Uploaded by emeenk

3.3

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348 reviews
57%
would repurchase
3.9/5
package quality

price range

Reviews


4.0
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Aug/10/2011

I started using this product in Light Auburn more than 2 years ago, because I love the fact that it's fast and this shade of Light Auburn is really the shade I want. Problem is, the packaging on this product is so unnecessary--formed plastic, paper, so much waste that doesn't need to happen. I'm sure it's one reason why the product costs so much more than regular hair dye …Read more

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About reviewer (13 reviews)

Age44-55

SkinCombination, Fair-Medium

HairRed

EyesGreen



5.0
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Aug/09/2011

I like the modern packaging and the shade selection for brunettes is nice. My fav is medium ash brown which is like a dark brown at first but fades into a nice rich brown shade. I honestly do not mind it being dark at first. The conditioner smells like coconuts and leaves my hair soft and healthy. I like using half of the tube to make up for any dryness the dye may have caused. 10minutes is such …Read more

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About reviewer (27 reviews)

Age25-29

SkinCombination, Tan, Neutral

HairBrunette, Other, Medium

EyesBlue


4.0
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fromjahylo

Aug/03/2011

First time using a boxed dye, new to Korea and didn't know where to get my hair done. I purchased this in light brown... Love the color, helped with the red roots, very even color. Brush nozzle really helped with the application. Works very fast. Only complaint is the conditoner that comes with this product. Caused major build up in my hair. Crown felt sticky/gummy YUCK!! Searched …Read more

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About reviewer (14 reviews)

Age30-35

SkinDry, Medium, Not Sure

HairBrunette, Straight, Fine

EyesBrown


1.0
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Aug/02/2011

At first I loved this stuff. The color was great and my hair was shiny and lovely. Buuuut with every use the color lasted for shorter and shorter periods of time. Now my hair is brassy and feels like straw (and I have seriously hard to kill hair). I will never ever use this stuff again!

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About reviewer (5 reviews)

Age30-35

SkinNormal, Olive

HairBrunette

EyesBlue


5.0
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fromyuigi

Jul/16/2011

I used Medium Ash Brown. Great product, not runny at all. Did its job in 10 min as stated and the colour sticks and is gorgeous.

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About reviewer (78 reviews)

Age19-24

SkinCombination, Fair-Medium, Not Sure

HairBlack, Straight, Fine

EyesBrown


2.0
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Jun/26/2011

I have used this product twice, the first time with lightest blonde and the second with medium blonde.
i am naturally a medium ash blonde and when i used the lightest blonde it considerably lightened my hair but was also slightly yellow. The yellow faded after a couple of weeks but so did the lightness and my hair got darker.
a few months later i have my natural medium ash roots and …
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About reviewer (39 reviews)

AgeUnder 18

SkinCombination, Fair, Neutral

HairBlond, Wavy, Coarse

EyesBlue


1.0
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Jun/25/2011

I can honestly say this is the WORST OTC dye I have ever used. I uaully use Garnier but I thought i would give this a shot. I have dark brown, almost black hair and I went for the 'Suddenly Sable' darkest brown color.

I was a little annoyed at the price but I figured it must be worth it due to the time I would save with it being only a 10 minute processing time. How WRONG I …
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About reviewer (21 reviews)

Age36-43

SkinCombination

HairBrown

EyesBrown


5.0
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Jun/20/2011

I always color my hair at home because that is what I can afford. I've tried a lot of drugstore dyes, maybe even all of them. Here is a quick overall pro list of this product:
*It does what it claims and the color is same as what the box says
*Colors roots same shade as hair; non brassy
*Is not messy; the least messiest dye I have ever used
*Ease of …
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6 of 6 people found this helpful. Did you?

About reviewer (71 reviews)

Age19-24

SkinSensitive, Fair, Neutral

HairBrunette, Straight, Fine

EyesBrown


4.0
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Jun/19/2011

This dye was pretty decent. I used Medium Brown and I really loved the color outcome. I left the color in for around 11 mins and my hair wasn't at all dried out. My only real complaint is, I didn't get 100% gray coverage. Some of my grays turned to a light, golden brown (like the color of beer) rather than medium brown.

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About reviewer (366 reviews)

Age19-24

SkinCombination, Medium, Warm

HairBrown, Curly, Medium

EyesHazel


4.0
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May/17/2011

I used the Perfect 10 color in Darkest Brown, and yes, it was definitely the darkest brown and looked black right after coloring. I naturally have lighter/medium brown hair and had lots of highlights, so I was more golden colored or blondish brown before using the color. I definitely wanted a big change and love my hair very dark, but it was still a super big change! At first I was a little …Read more

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About reviewer (153 reviews)

Age19-24

SkinCombination, Fair

HairBrown

EyesOther