BeneFit Cosmetics

BeneFit Cosmetics was founded in San Francisco in 1976 by twin sisters Jane and Jean Ford. Starting out as a small beauty boutique called "The Face Place" in the Mission District, they developed their first product called "Rose Tint" (now famously known as "benetint"). After a move to downtown San Francisco in the 80's, they went on to develop and debut "lip plump". After changing the name to Benefit Cosmetics in 1990, the first Benefit counter at Henri Bendel in New York City a year later, eventually opening counters in London and worldwide. Aquired by LVMH in 1999, the best-selling products include "They're Real!" mascara, "Gimme Brow" brow gel and the "Porefessional", a pore-minimizing balm. (wikipedia.com)
https://www.benefitcosmetics.com/us/en

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3.6

611 products

39,339 reviews

58% would repurchase

Recent BeneFit Cosmetics Reviews

Mascara -BeneFit Cosmetics -Roller Lash

on 6/18/2018 10:58:00 AM

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Love this! I curl then apply and my lashes look long and beautiful . This is a lengthening mascara for me and that’s just what I was looking for.

1 of 1 people found this helpful.



Brows -BeneFit Cosmetics -Gimme Brow + Volumizing Fiber Gel

on 6/17/2018 6:17:00 PM

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I’ve only recently discovered this fabulous brow product. As I’ve got older my mousey brown eyebrows have faded somewhat and I began looking for a brow product. I initially tried powder products but they were just so so and fiddly to use. This Benefit gel is amazing. The wand is tiny and I just brush the product through my brows giving them a boost in colour. It takes seconds and my brows are back.

1 of 1 people found this helpful.


Blush -BeneFit Cosmetics -Dandelion

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I’ve been using this for about 7 months now, and I don’t feel like it’s impressed me much. It’s a very light and natural blush with a hint of shimmer. You have to build the color up to get the pigmentation you want, as it is pretty sheer. The packaging isn’t my favorite, as it can be hard to fit your blush in the box. It’s a nice blush if you’re looking for something light, but not for anyone who’s looking for a lot of color pay off.


Brows -BeneFit Cosmetics -Precisely, My Brow Eyebrow Pencil

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I love this eyebrow pencil. Make sure to check the shades first. I am a brunette and use shad two for a more natural brow. So easy to use especially the spoolie on the end.


Blush -BeneFit Cosmetics -Gold Rush Blush

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Love. Love. Love 💕

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