Unlisted Brand • Target - Up & Up Makeup Remover • Eye Makeup Remover

rated 2.9(30 reviews)

Average Rating.2.9
Would buy this product again.53%

rated 1 of 5 Dee949 on 1/8/2015 3:28:00 AM more reviews by Dee949

Age: 25-29   Skin: Normal, Medium Brown   Hair: Brown, Wavy   Eyes: Black    

Removes makeup after significant abrasion but also dries out my skin pretty badly

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rated 1 of 5 emandemsinalamb on 11/27/2014 4:20:00 PM more reviews by emandemsinalamb

Age: 19-24   Skin: Dry, Fair, Cool   Hair: Brunette, Straight, Medium   Eyes: Green    

Just WHAT is in this stuff?!

I've used many different makeup removers over the years with no issues, but this one, I don't even know what happened. On contact, my eye immediately stung like no tomorrow, turned bright red, and began to swell a little. It was so strange and disconcerting. I have never had an allergic reaction to pretty much anything---skincare product, makeup product, you name it, I'm usually totally fine.

This is marketed as being similar to the Neutrogena Oil-free, which I have used many times before, and although it may be a similar idea, the Neutrogena version NEVER gave me a bad reaction like this did. I thought I would save a couple bucks getting this version instead, but I instantly regretted it, because now I have to pour all of this down the drain. Major disappointment.

FYI: this review is for the remover with the lavender-coloured cap that is marketed as the "waterproof eye makeup remover." Retails for around $6 CAD at Target.

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rated 5 of 5 petiteimp on 9/17/2014 3:53:00 PM more reviews by petiteimp

Age: 25-29   Skin: Acne-prone, Medium, Warm   Hair: Black, Wavy, Medium   Eyes: Brown    

Love this! Not sure why people complain about the oiliness. I always wash my face right after, or wipe with a makeup remover wipe (I love up&up's sensitive skin wipes comparable to Simple), and the residue is gone. Removes makeup with minimal effort/rubbing. Will repurchase.

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rated 3 of 5 *TOP REVIEWER* kaxel on 5/23/2014 11:32:00 PM more reviews by kaxel

Age: 44-55   Skin: Dry, Fair, Warm   Hair: Brown, Wavy, Medium   Eyes: Green    

This review is for the Up & Up eye makeup remover with the lavender cap that is marketed as being comparable to Neutrogena. I bought this trying to save $1. It says on the bottle "OIL FREE" (I keep looking at it to see) but what is in the bottle is LIKE BABY OIL. It does remove eye makeup fairly well, but I cannot stand the feeling of oil on my eyelids! It's definitely oily--when I got some on my hands and tried to wash it off, the water just beaded up. I am at a loss whether I got a freak bottle that was mis-labeled, or what.

Anyway, if you buy oil-free expecting it to be oil-free, watch out.

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rated 4 of 5 *TOP REVIEWER* xloveee on 4/6/2014 3:54:00 PM more reviews by xloveee

Age: 19-24   Skin: Oily, Fair-Medium, Warm   Hair: Black, Straight, Medium   Eyes: Brown    

I have been using this makeup remover for years now. It's affordable and takes off all my eye makeup. The only complaint is that with really waterproof mascaras, it doesn't take it off completely. But I just use a makeup wipe to wipe off any remainder, after I take off my face makeup. It doesn't leave too much of a greasy or oily residue. For $5+tax I don't have too many complaints

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rated 5 of 5 Nenita222 on 1/23/2014 10:44:00 AM more reviews by Nenita222

Age: 25-29   Skin: Combination, Tan, Neutral   Hair: Brown   Eyes: Black    

I love this product ,it took my mascara off with no problem,I use covergirl lashblast (orange tube) and it came right off, it was very gentle on my eyes , and I always have problems with wipes or liquids because of my eyes been sensitive ,but this was very good .

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rated 3 of 5 eat245 on 8/2/2013 1:05:00 PM more reviews by eat245

Age: 25-29   Skin: Sensitive, Fair-Medium, Cool   Hair: Blond, Straight, Fine   Eyes: Brown    

This makeup remover is cheap and pretty gentle on my eyes, which I like. As for actually removing makeup, though? It's just OK. In order to get all my makeup off, I have to really soak the cotton pad and rub it across my lid a few times. It's worth noting that I do not wear waterproof eye makeup for the most part, the only waterproof stuff I wear are UD 24/7 liners. I doubt this remover would do much against waterproof mascara. This remover is oil free, but it leaves a slight greasy residue right after I use it. That is gone within a few minutes, and my eyelids actually feel a bit dry afterwards. Even though it's cheap, I doubt I'll buy this one again.

Also, most removers I've used have a press-down-and-turn style cap which is really secure. This one just has a plain old screw cap that doesn't feel too secure, I would not want to travel with it as I wouldn't trust it not to come open.

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rated 1 of 5 andrea0611 on 8/2/2013 11:23:00 AM more reviews by andrea0611

Age: 30-35   Skin: Acne-prone, Fair, Warm   Hair: Brunette, Straight, Medium   Eyes: Brown    

I purchased this as I generally like Target Up & Up products.
I was not wearing waterproof mascara but this product did not seem to do anything to remove it... I tried this on several different kinds of mascara- same thing, though, it was just oily on my face.
I honestly feel that my normal facial cleanser works better than this.
Wondering if I got some from a defective batch or something?

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rated 5 of 5 viviansweethart on 7/10/2013 7:43:00 AM more reviews by viviansweethart

Age: 18 & Under   Skin: Normal, Fair   Hair: Black   Eyes: Brown    

I bought this bc sonia kashiks makeup remover was getting too pricy for a poor college student. Keep in mind, im talking about the up&up remover that has the exact same packaging as neutrogena's. it has a lavender cap. Anyways, this stuff is BOMB!! I will buy over and over and over. Its afforadable and does the job! Must buy!

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rated 5 of 5 Lauraasti on 7/4/2013 12:57:00 AM more reviews by Lauraasti

Age: 19-24   Skin: Combination, Fair   Hair: Brunette, Wavy, Medium   Eyes: Blue    

I LOVE this stuff. I have generally sensitive skin and it doesn't irritate it at all. Just ONE swipe and the waterproof eyeliner along my waterline is completely gone. No stinging, burning, itching, irritation at all. Great price and a great product that I feel is overlooked because it's not "name brand." I also find that I have to use a lot less than my previous eye makeup remover (just one or two blots on a cotton pad. I wear a ton of eyeliner) because it works so well and don't have to rub my eye at all...this bottle is going to last me for months. Definitely a hidden gem.

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