82%
would repurchase
4.2/5
package quality

price range

Reviews

Reviews


5.0
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from

a year ago

Lancome Aplum is a warm leaning mauvey plum blush. It is very reminscent of the MAC Mocha per swatches and reviews (Temptalia and others) I have seen, but I have not used Mocha in FOREVER, so I...

About reviewer (1297 reviews)

Age44-55

SkinSensitive, Fair-Medium, Neutral

HairBrunette, Wavy, Fine

EyesBrown



3.0
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4 years ago

I was told by the Lancôme sales gal that this is their best seller color for blush. My shade is NC20, Asian skin. It looks beautiful on other people, but this shade makes my skin look dull. This...

About reviewer (18 reviews)

Age36-43

SkinOther

HairOther

EyesOther


5.0
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5 years ago

I only allow myself one powderblush for my minalist makeup kit. The last two I bought over the last seven years have been discountinued.... this Aplum Shade is my new holy grail! I love that it...

About reviewer (114 reviews)

Age56 & Over

SkinCombination, Fair, Cool

HairGrey, Wavy, Fine

EyesGreen


5.0
Created with Sketch.

9 years ago

This is a beautiful blush and I really like it because it just looks so pretty on. About me NW20, NARS Monte Blanc, YSL BR20, blonde hair, and green eyes. This shade goes really well with my...

About reviewer (1090 reviews)

Age36-43

SkinCombination, Fair, Cool

HairBlond, Wavy, Medium

EyesGreen


5.0
Created with Sketch.

10 years ago

I love this. I got it and "Meil Glace" in a tiny duo. I know it's prob not the best, but I use it for eye-shadow as well. It never irritates my skin as so many other shadows and blushes do. It...

About reviewer (338 reviews)

Age36-43

SkinCombination, Medium Brown, Warm

HairBlack, Wavy, Medium

EyesBrown


5.0
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from

10 years ago

Aplum is a soft, dusky plummy mauve without any shimmer. This is a subtle yet sophisticated shade that looks incredibly natural on my medium tan skin and especially lovely in the winter months....

About reviewer (285 reviews)

Age30-35

SkinNormal, Tan, Neutral

HairBlond, Straight, Medium

EyesGreen


5.0
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12 years ago

I got this as a sample from lancome-usa.com and thought it would break me out since Lancome is not known for using natural ingredients and you know, all that hype. However, I have never broke out...

About reviewer (32 reviews)

Age25-29

SkinAcne-prone, Medium, Neutral

HairBlack, Straight, Medium

EyesBrown


5.0
Created with Sketch.

12 years ago

This came in a GWP and I've been using it every day for two weeks. I prefer it to my two other plums--Clinique's Plum Gorgeous and Smoldering Plum--because it's a little lighter and therefore...

About reviewer (32 reviews)

Age56 & Over

SkinDry, Medium, Warm

HairGrey, Straight, Fine

EyesHazel


4.0
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12 years ago

I have been using this blush in Aplum for many years. When you find something that works, I guess it is safe to stick with it! I love the light and smooth look of this, particularly when worn over...

About reviewer (8 reviews)

Age19-24

SkinNormal, Tan

HairBrunette

EyesOther


5.0
Created with Sketch.

12 years ago

I got this blush in Aplum as part off GWP recently. It was a choice between this blush and an eyeshadow quad. Since i have more than enough eyeshadows (including 3 quad Lancome GWP) I chose the...

About reviewer (7 reviews)

Age44-55

SkinCombination, Medium

HairBrown

EyesBlue


4.0
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12 years ago

This is a beautiful plum-rose color. I have very dark brown hair and eyes and light skin. I think this blush is beautiful on fair skin. I used to wear very sheer light pinks, but I like this best...

About reviewer (368 reviews)

Age25-29

SkinNormal, Fair-Medium

HairBrunette

EyesBrown


5.0
Created with Sketch.

13 years ago

Finding a blush for me is very difficult for the following reasons: - makes me look hot - makes it look like I have rosacea or redness on my cheeks, which is really annoying when I spend time...

About reviewer (154 reviews)

Age19-24

SkinCombination, Tan, Warm

HairBlond, Wavy, Coarse

EyesOther


4.0
Created with Sketch.

13 years ago

Finally a light plum color that doesnt darken up my face, this color actually brightens. I love that its not as bright as pinks and red as mauves. This is a true purple brown. What I love about...

About reviewer (1387 reviews)

Age30-35

SkinVery Oily, Tan, Warm

HairBrown, Other, Other

EyesBrown


5.0
Created with Sketch.

13 years ago

Love this stuff! The last blush subtil I purchased caused breakouts (believe the shade was Cedre). I was concerned about this one, particularly because it has bismuth oxychloride in it....

About reviewer (437 reviews)

Age30-35

SkinCombination, Other

HairBrunette

EyesHazel


5.0
Created with Sketch.

14 years ago

I received this in a compact about a year ago, along with another lancome blush and a few eyeshadows. Until today I hadn't even touched this blush. It appears to be a dusty berry with a tiny hint...

About reviewer (140 reviews)

Age19-24

SkinOther, Fair, Not Sure

HairBrunette, Other, Other

EyesHazel


5.0
Created with Sketch.

14 years ago

I have so many blushes, but this is the one I reach for everyday! It is a great nuetral color that will go with anything. I would highly recommend, I pair this with Macs cream blush in...

About reviewer (10 reviews)

Age30-35

SkinNormal, Fair, Not Sure

HairBrunette, Other, Other

EyesGreen


4.0
Created with Sketch.

14 years ago

You can count on Lancome for blushes for sure. This looks dark on the compact but comes out a nice berry color. You can layer it on a bit more sheer or for more color, add a bit more on. Expensive...

About reviewer (132 reviews)

Age30-35

SkinCombination, Fair-Medium

HairBlack

EyesBrown


5.0
Created with Sketch.

15 years ago

Well I loved this blusher, really love it and I still have a pretty full one left. It makes my cheeks look lovely and it lasts forever. Still loving this, the gold flecks are so beautiful and...

About reviewer (66 reviews)

Age25-29

SkinOily, Fair, Not Sure

HairBrown, Curly, Other

EyesGreen


4.0
Created with Sketch.

15 years ago

I love this blush. I have this in aplum, and it is a beautiful color. I normally would not go out of my way to buy another plum blush, but this one looks good and stays put. I am fair...

About reviewer (119 reviews)

Age30-35

SkinOily, Fair

HairBrown

EyesGreen


5.0
Created with Sketch.

16 years ago

Staple for me. I use just a bit on my nose to give me a just came out of the cold or sun look. Brings just an added touch of color to my skin.

About reviewer (12 reviews)

Age36-43

SkinCombination, Olive

HairBlond

EyesBlue




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