I bought this after the wedding party I was in got our makeup done at the Estee Lauder counter. I bought it in Honey Pink which is really bright but I love the way it warms up my face and brightens my eyes. *fair with blue eyes* It's very smooth and glossy. I don't need to add any gloss overtop. It also looks very natural on and has decent staying power. Definitely more then a regular gloss. I will definitely be buying more.