Jordana Cosmetics Lipstick

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3.7

43 reviews

74% would repurchase

Package Quality: 3.2

Price: $

Package Quality: 3.2

Price: $

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Age: 30-35

Skin: Oily, Fair, Not Sure

Hair: Brunette, Other, Other

Eyes: Brown

I read the reviews here for Jordana lipstick and went to Kmart to buy it. Well, I loved it so much I went back the next day for more and today (so 3rd day in a row) I went to a different store to get even more (FoodMaxx)! The lipsticks were $1.19 so I went wild and I am sooooo glad! These lipstick are the best ever! I cannot believe the high quality of them. I bought a mixture of the mattes (which are near to impossible to find in a drug store) and the regular ones. I love them all!! I highly, highly recommend these. Both regular and matte have have excellent pigmentation, lasting color that doesn't fade, and really look high quality on the lips. I can almost promise you that if someone applied these to your face and you didn't see the label, you would vote they were $25+ lip colors!

I hate to admit it, but I like these way, way better than my Mac ones! I find them to be superior in how they look and apply, especially the matte ones b/c wow, the Mac ones drag on application. Almost torture! I think that the Jordana Pink Passion (matte) is a near dupe for Mac Nicki Minaj! I love retro looking colors and if you do, too, you HAVE to get the matte one in Tangerine Tango! I actually bought the Mac RiRi Woo to wear to my upcoming graduation and now.... I think I am going to wear this one. It takes the cake!

Others I bought are Holiday Red (not a true red but pretty), Cherry Pie (also not a true red but pretty, a bit more shear in formula), Hollywood Red (to me is a dupe for Revlon's Cherries in the Snow), Terra Cotta (very pretty, sort of neutral, bronze-reddish, very wearable color), Simply Natural (nice neutral but not dead looking color/muted apricot/fleshy), Pink flair (also reminds me of a Nicki Minaj Mac but toned down), and Mystery (a really lovely dark pink/berry color I think a lot of people would enjoy).

The packaging is.... not that great but on the other hand, I don't really care about it and I don't think they look horrible.

One thing I was confused about is that they have a matte and regular collection in two different packaging (one collection comes in a clear tube and the other collection comes in a traditional looking tube. The collections, as far as I can see, do not have the same colors. I can't figure out what the difference between the two packaging types are, but both carry a regular and matte selection and the quality is the same across the board.) Went on the Jordana website, but still couldn't see/find the difference.

I love they are made in the USA and at such a low, low, low cost. Jordana cosmetics overall really show that you can still find high quality, low cost products made in the America!

I think Jordana should make more colors. Many are very, very dark looking and I passed on those. Jordana overall is a fanastic brand that I only recently found out about. I have been so pleased with them! I was hesitant at first because I thought that at such a low cost they would be really horrible, but I was wrong.

These don't really have a strong taste but they smell like watermelon. Exactly like the Milani lipsticks.

Please give these a try!! I think you will be delighted and you will enjoy them the same if not more than your high end ones! I know I do! These are now my best kept beauty bargain!!!!!

9 of 9 people found this helpful.



Age: Unknown

Skin: Other, Other, Not Sure

Hair: Other, Other, Other

Eyes: Other

I find these much too waxy and dry. Emphasizes every line of the lips, extremely unflattering.

5 of 5 people found this helpful.


Age: 30-35

Skin: Sensitive, Fair-Medium, Neutral

Hair: Brunette, Wavy, Fine

Eyes: Green

I'm just going to run through a few Jordana colours that I wear regularly. These are all ones that apply and last well, with a nice texture.
For reference, I'm a pale - neutral - brunette with freckles and green eyes.

098 - Caribbean
Bronze. This is an orangey bronze colour with a gold shimmer. It's very pretty, but I never wear it. It reminds me so much of my Mum, back in the 80s... I'm not sure if the colour actually ages me, or if it's just those associations. I should give it to Mum and see if she likes it.

005 - Blackberry
A deep purple burgundy. Not overly pigmented, but layers well.
-Update- mine went rancid... it got that gross plasticy scent, and hardened. It must have been an old one when I bought it, and I haven't bothered replacing it yet (I have a couple of similar colours that work well in it's absence).

189 - Natural Touch
Creamy, incredibly easy to wear. LIke an enhanced version of my own lip colour. A touch of taupe in pink.

001 - Amber
Orange. Doesn't have the chalky texture that a lot of orange lipsticks seem to have. A slight shimmer, but nothing too bad. Surprisingly highly pigmented. Quite vampy.

077 - True Red
A blue-based red. Not particularly pigmented, making it an easy colour to wear during the day. Quite summery, fades to pink.

078 - Bright Red
Such a cool red. Really bright, with a slight gold/orange shimmer to it... not noticeable, but JUST enough to give it some pop.

127 - Brown
So awesome. A deep, dark brown, that gives that super rich 90s colour payoff. A good alternative to a black, as it's nice and warm, but still dark.

4 of 4 people found this helpful.


on 11/3/2010 5:17:00 PM

Age: 30-35

Skin: Dry, Fair-Medium, Warm

Hair: Brown, Wavy, Medium

Eyes: Brown

I LOVE Jordana lipsticks. Yes, the packaging is cheap and tacky looking and yes, they can be a little on the drying side but the range of shades, the pigmentation, the lasting power and the price just blow me away. I must have about 20 or so (including Matte ones, separate review) and yeah, some of them don't quite work so well for me because the Dollar Store where I got them doesn't have testers but overall, these are amazing enough for me not to care.
The case is cheap plastic, usually a black base with a clear lidded cap but it is pretty sturdy and functional enough.
The formula is a little on the stiff side, hardly any slip and not what I would call creamy. They don't dry my lips out per se, but the lipsticks do feel drier than MAC or Revlon, etc. BUT the pigmentation level in most is very rich and the colour seems to cling to lips really well and last for ages. So it seems there is a bit of a trade off - drier application = longer lasting colour and that's OK with me. Most of mine seem to have a fairly strong watermelon or fruity scent but it dissipates quite quickly once applied and doesn't linger like some of the waxy/crayon lipstick smells can.
Some of my favourite colours...
Soft Rose - a beautiful gold glimmered salmony rose.
Burgundy - gorgeous red pink with a very flattering shimmer.
Mauve - tasteful muted rose brown, not quite sheer, very MLBB.
Grape - very pretty deep mauve pink cream.
All Spicy - a vibrant juicy looking orange coral, applies more pink than it appears in the tube.
Barely Pink - soft neutral petal pink with slight silvery pearl.
Natural - creamy looking chocolate pink nude.
Vin Rose - bright raspberry rose pink with blue micro shimmer.
For $3 a piece, these are certainly something to investigate if you're looking for a dirt cheap but more than decent quality lipstick that lasts well and you don't mind putting a bit of balm underneath before applying. These are not the BEST lipsticks in the world (I think that goes to Guerlain Rouge G) but for the range, price and quality they are definitely a winner, at least in my book!

4 of 4 people found this helpful.


Age: 44-55

Skin: Combination, Fair, Neutral

Hair: Red, Curly, Coarse

Eyes: Brown

This is a review for the Matte and the regular Jordana:

This is incredibly unflattering if you're a little (ahem) older. I'm a fairly well-preserved forty-something (very few lip lines) thanks to a complete inability to tan and a lot of Retin-A from an early age because of acne, and...well...these are a resoundingly ugly, "No."

My absolute favorite cheap lippies are New York Color (the 97 cent kind), and I was replacing them because my NYC stash is a year and a half old, and I'm trying to avoid putting germ-bombs on or near my forty-something gums.

Not this, though. It looks really, really unflattering. Back to the grocery for more NYC or the regular Jordana, which I have reviewed below.

Review for the Regular Jordana lipstick, not the Matte:

Amazing colors, moisturizing, and very pretty, even on mid-forty lips. The smell is like you're eating sweet tarts, and it stings a little, though. I bought the "Grape", and it's the right kind of pinky purple for very pale skin. It's very flattering. Overall, I'd rebuy and wear these happily.

3 of 3 people found this helpful.


Age: 30-35

Skin: Combination, Fair-Medium, Warm

Hair: Black, Kinky, Coarse

Eyes: Hazel

I am a lipstick junkie. I have bought so many different kinds of inexpensive lipsticks. Jordana is one of my favorite brands! I own 35 lipsticks from Jordana. The colors are amazing and they are long lasting for me because I use a lipstick primer. I especially love the fact that they're $1.49. I will be ordered more really soon! They don't dry my lips out because I always moisturize my lips because applying. I can't say anything bad about this product.

3 of 3 people found this helpful.


Age: 36-43

Skin: Combination, Fair-Medium, Warm

Hair: Brunette, Straight, Fine

Eyes: Hazel

Yes, I'd buy again, but you do NEED to top these lipsticks with a good gloss, or they'll dry your lips out as bad as prunes! NOT joking! They are VERY drying, and I'm not talking about Jordana's Matte lipsticks! These regular lipsticks, @$1.30 each, are like a matte lipstick though! I bought 3 in the shades: All Spicy, Mango, and Sea Pearl, as I saw pics of them online. I thought they were flattering colors, and so they are! I posted pics of them on my profile. So, if you want to see them, hit my pictures! I found them hard to apply as they were stiff and so applied unevenly, even waxy, like a box of Crayola crayons! However, they ARE long lasting, and that was even with a gloss on top! NOT BAD! And yes, they are sweetly scented, but that doesn't bother me, even though it does linger, it isn't strong. I smeared a bit on white paper, as a swatch, and the next day, I could smell them, as if they were "scratch n' sniff" stickers! Anyway, All Spicy is a pinkish-coral, more on the pink side, which is shocking a bit, as it looked a bit pinkish-orange in the tube. I like it. Again, it was a bit hard to apply, so at first it went on light and sheer. Gotta really work it on your lips! All Spicy also has a soft pearly sheen to it. NOT glittery! Mango is a light copper-burnt orange shade. This one I like the least, as it isn't very flattering on. When I mix it with All Spicy, it works out a bit better. Probably because I think Mango leans more toward the burnt orange shade than a light copper. I didn't notice any pearly sheen. Sea Pearl is a copper shade with a slight sheen to it. Maybe even considered brassy. Anyway, don't forget the LIP GLOSS! I tried these on and then took them off, and my lips felt chapped! NO JOKE! Wish they were moisturizing! I also found that, even though Sea Pearl was the darkest in the tube, it seems to apply more sheer than the other two. My least fav, Mango, applies the darkest. I found some awesome lipsticks @Dollar Tree, from L.A. Colors! Those are NICE! And moisturizing! Gosh! I'm so disappointed in my recent Cherry Culture haul! Everything was CHEAP CRAP! :( Seriously! I have better luck at my local Dollar Tree! Well, ya live n' learn I guess! Thank goodness everything was CHEAP! ;)

3 of 3 people found this helpful.


on 9/16/2014 12:20:00 PM

Age: 36-43

Skin: Acne-prone, Fair, Warm

Hair: Blond, Wavy, Fine

Eyes: Blue

I bought several of these lipsticks. The texture is nice, but I haven't yet found a color that is right for me. I want to review the colors that I bought

Coco malt. This is a brownish color, It is frosty (shiny)

chestnut This is also a brownish color. it is less frosty than coco malt, but is still frosty (shiny)

terra cotta - this is a reddish color. im very conservative and this is too red for me.

Natural - this is a light cool pink color (i am warm toned)

taupe (matte) (gold tone case) - this has a reddish color and is a bit too dark for me (i am fair skinned and conservative)

the textures of these lipsticks are good. its a matter of finding the right color. The price of these is right.

2 of 2 people found this helpful.


on 4/8/2013 12:14:00 AM

Age: 19-24

Skin: Combination, Tan, Not Sure

Hair: Brunette, Other, Other

Eyes: Other

Jordana is probably one of the most underrated brands ever! It's super cheap but it works wonders! The lipstick lasts VERY long and it does't get dull at all. It has a very wide variety of colors and they smell fabulous.

2 of 2 people found this helpful.


on 8/13/2010 12:43:00 AM

Age: 30-35

Skin: Combination, Medium, Warm

Hair: Black, Straight, Medium

Eyes: Brown

So far I have 2 Jordana lipsticks--Earth and Copper Penny, and I absolutely love them. For only $1.49, I was initially skeptical of the quality and the color of these lipsticks, but I was very quickly won over when I tried on these lipsticks. They're very pigmented and the colors are absolutely lovely--not to mention that there's a great color selection to choose from. They don't go on as smoothly as I'd like but for the price and the color, I don't really mind. You can purchase these online at jordanacosmetics.com and cherryculture.com. I will definitely be trying out more shades.

2 of 2 people found this helpful.


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