with Sketch.

11 years ago

I really love this serum. I am biracial and I cant live without serum! I love that this helps with frizzes without making your hair greasy. I love to use an ample amount while damp before blow...

About reviewer (311 reviews)

Age25-29

SkinAcne-prone, Tan, Warm

HairBrunette, Wavy, Coarse

EyesGray


5.0
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12 years ago

I am a hair stylist and I started using all the it's a 10 product line. I absolutely love all of the products in this line and so do my clients. The shampoo is rich and creamy and sulfate...

About reviewer (11 reviews)

Age56 & Over

SkinDry, Fair-Medium

HairBlond

EyesBrown


5.0
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12 years ago

i have really awfull thin frizzy curly hair and this stuff does wonders, it makes it silky and you can run your fingers threw it without weighing it down

About reviewer (26 reviews)

Age25-29

SkinVery Oily, Fair-Medium, Cool

HairBrown, Curly, Medium

EyesBlue


5.0
Created with Sketch.

12 years ago

Can't live without this stuff. Most serums are too heavy for my hair, but my stylist recommended this after I had a keratin treatment done. She said this would be all the styling products I would...

About reviewer (35 reviews)

Age25-29

SkinAcne-prone, Tan, Warm

HairBrunette, Wavy, Fine

EyesBrown


5.0
Created with Sketch.

12 years ago

I purchased the styling serum after having fallen in love with the shampoo (see review). I honestly believe that It's a 10 products have saved my dry and damaged hair. I have fine hair that I...

About reviewer (141 reviews)

Age30-35

SkinCombination, Medium, Neutral

HairBrown, Wavy, Fine

EyesBrown



5.0
Created with Sketch.

11 years ago

its HARDDDD to find a argan oil serum thats clear thats why i love this one (: works great helps protect against heat, makes me happy smells good

About reviewer (183 reviews)

Age19-24

SkinNormal, Fair, Neutral

HairBrunette, Curly, Medium

EyesBrown



4.0
Created with Sketch.

11 years ago

My hairstylist turned me onto this. I wouldn't normally think of using something like this, as I usually go for volumizing products. But this stuff is great. It smells great and makes my hair soft...

About reviewer (29 reviews)

Age36-43

SkinCombination, Fair-Medium, Warm

HairBrunette, Wavy, Fine

EyesBrown


5.0
Created with Sketch.

11 years ago

I got this for free at a hair show for cosmetologists near Seattle. It came with a bunch of goodies by It's a 10, and I have to say this styling serum is my favorite of the bundle. I have wavy, dry...

About reviewer (14 reviews)

Age19-24

SkinOily, Olive, Neutral

HairBrunette, Wavy, Fine

EyesBrown


5.0
Created with Sketch.

11 years ago

This made my hair softer and is by far my favorite It's a 10 product. It's super expensive but I say it's worth it! Bought the 4 fl oz. for $22 and it looks like it'll last me a long time. I...

About reviewer (6 reviews)

AgeUnder 18

SkinDry, Medium, Warm

HairBlack, Straight, Medium

EyesBrown


2.0
Created with Sketch.
from

11 years ago

This performed only slightly better than the One n Only serum, which is less than half the price. It was less greasy than the One n Only and did make my hair soft, although it is not really...

About reviewer (367 reviews)

Age

SkinCombination, Fair, Neutral

HairOther, Wavy, Medium

EyesOther