BeneFit Cosmetics

BeneFit Cosmetics was founded in San Francisco in 1976 by twin sisters Jane and Jean Ford. Starting out as a small beauty boutique called "The Face Place" in the Mission District, they developed their first product called "Rose Tint" (now famously known as "benetint"). After a move to downtown San Francisco in the 80's, they went on to develop and debut "lip plump". After changing the name to Benefit Cosmetics in 1990, the first Benefit counter at Henri Bendel in New York City a year later, eventually opening counters in London and worldwide. Aquired by LVMH in 1999, the best-selling products include "They're Real!" mascara, "Gimme Brow" brow gel and the "Porefessional", a pore-minimizing balm. (wikipedia.com)
https://www.benefitcosmetics.com/us/en

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3.6

607 products

39,092 reviews

58% would repurchase

Recent BeneFit Cosmetics Reviews

Eyeliner -BeneFit Cosmetics -They're Real Push-Up Eyeliner

on 11/24/2017 2:22:00 PM

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In contrast to many of the reviews I've read on here, I have never found an easier eyeliner to apply. Of all of the gel liners I have tried, this one - by far - is the easiest with which to make a neat line. It's also the only gel liner that comes out looking exactly the same on each eye. (Usually one eye has a ton of liner, and the other has the perfect amount. This one is so easy, you get a perfect line on each eye.) It stays put ALL DAY.

HOWEVER, I get a terrible allergic reaction from it. I've been too stubborn to admit it was the product, so have tried 5-6 different tubes, purchased at different locations, hoping I could find one that wouldn't make my eyes red, itchy and puffy. (I thought I had pink eye the first time it happened. By the second time, my ophthalmologist just told me to ride out whatever was going on b/c it was NOT pink eye.) So disappointed.



Liquid -BeneFit Cosmetics -"Hello Flawless!" Oxygen Wow

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My skin is oily during the summer and combination during winter/autumn/spring. This foundation is quite greasy which can be annoying and the lightest shades aren't very pale (lightest shade can become quite orangey during the day), but apart from that the foundation is nice, it doesn't settle in dry patches or enhance any lines. Its quite pretty but definitely not perfect.


Mascara -BeneFit Cosmetics -Roller Lash

on 11/23/2017 12:56:00 PM

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I loved the way this mascara looked--for approximately 2 weeks. After that, it became sticky and very dry. I thought I had purchased a defective tube, but the second one I bought dried out just as quickly. No, thanks. I can't afford to replace expensive mascara every few weeks. I disliked the cap on the tube, as well. It looked extremely dirty after about a week of use.


Primer/ Corrector -BeneFit Cosmetics -The POREfessional

on 11/22/2017 6:50:00 AM

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So I’d seen this product around for ages and never got around to trying it. I finally tried it and I love it on bare skin. It makes skin look natural and clean and better. Using it with makeup/foundation over it I was less impressed. I found I needed to apply it over foundation to have a good result. I will use it on bare skin for a great make up free look. I find best results just using it around nose and cheeks where pores are most visible. It can be a little drying so I don’t use it elsewhere in case it looks a little chalky.


Brows -BeneFit Cosmetics -Precisely, My Brow Eyebrow Pencil

on 11/21/2017 2:01:00 PM

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This is my go-to even over ABH Brow Wiz. It's creamy and not too waxy with great color payoff, but lasts all day and it takes forever to run out. I was buying Brow Wiz every 4-6 weeks and I can make this last for 2 months or more. It does only come in 5 colors so if you can't find your match this might not be for you, but I usually use two different colors on my brows anyway.

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