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4.2

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91 reviews
81%
would repurchase
3.3/5
package quality

price range

Reviews


5.0
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Apr/19/2012

I bought this when I was 13 and getting ready to go into High School and wanted something to make me feel older. I bought it at a local store with my allawonce money along with a huge bag of chips. This was my first mascara I had ever purchased and I didn't realize how great this product was. I thought all mascaras were supposed to curl, lenghten, volumize and separate at the same time just …Read more

5 of 6 people found this helpful. Did you?

About reviewer (68 reviews)

Age19-24

SkinOily, Tan, Not Sure

HairBlond, Curly, Other

EyesGray



4.0
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Apr/16/2012

I LOVE this mascara! and I think thats an understatement. My friend is the one that got me try it out since she always had the prettiest eyelashes and claimed it was the mascara, so I asked my aunt coming from mexico to get me one. I love the uplifting effect and it works way better than any drugstore mascara IMO on me. i absolutely recommend it to everyone, and the best part is the price!

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About reviewer (1 reviews)

Age19-24

SkinNormal, Tan

HairBlack

EyesBrown


5.0
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Apr/15/2012

I love this mascara!! One thing I do have to say is that a lot of stores who sell this sell OLD mascara...hence, the dryness. Open it as soon as you buy it and check if the brush smoothly comes up. After a horrible experience with both waterproof and regular mascara from maybelline I had no eyelashes left! I tried this & immediately got compliments on them! This is my go-to mascara at all …Read more

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About reviewer (2 reviews)

Age19-24

SkinCombination, Medium, Not Sure

HairBrown, Curly, Medium

EyesBrown


3.0
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Feb/01/2012

I bought this at Amazon after reading the reviews here and was disappointed. I wear contacts and found that it was too irritating for my eyes. The mascara dried on my lashes and crumbled into my eyes. I won't be purchasing again.

1 of 1 people found this helpful. Did you?

About reviewer (3 reviews)

Age25-29

SkinAcne-prone, Olive

HairBrunette

EyesHazel


5.0
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Jan/05/2012

This truly is the best kept secret in the world of mascara.

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About reviewer (17 reviews)

Age25-29

SkinCombination, Fair, Cool

HairBrunette, Wavy, Medium

EyesHazel


5.0
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Jan/03/2012

Oh I don't even know where to start this mascara is the BEST mascara I've tried and I've used some of the most expensive and "best" brand names,yet I keep coming back to this. I literally look like I'm wearing Falsies which I love and it's waterproof and easy to remove with makeup remover. It does flake but keep in mind most waterproof mascaras flake on me oh …Read more

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About reviewer (173 reviews)

Age19-24

SkinCombination, Fair-Medium, Not Sure

HairBlack, Other, Other

EyesBrown


5.0
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Dec/12/2011

I absolutely cannot get enough of this stuff! I have tried dozens of mascaras, hoping something would work for my stick straight lashes. I used to wear a lot of false lashes because they really help me with my curse.. and I would just add the best mascara I had to blend my lashes. lol. I have to say I've only come across about 3 decent mascaras and never any that had me completely hooked …Read more

4 of 4 people found this helpful. Did you?

About reviewer (1 reviews)

AgeUnder 18

SkinCombination, Fair-Medium

HairBrunette

EyesBrown


4.0
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Nov/06/2011

On an expedition to the charming Mexican shopping plaza in my town I came across a little beauty supply kiosk. The lady had dozens of Apple brand mascaras in a range of formulas (mamey, avocado, jojoba, aloe, peanut oil, almond, Super Lash, blue colored mascara, brown mascara, waterproof, and clear). I'm not familiar with the brand so I asked the lady running the kiosk which formula was …Read more

4 of 4 people found this helpful. Did you?

About reviewer (86 reviews)

Age25-29

SkinCombination, Fair-Medium, Cool

HairBrown, Wavy, Medium

EyesBrown


4.0
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Oct/24/2011

The very first time I used this mascara my friend asked me if I was wearing falsies. But, it was just all to this mascara and some curling! I have it in jojoba and the first thing that hit me when I opened the mascara was the smell. It kind of gives me a headache if I get a big whiff of it, it's not that very pleasing. But wow oh wow! This mascara does wonders!
The formula is a bit wet …
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About reviewer (19 reviews)

Age19-24

SkinAcne-prone, Medium, Warm

HairBlack, Straight, Coarse

EyesBlack


4.0
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Aug/28/2011

Girls, girls, girls! PLEASE! buy this mascara! Just try it out!! for just $1.99 there's nothing to lose!
Let me tell you...
I have the whimpiest lashes EVER. They NEVER hold a curl after applying any kind of mascara (voluminous, diorshow, big fatty, givenchy etc) but this mascara... wow! its the ONLY mascara that will hold my curl. I dont care about the packaging, or the bristle …
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10 of 10 people found this helpful. Did you?

About reviewer (11 reviews)

Age19-24

SkinNormal, Fair-Medium

HairRed

EyesBrown