Originally founded by Eugene Rimmel in 1834 as a perfumery in London, Rimmel Cosmetics has gone on to become popular worldwide. Eugene was a pioneer in developing personal hygiene products like mouth rinse and pomade. After inheriting Rimmel's beauty empire in 1887, his two sons expanded on their fathers success internationally as they developed new color lines focusing on eye-enhancing products, most notably, Rimmels famous mascaras. In 1996, the company was aquired by Coty Inc. and is currently Britain's best-selling makeup brand. It can be found in 40 countries worldwide, and the brand prides itself on creating affordable, contemporray, cutting-edge makeup.

image 0image 1image 2image 3image 4image 5image 6image 7image 8image 9image 10image 11image 12image 13image 14


1,077 products

32,385 reviews

66% would repurchase

Recent RIMMEL Reviews

Polishes -RIMMEL -Kate 15 Year Collection Supergel Nail Polish - Rock N Sparkle

on 4/14/2019 5:50:00 AM


Rock ‘N’ Sparkle is a red shimmer polish. I used 2 coats, but it could probably pass as a one-coater with a careful application. I really like it, but it does have very Christmassy feel to it.

2 of 2 people found this helpful.

Primer/ Corrector -RIMMEL -Stay Matte Primer

on 4/11/2019 5:20:00 PM


I really like this primer alot! I am a makeup junkie and although I use a few different primers, this one is my go to. I've used it with high end and drugstore foundations and it works beautifully with them all. It keeps the oils at bay in my T-zone and fills in my pores. My makeup lasts throughout the day and looks great. Best part is the price! You just can't go wrong.

3 of 3 people found this helpful.

Concealers -RIMMEL -Hide the Blemish


Product full of pore clogging ingredients, toxic parabens and non eco friendly products. Research the ingredients - it's disgusting! It's time we hold these cosmetic companies accountable!

Mascara -RIMMEL -Wonder'luxe Volume Mascara

on 4/8/2019 3:26:00 AM


Not worth the money. Priceline has many better options that do a much better job at volumizing lashes. This did NOTHING for me and kept smudging everywhere.

1 of 1 people found this helpful.

Pressed Powders -RIMMEL -Stay Matte Pressed Powder


First, when I got it (which was about 2 years ago ), I was so in love with it, and I used it so often that I hit pan after a couple of months (haha) But then all of a sudden it fell off the table and broke in pieces…back then I hadn’t tried out so many products as I do now because of my job...

Anyway, we all know that the packaging is simple but not really protective as it’s a plastic compact and it can break easily…

When I repurchased it, I noticed some things which I didn’t see back then or had the knowledge about it...

It is a fantastic powder if you’re setting the foundation and keeps it matte! With my combo skin, I have no problems with the powder as it controls the oil during the day so, I can apply it in the morning, and it will stay put all day – that’s what I want!

The negative point is that I don’t like it to set my undereye or on top of the eyelids! I noticed that it’s too thick. I can see the little powder particles which I don’t see if I use a translucent loose powder so, I don’t use it for that, but I use it for the rest of my face!

I love to apply it with a big powder brush and press it into the skin and then give it some time to melt into the foundation and it will leave a beautiful finish! – If you don’t have the time to let it settle with the foundation, you can use setting spray on top 😊

2 of 2 people found this helpful.

Back to Top