Urban Decay • Maui Wowie • Eye Shadow

rated 4.0(109 reviews)

Average Rating.4.0
Would buy this product again.69%
Package Quality4.2
Price3.4
Ingredients

rated 4 of 5 martawoj on 9/27/2005 1:38:00 PM more reviews by martawoj

Age: 25-29   Skin: Combination   Hair: Blond   Eyes: Other    

I swapped for this eyeshadow without seeing it, and once I got to use it, I realized that the color is identical to Stila's Wheat e/s. UD Maui Wowie has large glitter in the pan, but the glitter falls off all over your face when applied, so what I am left is a shimmery neutral. The texture is nice and soft. Overall, a nice basic neutral, but if you already have Stila Wheat, I'd skip the Maui Wowie. If you are still planning to purchase either Stila or UD, you get almost twice the amount of product in Stila's eyeshadow, for the same price, so Stila is a better value.

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rated 5 of 5 *TOP REVIEWER* DanielleD on 9/27/2005 12:08:00 AM more reviews by DanielleD

Age: 25-29   Skin: Oily   Hair: Brunette   Eyes: Hazel    

I find this color to be very similar to MAC Retrospeck. It is a light, ivory/gold with glitter (not TOO much glitter, doesn't get all over my face.) I find this has a tad more taupe to it, but other than that, it's very similar. I use it as a base shade, very pretty

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rated 1 of 5 *TOP REVIEWER* Aligirl on 9/20/2005 8:38:00 AM more reviews by Aligirl

Age: 30-35   Skin: Combination, Fair-Medium, Warm   Hair: Brown, Wavy   Eyes: Green    

Very pretty champagne beige but the glitter killed it for me..I would have loved this had it been a slight shimmer or frost.

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rated 4 of 5 Dawnie on 9/20/2005 12:01:00 AM more reviews by Dawnie

Age: 36-43   Skin: Combination, Fair-Medium, Warm   Hair: Blond, Wavy, Fine   Eyes: Green    

Maui Wowie (US $15) is the color that would result from pollenation of Twisted and Midnight Cowboy and a touch of Uzi. One thing to note here is that even though this shadow is full of silver microglitter, it is much finer than that of UD old. When applied, the glitter is not so obvious either. It looks nice on my lid (NC20-25) next to my eye, and brightens my green eyes in the way I had hoped Mac Mineralize would (MW is more silver and golden, no obvious brown). Ofcourse it's also a good highlighter. The golden shimmer eyeshadow with silver glitter is an interesting combination. Once again, UD e/s quality is hard to beat, lending excellent blendability. Glitter loathers, stay away- get sin or blunt, or mix them, it should come out close to MW without the glitter. This shadow does have a bit of glitter scatter when applying- even with a finger. I rarely repurchase so my "no" in that area is something to consider in my rating.

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rated 2 of 5 *TOP REVIEWER* lanae87 on 9/6/2005 9:44:00 AM more reviews by lanae87

Age: 30-35   Skin: Combination, Fair   Hair: Red   Eyes: Green    

I didn't like this one at all...on me, it was a bland taupe-y color with glitter. Made my green eyes look dull and dark. So mad b/c I had Asphyxia in my hand and chose this instead. Would not repurchase.

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rated 4 of 5 FuneralBride on 8/27/2005 8:04:00 PM more reviews by FuneralBride

Age: 44-55   Skin: Normal   Hair: Brunette   Eyes: Hazel    

I really like this color, I would also describe it
as a sandy metallic beige with more silver microglitter
than gold I think. It's a pretty eyeshadow. I could not
decide on this or "twice baked".
When I first brought this back from Ulta I noticed the pan
was loose inside the container because it had just a teeny
tiny dab of glue to hold it down. So 1 point for the packaging
quality. I would not buy this again because I cannot
see myself using it all up. The glitter gets all over your
face, it immediately tends to travel all over the place
which is somewhat annoying to have glitter all over your face.

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rated 5 of 5 baragon11 on 8/16/2005 9:43:00 AM more reviews by baragon11

Age: 36-43   Skin: Combination   Hair: Brunette   Eyes: Green    

LOVE! Now I want to try the eye pencil in the same shade.

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rated 5 of 5 *TOP REVIEWER* CarlaN on 7/21/2005 10:56:00 AM more reviews by CarlaN

Age: 36-43   Skin: Very Oily, Fair, Cool   Hair: Brunette, Wavy, Fine   Eyes: Green    

Gasp! A NEUTRAL eyeshadow from Urban Decay? "Maui Wowie," introduced in summer 2005, is considerably more subdued than the vibrant blues, greens, pinks, and purples for which UD is famous, but it's no less beautiful. "Maui Wowie" is a little tricky to describe. It's kind of beige and kind of gold.
"Metallic beige" is the best I can do. It's less yellow-gold than the discontinued "Twisted," but it can still fit the bill as a gold eyeshadow. It has a velvety texture, rich pigmentation, and lots of shine. There IS considerable gold glitter, but it's very fine and not garish. You could get away with wearing this in the daytime. I agree that this is a beautiful wash shade; I plan to pair it with more colorful shades like "Kiddie Pool" and another recent introduction, "Green Goddess."
I'm glad to see Urban Decay offering a neutral, an area in which they've not been too strong, and "Maui Wowie" is a winner! As is the case with other UD shadows, the price tag and the quality are both high. This is a definite re-purchase for me.
UPDATE: I've had this for a long time now, and it has easily attained staple status.I find myself reaching for it again and again. I've about decided that the glitter I at first thought was gold is silver, and that tips "Maui Wowie" more toward the "cool neutrals side, which is fantastic for me.

When I'm in a hurry, I like to brush "Maui Wowie" lashes to brow, with a dark or bright shade lightly on outer corners and in creases, put thin lines of dark brown or black liner, and I'm set!
Long Live Maui Wowie!
FURTHER NOTE: I've had Maui Wowie for quite a while now, and the more I use it, the more I LOVE it! Lately, my favorite combination is Maui Wowie on the lid with Clinique Foxy in creases and on outer corners.This makes for a polished-looking "cool brown" eye design that I find very flattering(I'm NW15; brunette; green eyes). I'd eagerly buy Maui Wowie again.

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rated 5 of 5 *TOP REVIEWER* JGardella on 7/15/2005 4:32:00 PM more reviews by JGardella

Age: 25-29   Skin: Dry   Hair: Brunette   Eyes: Hazel    

This is one of the new shadows that was recently released. I love it!! It is a champagne/beige shade with a bit of a shimmer running through it. The glitter isn't overly crazy so it doesn't make a mess all over. This shade looks amazing a wash, it goes with just about anything and it makes my eyes pop! I've been using this a lot since I got it. I would repurchase it again for sure! Big rave from me!!

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