Too Faced • Shadow Insurance • Eye Primer

rated 4.2(1589 reviews)

Average Rating.4.2
Would buy this product again.77%

rated 5 of 5 *TOP REVIEWER* DrTierraFierce on 10/10/2010 9:19:00 PM more reviews by DrTierraFierce

Age: 19-24   Skin: Normal, Fair-Medium, Warm   Hair: Brown, Straight, Medium   Eyes: Brown    

Okay so this was my first eyeshadow primer I ever bought I bought it from Sephora and wa told that this was the best and I am very impressed. I bought it because when I where the matte eyeshadows out of my 120 eyeshadow palette, they tend to fade, not go on right and doesnt stick to my lids and fades out a litte. I must say that I am very impressed with the primer, it helps my mattes last all day, no creasing, and the color shows up and sticks to it very well. Just a tiny dot goes a very long way, the tube may look small BUT, it can last you for a very long time if you use very little and not too much I will try the Urban Decay Primer next to compare to this otherwise, I would def repurchase.

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rated 3 of 5 fatisil on 10/9/2010 8:39:00 PM more reviews by fatisil

Age: 25-29   Skin: Combination, Fair   Hair: Brunette   Eyes: Hazel    

EDIT: I can't explain why, but after a week of using it, it became oily... It's not because of the temperature, since it's been cold... But it ruined my make up on a wedding, so now I officially hate it :( Still use it for everyday make up... If someone knows what happened and if I can do anything to fix it I would deeply appreciate any input! Thanks :)

PAST: The best eye shadow primer I've tried!!! Works wonders, easy to apply, user friendly packaging... (Can't say how long a tube will last, but will update!)

I have to admit, though, I haven't tried Urban Decay Primer Potion, since the brand is not available in my country. Nor are any non-high end primers. So the range of products I tried are only on the high-end side and I believe this one was the cheapest!

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rated 3 of 5 *TOP REVIEWER* Miaoudeminou on 10/7/2010 9:59:00 PM more reviews by Miaoudeminou

Age: 19-24   Skin: Acne-prone, Fair-Medium, Cool   Hair: Black, Wavy, Medium   Eyes: Hazel    

I've purchased this twice now. The tube lasts me about 9months to a year. That's not that bad for $18 USD. I just have to say that I never noticed my eyeshadow looking better or lasting longer with this. It's just okay and I bought it twice now because it's better than UDPP.

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rated 5 of 5 pompomgrl81 on 10/7/2010 4:30:00 PM more reviews by pompomgrl81

Age: 25-29   Skin: Combination, Fair   Hair: Brown   Eyes: Blue    

I tried this product based upon a reco from a friend when I told her I always have a problem with my shadows creasing. She gave me a sample and I tried it - I have to say I can't believe I never knew about this before! Here I have been walking around with creasing shadows thinking there was nothing I could do about it! My life has now changed! This product went on so nicely - smooth and invisible. I put my shadow on next and boom...COLOR...I couldn't believe how it enhanced my shadow color. That was at comes 7pm and guess what? NO CREASING! Even after I went for a run outside. Love this product and would definitely buy again and again! It is pricey but a little goes a long way so I figure 1 tube must last a long long time. It has now become a part of my must-have beauty staples!

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rated 5 of 5 *TOP REVIEWER* CarrieLynnJ on 10/6/2010 12:33:00 PM more reviews by CarrieLynnJ

Age: 36-43   Skin: Normal, Fair-Medium, Neutral   Hair: Brown, Wavy, Fine   Eyes: Blue    

I bought this at Ulta in the little trial tube for around $8. I can see this lasting me a LOOOONG time. I have used it for 4 days straight and I love it. I have used it with cream shadow, powder shadow, loose powder, and very glittery loose powder and everything looks great. I put a tiny dot of this on and rub it in up to my brow. I let it set for a few minutes, then I come back with my Fyrinnae Pixie Epoxy and put a little dot of that on and rub it in over my lid and a little under it. When I apply my eye make up I get a good 10+ hours out of eye make up. Today I have on BE Trust and it looks as good with no color change and no creasing since 7 am and its now noon. This will stay on the same way until I take it off around 8 tonight. Good stuff!

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rated 3 of 5 poopichia on 10/5/2010 8:55:00 AM more reviews by poopichia

Age: 36-43   Skin: Acne-prone, Fair-Medium   Hair: Black   Eyes: Brown    

It made my eyeshadow stay and does help the eyeshadow not settle into the crease but it seems to work better with cream shadows rather than powder. It got the powders all cakey and I looked like I had on a layer of colored flour on my eyelids at the end of the day. Stick with cream shadows when you use this product, works much better this way.

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rated 2 of 5 woahitsbrooke92 on 10/5/2010 1:41:00 AM more reviews by woahitsbrooke92

Age: 18 & Under   Skin: Oily, Fair, Neutral   Hair: Brunette, Wavy, Medium   Eyes: Brown    

I tried UDPP because of it's rave reviews, but it truly let me down. So I thought I would try this one out. I'm glad I didn't pay for it, and instead got it in a swap. I have seen numerous videos saying you should put a primer on underneath a paint pot, and since I always use Painterly, I thought I would try it. It didn't make my eyeshadows crease, but the color seemed to fade from my crease and look awful. And it had only been three or four hours since application. I pretty much had to redo my makeup because of it. SO then I tried it two more times without Painterly, thinking it would just work better without the extra layer. Nope. It creased my shadows up so bad by the end of the day. Now, I do have slightly hooded eyes, so I understand when my make up will either settle in my crease or crease up. But Painterly BY ITSELF works better than this or UDPP. SO sad. I had such high hopes. Oh well. At least I have my Painterly.

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rated 5 of 5 *TOP REVIEWER* gorbe on 10/5/2010 1:07:00 AM more reviews by gorbe

Age: 19-24   Skin: Dry, Olive, Warm   Hair: Brown, Wavy, Fine   Eyes: Green    

Without primer, my eyeshadow vanishes within, like, an hour. UDPP prolonged this to like, three hours. Still not very impressive. This primer, on the other hand, much better! I put my makeup on at around 8am, around 5 when I get off work I'd say it's still 80% there. By 10 at night it's mostly gone, but I'm about to take it off anyway, so who cares. I like the packaging MUCH better than UDPP's, I find that genie bottle tube atheistically pleasing, but at the EXPENSE of the usefulness of the product. With this one, the tube form makes you able to squeeze it out. I would repurchase.

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rated 4 of 5 chaovivi on 9/30/2010 10:56:00 PM more reviews by chaovivi

Age: 19-24   Skin: Acne-prone, Fair-Medium, Warm   Hair: Black   Eyes: Black    

I chose this over Urban Decay's primer potion because of two reasons, (1) its cheaper and (2) it's in a convenient squeezable tube.
I do like this primer, I haven't seen any creasing ever since I started using it, however I'm only giving it 4 stars because I've only used two eye shadow primer in my life. This and the sucky L'oreal decrease. Therefore, I feel that I have not encouter enough primers to say this is the best. I feel that there may be something just as effecient (or maybe even better) and cheaper in the market for me to find.
But if you're stuck between this and Urban Decay's, I would say buy this.

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rated 4 of 5 petitebabygirl on 9/30/2010 5:40:00 AM more reviews by petitebabygirl

Age: 19-24   Skin: Oily, Fair, Neutral   Hair: Brown, Wavy, Fine   Eyes: Brown    

Mac Prep & Prime Eye creased my shadows after a few hours, and so I bought this over Urban Decay because of the packaging. It keeps my shadows from creasing until I remove my makeup. I just wish it kept the shadow vibrance. Either way I won't wear eyeshadow without this.

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