Eyes Lips Face, also known as e.l.f. Cosmetics, is an international cosmetics brand based in New York City. Founded by Joseph Shamah and Scott Vincent Borba in 2004, it sells products largely at $1, $3, and $6 price points.Items include bath and skin-care products, mineral-based makeup, professional tools, eyeliners, lipstick, glosses,[7] blushes, bronzers, brushes, and mascara, among others. (wikipedia.com)

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813 products

31,891 reviews

70% would repurchase

Recent E.L.F. Reviews

Makeup Brushes -E.L.F. -Studio Small Angled Brush

on 2/21/2018 11:21:00 AM


My kid absconded with mine so I got one of these for $2.00 at target.
Firm bristles and so far no shedding.

Nice find - and essential.
And if my kid steals it I can get another easily - and it won't break me.

Lip Gloss -E.L.F. -Lip Plumping Gloss - Champagne Glam

on 2/20/2018 2:11:00 PM


This was on my ELF wishlist online for ages when it first came out - and was happy to see that my local Target had it in-store! I grabbed Champagne Glam and it's beautiful. Some would probably be unhappy because it's very clear - but it has a bit of a nude/pale frost to it and lots of shimmer/sparkle and shine. It dulls down my pink lips (white nude color) and I love that. It is a bit THICK for my liking, it's a thick gloss, which can make it sticky on your lips. I also found that if I apply one thick swipe, it will clump in the middle of my lips or stick together, so one faint swipe is all you need. But I love the color. The scent is the same as their Lip Lacquers (vanilla) which is fine, but tends to get old.

I found NO burning whatsoever because it's a plumping gloss. A lot of folks on ELF were complaining of burning - and I had NONE. I've used/have the Buxom lip glosses - those burn and turn my lips red, no matter what color I try. This product does not, and I have sensitive lips. So i'd use this over the $20 Buxom glosses hands-down. And for $5 -- it's a large tube with a great applicator. Saw the other colors, but I like nude, clear glosses best.

3 of 3 people found this helpful.

Eye Makeup Remover -E.L.F. -Makeup Remover Pen

on 2/18/2018 11:14:00 PM


A genius product in theory. For years I've been dipping q-tips in eye makeup remover to fix mascara transfer on a daily basis...DAILY! I can NEVER manage to not get at least one speck of mascara on my eyelid. A pen makes removing mistakes quicker and more convenient. Saw this for about $3 and thought I had scored. However. I bought this product twice this year.. the first time it was completely dried out from the moment I pulled it out of the package. Useless. Thinking it was a fluke and I got a dud I bought it again. ALMOST completely dried out. I still tried to use it but most days I just reach for my trusty q-tips. I was inspired to write this review because today I bought a similar product from Hard Candy called Oopsy-Proof Makeup Eraser which I'm hoping will be a lot better and NOT already dried out. Plus the HC one appears to have a much finer tip which is nice. One of the things I hate about using q-tips on the lid to fix mascara is that sometimes it removes my eyeshadow as well. The ELF eraser pen has a thicker marker style tip which could apply too much remover to the lid and you may have to redo your shadow (if yours is not already dried out like mine!). So...yeah...looking forward to trying out the HC version even though it cost a few dollars more...

2 of 2 people found this helpful.

Lipstick -E.L.F. -Moisturizing Lipstick - Ravishing Rose

on 2/18/2018 3:51:00 PM


i gave this 4 stars for pricing because even at $3, this was overpriced junk. e.l.f. proves that you get what you pay for! shoddy application, sweet smell and taste (ugh!), flat one-dimensional colors. nobody over 18 should waste their money on these lipsticks. spend a little more and get gabriel/zuzu -- those are worth it! i bought these in ravishing rose and wine tour. the rose was like a tacky coral and the wine was just basic kool aid purple. never again.

Moisturizers -E.L.F. -Daily Hydration Moisturizer

on 2/17/2018 10:41:00 AM


This moisturizer isn't bad, it just doesn't suit my needs. I have normal-dry skin and I would like more moisture. If I wasn't using this with the Elf hydrating essence, I don't think it would give me enough hydration. I find this similar to neutrogena's water boost moisturizer. Both have a gel-cream texture. Elf has a slight scent. I can't place what it smells like, but it is not irritating or offensive. It pumps out a small amount of product. I use half a pump around my eyes and 3 pumps to cover my face and neck. You do get a lot of product, so i think this could last me 2 1/2 to 3 months. I think combo-oily skin would like it best. It plumps skin and adds hydration without being too nourishing. Overall, a good product, but not for me. I will finish the bottle and not repurchase. I prefer my Yes To Cucumbers moisturizer.

2 of 2 people found this helpful.

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