RIMMEL

RIMMEL

Originally founded by Eugene Rimmel in 1834 as a perfumery in London, Rimmel Cosmetics has gone on to become popular worldwide. Eugene was a pioneer in developing personal hygiene products like mouth rinse and pomade. After inheriting Rimmel's beauty empire in 1887, his two sons expanded on their father’s success internationally as they developed new color lines focusing on eye-enhancing products, most notably, Rimmel’s famous mascaras. In 1996, the company was aquired by Coty Inc. and is currently Britain's best-selling makeup brand. It can be found in 40 countries worldwide, and the brand prides itself on creating affordable, contemporray, cutting-edge makeup.

https://us.rimmellondon.com/
Overall rating
3.7
Created with Sketch.
66%
would repurchase
3.7
Created with Sketch.
Overall rating
66%
would repurchase

Recent RIMMEL Reviews

Magnif'Eyes Eye Palette - Nude Edition
5.0
Created with Sketch.

2 days ago

Absolutely stunning selection of shades in this palette. Some of the colors are basic nude, great everyday shades, while others I would consider to be more smokey neutrals. The color combos are limitless and the quality is incredible. Minimal fall-out, buildable pigmentation, and impressive longevity. For $8, this is an unbelievable drugstore palette. Looking forward to trying the other Rimmel …Read more

2 of 3 people found this helpful. Did you?

Magnif'Eyes Eye Palette - Nude Edition
5.0
Created with Sketch.

2 days ago

Absolutely stunning selection of shades in this palette. Some of the colors are basic nude, great everyday shades, while others I would consider to be more smokey neutrals. The color combos are limitless and the quality is incredible. Minimal fall-out, buildable pigmentation, and impressive longevity. For $8, this is an unbelievable drugstore palette. Looking forward to trying the other Rimmel …Read more

2 of 3 people found this helpful. Did you?


Moisture Renew Lipstick
5.0
Created with Sketch.

7 days ago

I have the shade 'In love with Ginger.'
This to me is a great dupe for MAC's lady danger. Slightly less neon with gorgeously glossy comfortable pigmentation. I actually prefer this to lady danger as sometimes a matte neon can look chalky.
The colour is an orange red, perfect for a day like today, when the dreary rain and wind make you feel gloomy. I think it will suit …
Read more

2 of 2 people found this helpful. Did you?

Moisture Renew Lipstick
5.0
Created with Sketch.

7 days ago

I have the shade 'In love with Ginger.'
This to me is a great dupe for MAC's lady danger. Slightly less neon with gorgeously glossy comfortable pigmentation. I actually prefer this to lady danger as sometimes a matte neon can look chalky.
The colour is an orange red, perfect for a day like today, when the dreary rain and wind make you feel gloomy. I think it will suit …
Read more

2 of 2 people found this helpful. Did you?

Moisture Renew Lipstick - Mayfair Red Lady

I totally discovered this lipstick by accident.
I popped into Boots to buy my son some nappies. With no intention of purchasing anything else.
When I had an inclination to just have a peek at any new red lipsticks in the makeup aisle.
Rimmel lipsticks are always a winner for me.
The name of this lipstick hit me in the face like a cream pie. I must admit I'm very drawn to …
Read more

2 of 2 people found this helpful. Did you?

Moisture Renew Lipstick - Mayfair Red Lady
5.0
Created with Sketch.

7 days ago

I totally discovered this lipstick by accident.
I popped into Boots to buy my son some nappies. With no intention of purchasing anything else.
When I had an inclination to just have a peek at any new red lipsticks in the makeup aisle.
Rimmel lipsticks are always a winner for me.
The name of this lipstick hit me in the face like a cream pie. I must admit I'm very drawn to …
Read more

2 of 2 people found this helpful. Did you?