3.5

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621 reviews
59%
would repurchase
4.0/5
package quality

price range

Reviews


5.0
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Aug/21/2012

HG mascara!
Makes my lashes huge , costs around 5 dollars at target

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About reviewer (9 reviews)

AgeUnder 18

SkinNormal, Medium, Not Sure

HairBlack, Other, Other

EyesBrown



4.0
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fromLexm

Aug/21/2012

No clumps, buy it

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About reviewer (13 reviews)

AgeUnder 18

SkinOily, Medium, Neutral

HairBrunette, Straight, Coarse

EyesBrown


4.0
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Jul/29/2012

I heard maybe this product was discontinued?... I used this mascara before I started using HE brands and it is one of the only "drug store" mascaras I can recommend. It didn't clump, didn't flake, and didn't bother my sensitive eyes (I wear contacts and lack oil production from my glands). The brush is nice, too. It is not a common bristle brush, but one of those …Read more

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About reviewer (81 reviews)

Age19-24

SkinOily, Fair, Cool

HairBrunette, Curly, Fine

EyesGreen


5.0
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Jun/18/2012

I've only used this once and MAYBE I'm a little too quick to judge this mascara, but this...is...AMAZING! I saw someone on YouTube say that it's a really great mascara and so I saw it at Target and bought it. The packaging definitely attracted me- it's SO pretty! xD. But overall, it's a really good mascara for lengthening (not so much thickening).

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About reviewer (10 reviews)

Age19-24

SkinNormal, Medium Brown, Warm

HairBrown, Kinky, Coarse

EyesBrown


3.0
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Jun/10/2012

I bought this bc I read that it works well for short lashes bc of the bristles. At first, I liked it and thought it worked well but now I don't think so anymore. The one thing that turns me off the most is this is a really wet mascara. It takes longer than usual to dry. I am a very speedy person and want my makeup to dry asap. This product gave me mascara dots near my eyes once I close them …Read more

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About reviewer (36 reviews)

AgeUnder 18

SkinNormal, Fair

HairBlack

EyesBrown


1.0
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May/23/2012

This is an aweful mascara. The wand is a brush/comb that seemed promising but it was a huge disappointment.

I bought this with a gift voucher I had. It came with the black khol pencil which is great. The brush came separate and was displayed in the package (like the Covergirl Lash Blast). I had it about 5mths before using it and I never opened the mascara. I just opened the package to …
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About reviewer (216 reviews)

Age30-35

SkinCombination, Dark, Warm

HairBrunette, Relaxed, Medium

EyesBrown


4.0
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Apr/25/2012

I personally didn't have a problem with this mascara, it's actually better than others I've tried. The packaging is cute, I'm not a fan of pink but I love black *black goes with everything* ;D It separates my lashs, lenghtens, and adds a bit of volume. It depends on how you master the brush, here's a tip: when applying it, rotate the brush. There are two different sets …Read more

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About reviewer (20 reviews)

AgeUnder 18

SkinNormal, Fair-Medium, Neutral

HairBlack, Curly, Medium

EyesBrown


4.0
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Apr/23/2012

I adore this mascara because it lengthens and separates my lashes wonderfully. Doesn't give much volume though. I'm not going to buy it again because it doesn't gold a curl. If it doesn't hold the curl then bleeh.

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About reviewer (1 reviews)

Age19-24

SkinCombination, Fair-Medium

HairBlack

EyesBlack


1.0
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Apr/22/2012

Right into the trash. The dry formula and ridiculous dinky brush made it impossible to even get the product onto my eyelashes. The brush was some sort of floppy silicone with exactly four rows of bristles that were about a millimeter long.

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About reviewer (59 reviews)

Age25-29

SkinDry, Fair-Medium, Cool

HairBrunette, Straight, Medium

EyesBrown


2.0
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fromjstehr

Apr/21/2012

I thought with the design of the brush it would really deliver volume and definition, but it failed miserably. I found that the formula was oddly dry, which is strange for mascara. As a result of the dry formula it caused severe clumping, and didn't help with volume or definition at all. The packaging looks cheap because the pink printing on the tube fades. Will not buy again.

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About reviewer (42 reviews)

Age25-29

SkinCombination, Fair

HairBlond

EyesGray