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4.3

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90 reviews
88%
would repurchase
3.3/5
package quality

price range

Reviews


3.0
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10 months ago

I got the lip liner in Willow, as I wanted something that is nude.
Somehow, this color does not quite work for me when I wear it alone.
It made me look washed out.

But I can see it functioning well as a base upon which I layer my lipstick.
I see it as the alternative to using foundation on the lips to mask the natural color of lips before using lighter colored …
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1 of 1 people found this helpful. Did you?

About reviewer (54 reviews)

Age36-43

SkinCombination, Medium, Warm

HairBlack, Wavy, Medium

EyesBlack



5.0
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Mar/29/2016

I have literally 20 back ups of this. This is such a natural color and goes with just about any nude or brown lipstick you could think of. I use it with "bare it all" or sometimes with "pink suga" and it gives me the most defined natural looking pout. This stays put and glides on easily - I think they have recently reformulated and now their pencils are much creamier and …Read more

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About reviewer (18 reviews)

Age25-29

SkinNormal, Tan, Neutral

HairBrunette, Curly, Medium

EyesHazel


1.0
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Mar/25/2016

This pencil was super dry and hard to apply. I would have been okay with that but the color was like a orangish brown....not a good color for me...

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About reviewer (935 reviews)

Age30-35

SkinCombination, Fair

HairBlond

EyesBlue


5.0
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Feb/24/2015

This is the perfect as a natural lip liner for me. My everyday HG under other lipstick or alone with gloss. It's a tad on the dry side but that works for me as well because it stays on all day. It's cheap..you can't lose if you think you might like this...

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About reviewer (75 reviews)

Age56 & Over

SkinDry, Fair-Medium, Neutral

HairBlond, Straight, Fine

EyesBlue


5.0
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fromkyl77

Jun/14/2014

Wet 'n' Wild Lipliner in #712 (AKA Willow) is the perfect neutral lipliner. I actually think it's a closer match to MAC's Spice Lipliner than #666. It's more neutral with less wine tones than #666. And you can't beat the price. This pencil retails for only $0.99. These pencils have really improved a lot too. I remember them being very hard in the past, but the pencil …Read more

2 of 2 people found this helpful. Did you?

About reviewer (530 reviews)

Age36-43

SkinSensitive, Fair, Cool

HairBrown, Wavy, Medium

EyesGreen


5.0
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Jun/08/2014

LOVE! Goes with basically everything! I line this a bit outside my lipline and pair it with Bare It All or Pink Suga, and my lips look so full! It is a great nude color and can't believe it's so cheap and so good! I have used #666 in the past, but that one was a bit too dark for me. #712 is perfect!

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About reviewer (360 reviews)

Age30-35

SkinSensitive, Fair, Neutral

HairBrunette, Other, Other

EyesBrown


5.0
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Mar/09/2014

A gem for a buck!! This & 666 are my staples. I own MAC spice, strip down, & subculture but 712 & 666 are almost nearly as good esp on a budget, practically identical twins really for all practical purposes.

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About reviewer (2417 reviews)

Age36-43

SkinOther, Other, Not Sure

HairOther, Other, Other

EyesOther


5.0
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Nov/05/2013

Hands-down my favorite liner ever. It stays put and it lasts forever. It also helps your lipstick last. It can be used alone with some balm over it or under lipstick. I have never used it just as a liner. It's a perfect natural-looking color. I have been using it since high school and was amazed to find it has such a cult following--deservedly so.

I've tried other liners but …
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About reviewer (19 reviews)

Age36-43

SkinAcne-prone

HairBrown

EyesBrown


4.0
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May/08/2013

This lipliner goes so well with "bare it all" lipstick which is also from wet n wild. It's definitely a warm nude color. Perfect for day. It's not as pigmented as brandy wine lipliner because its a soft nude shade but it looks nice even by itself.

6 of 6 people found this helpful. Did you?

About reviewer (180 reviews)

Age19-24

SkinVery Oily, Tan, Warm

HairBrown, Curly, Medium

EyesBrown


5.0
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fromajb1

Apr/27/2013

The best. I've used this since high school, since before it was called "Willow." Back then I alternated between this and the shimmery #666, but as I've aged I've come to appreciate this one much more. Over lip balm it gives your mouth--well, my mouth at least--a perfect done but natural look. I used to be a lipstick junkie but can't wear it anymore--I find it makes …Read more

3 of 3 people found this helpful. Did you?

About reviewer (34 reviews)

Age36-43

SkinAcne-prone, Fair, Not Sure

HairBrunette, Curly, Other

EyesOther