I bought this yesterday after seeing it advertised on TV. I should mention I've been using bio sculpture gel and shellac for the past two years and acrylics for a year before that - I HATE nail polish with a passion... I freakin' love this nail polish! One coat, super fast dry (I did mine while preparing dinner!), shiny when dry, even coverage. I even jammed one finger in a draw and expected it to chip and didn't. The formula is slightly more gel-like in consistency, and similar to the rimmel fast dry as well. I haven't noticed any unusual chipping (I usually chip nail polish in the blink of an eye). I buffed my nails prior to application with one of those four way buffing blocks and filed my nails and then washed my hands with soap and dried well. I don't know why others are giving bad reviews, it's not that different to other polishes and it does what it's advertised to do, sure it chips, but so does ALL nail polish. It isn't cheap in AU - $15-$16 a bottle (nearly $17 USD).