i LOVE this brow pencil.
Previously I was using a MAC brow pencil in 'Dirty Blonde' (I am a MAC fanatic). Unfortunately they discontinued the shade, replacing it with 'strawberry blonde'- a completely different colour. They still have one shade in the mechanical style pencils that is perfect for me but those pencils are so tiny, it just doesn't last long enough and they break easy. I also much prefer a pencil i can sharpen to a nice point.
As soon as I realised I couldn't get my staple MAC brow pencil I went straight for the Bobbi Brown counter. This pencil seemed good enough and so I decided to go with it. 'Gray' and 'Ash' were both close matches but as I'm growing out my blonde and have quite alot of my natural ash blonde hair colour left, the girl at the counter suggested that 'gray' matched my natural hair the best, and so I bought it.
I am about 3/4 of the way through my 'gray' pencil and I must say it has been an interesting journey. To begin with I found this pencil far too intense, it takes over your brows and you can't help but get a thick, colour intense look from it. I use a brush to soften the look after applying. I got used to the formula and decided I really liked my new 'full' brows, but I always found this colour slightly too gray. It is definately an ash colour but it seems to make my brows look slightly lifeless or dull. So I decided to return to the counter and try out the 'Ash' shade. I've been using it for about a week now and find it just perfect. The look is slightly less intense than the gray and just adds a little more warmth to my face, while still matching my brow colour quite well (I'll never use something that's a different colour to my natural brows). I will still use my gray pencil when I feel like having darker brows, and ash for an every day look. After using the product for 6 months or so I can honestly say I didn't like it much at first but am now seriously in love with it. I've tried every other brand they stock at Myer and I can't find a single brow pencil that even comes close to being as lovely as this.
One more thing I would like to point out, I have noticed ALOT of reviewers complaining about this pencil falling to pieces when they try to sharpen it. I read those before sharpening my pencil and for that reason have always been quite careful but I have never had a single problem, it sharpens perfectly every single time. I use the sharpener which comes with the pencil (which is a great bonus)! I'm tempted to think that Bobbi Brown have changed their formula since all the bad reviews about sharpening. Don't listen to them, and if you like a brow pencil that is soft, powdery, intense, very easy to apply and that lasts all day then try this out!!! Just make sure to have some kind of little brush handy to buff this out a little or it will look too drawn on.