I really like this product. I am not so keen on the packaging (the reason for only 4 lippies). I don't know what could make it better - I'm not in the beauty industry, so it's not up to me to make those decisions! I just think that the tub style is not the best packaging. Anyway, on to what matters: the product itself. This stuff is excellent for controlling my "flyaway baby" hairs around the hairline. I rub my fingers into the paste, rub my fingers together to "warm" the paste, then apply it to the baby hairs, rubbing a lot. I love the way Aveda products smell (except Sap Moss - not the best smell), so I am not bothered by the smell, as were other posters. Although it is an expensive product, it lasts a long time, as I don't use very much at a time. In fact, I have had my tub since July (it's now November), and the surface barely looks like it has been scratched! All in all, when I run out of this product (which seems very far into the future), I will definitely buy it again.