The one concealer for me! It actually conceals the dark circles under my eyes, has a lovely, creamy texture, and doesn't dry out the skin. Makes me look less tired immediately. I can be a lazy person makeup-wise, but I honestly say this is the only product I put on my face everyday. Practical, small packaging. I apply it with a brush but it is also a nice concealer to take with you (camping, sleeping over, etc) and you can easily apply it with your finger if you don't have a brush by hand. It is best to put some powder over it because it can be a bit shiny, plus then it stays in place longer. When I bought it I thought it was quite pricey, but a little goes a long way! I've bought mine definitely more than a year ago and it is still half full. For a top brand it's affordable, and for the quality you get it's worth paying a little more than I usually would. Good: conceals perfectly, nice texture, price/quality Bad: can be a bit shiny, sometimes it creases a little (so you need to put some powder over it) I can recommend it to everyone.