benefit Cosmetics

BeneFit Cosmetics was founded in San Francisco in 1976 by twin sisters Jane and Jean Ford. Starting out as a small beauty boutique called "The Face Place" in the Mission District, they developed their first product called "Rose Tint" (now famously known as "benetint"). After a move to downtown San Francisco in the 80's, they went on to develop and debut "lip plump". After changing the name to Benefit Cosmetics in 1990, the first Benefit counter at Henri Bendel in New York City a year later, eventually opening counters in London and worldwide. Aquired by LVMH in 1999, the best-selling products include "They're Real!" mascara, "Gimme Brow" brow gel and the "Porefessional", a pore-minimizing balm. (

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615 products

39,511 reviews

58% would repurchase

Recent benefit Cosmetics Reviews

Mascara -benefit Cosmetics -BADgal BANG! Volumizing Mascara

on 12/13/2018 3:53:00 PM


This looks BEAUTIFUL for about 20 minutes. When it comes to making lousy eyeslashes look great, this is a winner. The problem is, it smudges worse than any mascara I've ever used (and I've used a LOT of mascaras). I will apply this, get dressed, get in the car, look in the rearview mirror, and see black smudges halfway down my cheeks. I've been applying this on my top lashes only, but it still smudges beneath my eyes (How...I don't know). At first I thought the smudge problem was because of foundation or concealer that was too oily, but the smudging happens even when I use mineral powder foundation. I can get the exact same beautiful, smudgy lashes from Great Lash Mascara and save $21.00. This is definitely not worth the cost.

1 of 1 people found this helpful.

Mascara -benefit Cosmetics -Roller Lash Mascara

on 12/13/2018 1:35:00 PM


I always thought this mascara was too overrated/had too much hype around it. However, this is my opinion after finally trying it: Pros: - No flaking - No smudging (one of the ONLY mascaras that doesn't smudge on me, which is a big big big deal) - holds the curl the whole day - has really nice lengthening - separates my lashes really well - doesn't dry my lashes whatsoever - easy to remove Cons: - average/low volume - it kinda irritates my eyes on the first 30 minutes of wear as it makes them feel heavy and tired (?) but after those 30 minutes the sensation is gone Overall, I really liked this mascara as volume is not a priority for me and I can deal with the "irritation" pretty well. The thing that always goes wrong with every mascaras I try is the smudging and since I didn't experience it with this one at all, I will be repurchasing it!

1 of 1 people found this helpful.

Primer/ Corrector -benefit Cosmetics -The POREfessional Face Primer

on 12/12/2018 3:40:00 PM


I was recomended this as a primer and I have to say it did not work for me. My makeup sits on top of it and no matter how much powder I use it simply won’t set, so all my base ends up moving and transfering everywhere. Alone blurs my pores a little bit, but not what is expected for a pricey primer. Wouldn’t buy again

1 of 1 people found this helpful.

Brows -benefit Cosmetics -ka-BROW! Cream-Gel Eyebrow Color with Brush

on 11/29/2018 11:56:00 PM


I have to use this product with ready set brow or else it doesn’t last the whole day it will wear off and smudge without it (I have combo skin) . I like the #3 color a nice neutral warm light brown good for me as I’m a highlighted blonde brunette . I don’t like the packaging as it dries out quickly . I will repurchase however because I love the texture and color and with the ready set brown lasts all day even through workouts. :)

1 of 1 people found this helpful.

Brows -benefit Cosmetics -Gimme Brow + Volumizing Fiber Gel

on 11/29/2018 11:51:00 PM


I use this after applying kabrow . I have very thin brows not much hair and this plumps up whatever hairs I have , it’s like mascara for your brows . I got a sample and purchased full size. Very satisfied. I’ve used Estée Lauderd version of this which is good too but this one lasts longer on my slightly oilier skin. With the ready set brow it lasts all day. Without it I get some smudging end of day it wears off.

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