Marisa Shipman is the founder and CEO of The Balm. The makeup company is based in San Francisco, CA and launched in early 2004. They are known for their multi-tasking cosmetics and have a complete line of face and hair care formulas.The Balm products are now available in more than 100 nations around the world.

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151 products

3,764 reviews

78% would repurchase

Recent TheBalm Reviews

Concealers -TheBalm -TimeBalm Concealer

on 1/18/2018 10:23:00 PM


Its quite a thick concealer so apply sparingly. I use it as an undereye concealer and it did not crease or separate. The packaging does feel very cheap though and the sponge that came with it is pretty much useless.

Palettes -TheBalm -Nude Dude Eyeshadow Palette

on 1/15/2018 4:49:00 PM


This was the first product I purchased from the balm and bought it without looking in to it. I was very disappointed with the quality of it. The only shades I used were the three golden/coppery shimmers(however I often had better ones anyway). I really tried to make this product work but i just couldn’t. The dark matte shades were patchy as hell and all bar the 3 shimmers mentioned had barely any pigment. I have so many better drugstore and high end eyeshadow pallets that I would rather use. Also another note the shimmers are very crumbly when you start to get frther in and there is quite a lot of excess powder that dirties up the pallet. It’s such a shame as the packageing is so pretty and the colours could have been beautiful together if they had any pigment.

Highlighters -TheBalm -Mary-Lou Manizer

on 1/15/2018 1:48:00 PM


I like this product however it doesn’t have the blinding aspect I wanted. It is buildable to an extent and does last for a while. However i do feel I have a lot better and cheaper highlights. I feel the price is too higher really and for that reason I wouldn’t burnt again. However if you do like a natural glow this may be something to consider but I would recommend saving some money on a cheaper product which could do the same e.g. essence highlight

Powder -TheBalm -PhotoBalm Powder Foundation


This does not come with a brush. The magnet is pretty strong so it stays closed. Skin needs to be moisturized before putting this powder on. The coverage is light when used alone. It has different finishes with different liquid foundations. I prefer not to use silicone makeup but do on occasion. It was disappointing that this looks best with liquid silicone foundation. Yes, I do need to blot whether using alone or not. It lasts pretty long on my face. I have had it for a month and a half. It already cracked, and now I have to depot it somehow. Not a repurchase.

Tinted Moisturizer -TheBalm -BalmShelter Tinted Moisturizer

on 1/12/2018 4:27:00 PM


Ever since La Mer replaced their perfect TM with the current Skintint "sludge"...I've been on the hunt for a replacement. The coverage and texture of this Balm Shelter TM are very nice and light. The scent is "sunscreen" like and very unobtrusive. The price point is great. Unfortunately, the undertone of this product (I used Light) was very greyish/washed out on me. Not cool-toned pinkish, but truly a greyish neutral tone. Sticking with NARS TM in "Alaska" or Laura Mercier in "Nude" - warmer undertones - until La Mer fixes their big mistake and brings back their old skin tint (Hope springs eternal!)

Top Rated TheBalm Products


Cabana Boy

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Mary-Lou Manizer

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Frat Boy

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Hot Mama

233 reviews

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