E.L.F. • Mineral Eyeshadow Primer • Eye Primer

Where To Buy?

kristina5475 on 10/8/2011 3:32:00 PM more reviews by kristina5475

Age: 36-43   Skin: Combination, Fair-Medium   Hair: Brunette   Eyes: Blue    

I like the sponge applicator and super easy application. It dries fairly quick and definitely holds my eyeshadow in place without messing with the color. No creasing after an 8 hour workday. Definitely my go to eye primer. Will buy again.

    Was this review helpful to you? Yes   No

*TOP REVIEWER* sbgitana on 10/5/2011 2:33:00 AM more reviews by sbgitana

Age: 36-43   Skin: Normal, Fair-Medium, Warm   Hair: Brown, Wavy, Medium   Eyes: Brown    

Excellent primer. Cheap, great packaging.

For a week now I've been using UDPP on my right eye and this ELF prime on the left.

The results are the same. When my UDPP runs out, I'll just buy ELF.

3 out of 3 people found this review helpful.     Was this review helpful to you? Yes   No

SMG1991 on 9/28/2011 6:12:00 PM more reviews by SMG1991

Age: 19-24   Skin: Combination, Fair-Medium, Neutral   Hair: Blond, Wavy, Coarse   Eyes: Blue    

This really isn't a bad primer. I bought it with not really high hopes, but it surprised me. It kept my eyeshadow from creasing (most of the day, by night it was starting to let up) my shadow looked bright and it evened out my eyelid tone. It isn't as good as Urban Decay or Benefit but still for $1, it works pretty darn well. The formula is a little more watery than i would prefer, i feel the thicker creams work best, but again for $1 the performance is good.
Conclusion: I recommend to have in your collection as a back-up or to use on days where you are not wearing a full eye, that way your more expensive primers last longer and you don't have to shell out $25 as often. OR if you are just starting out with make-up or in general don't wear much eye make-up this is perfect.

    Was this review helpful to you? Yes   No

pbock72 on 9/28/2011 6:04:00 PM more reviews by pbock72

Age: 30-35   Skin: Normal, Medium, Neutral   Hair: Brunette, Wavy, Medium   Eyes: Blue    

I have used a few primers and this one is just fine for the money. Not the best and not the worst.
For $1 I am planning on picking up a few more next time I am at Target because I feel like it didn't last that long... about 30 applications or so... which again for the money is AWE$OME!

    Was this review helpful to you? Yes   No

franktommyquaker on 9/28/2011 4:36:00 PM more reviews by franktommyquaker

Age: Unknown   Skin: Oily, Fair, Cool   Hair: Red   Eyes: Green    

This is not as good as UDPP but for $1 it is perfectly good. It does not make your eyeshadow pop like UDPP does but it does help your shadow wear longer without creasing. Over all for the price I do recomend.

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

TurtleMoon on 9/28/2011 4:14:00 PM more reviews by TurtleMoon

Age: 30-35   Skin: Combination, Fair-Medium, Neutral   Hair: Brown, Straight, Medium   Eyes: Blue    

When I discovered E.L.F did an eyelid primer, I couldn't wait to try it out especially as it's a lot cheaper than UDPP (which I LOVE!). However, I was a bit disappointed with this primer - I felt the consistency was quite watery and it took a lot longer than UDPP to 'settle' onto my eyelids. I also found that the colour of my eyeshadows didn't 'pop' in the same way that they do when I use UDPP and that I had to apply more eyeshadow to get the colour to show up, even with darker shades. I wouldn't compare this to UDPP as I think they are in completely different leagues, but the E.L.F primer did work - by the end of my working day I had no creasing and my eyeshadow was still in place. If you're looking for a cheap alternative to UDPP, then I would recommend giving this a go.

    Was this review helpful to you? Yes   No

*TOP REVIEWER* mandy_mann on 9/26/2011 2:03:00 AM more reviews by mandy_mann

Age: 36-43   Skin: Other   Hair: Other   Eyes: Other    

I will give this a qualified yes based in it's performance. It helps eye shadow stick to your lids and makes your look long wearing beautifully.

However, it gave me a dermatitis outbreak on my lids. If you don't get the same reaction, good for you. But it does perform well as a shadow base. I, myself, wont buy it again based on the reaction I had but I will still recommend it if you don't experience that problem.

If you do react the way I did, some OTC hydra cortisone carefully applied to your lids will clear it up in two days.

3 out of 3 people found this review helpful.     Was this review helpful to you? Yes   No

*TOP REVIEWER* EvilyKyoko on 9/23/2011 6:59:00 PM more reviews by EvilyKyoko

Age: 18 & Under   Skin: Dry, Medium, Warm   Hair: Brown, Relaxed, Medium   Eyes: Brown    

I liked the $1 ELF eyeshadow primer better. I feel this formula is a bit more runny and takes longer to settle before putting on eyeshadow. It's staying power wasn't too impressive either. But try the dollar one, its comparable to UDPP!

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

*TOP REVIEWER* sara942 on 9/10/2011 12:31:00 PM more reviews by sara942

Age: 19-24   Skin: Dry, Fair-Medium   Hair: Brown   Eyes: Brown    

Don't let the $3 price tag deceive you; this is a great primer. I've tried the Smashbox Photo Finish Lid Primer but I think they're both comparable in results. Both make my eye shadows pop (even though the ELF primer dries rather sheer), both keep them crease free for ~6 hours, and both are creamy and easy to smooth onto the lids. My only complaint is that the wand is too short to scrape the product at the bottom of the tube. However, for the price, it doesn't really matter. I've never tried UDPP so I don't know how it compares but with how well this works for $3 I don't think I'll be looking elsewhere.

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

voidy on 8/21/2011 7:06:00 AM more reviews by voidy

Age: 18 & Under   Skin: Combination, Fair, Cool   Hair: Brunette, Relaxed, Medium   Eyes: Brown    

This stuff is amazing! WARNING: You really have to rub the product into your lids and wait a little bit for it to dry.
This works very well with the less pigmented shadows, like the E.L.F. quads, making them a bit more pigmented.
With this primer all my eyeshadows last over 12 hours! I would totally repurchase.

    Was this review helpful to you? Yes   No

*TOP REVIEWER* vvs9992003 on 8/20/2011 2:29:00 AM more reviews by vvs9992003

Age: 18 & Under   Skin: Normal, Fair-Medium, Warm   Hair: Black, Straight, Medium   Eyes: Brown    

I used UDPP for 2 years before running out one day and deciding to save some money by trying out this primer, which IIRC I got for 50% off. The tube is half the size of UDPP but for 1/10th the price I thought why not give it a try. Well I've been using this for nine months now (using the same tube at least 5 times a week) with eyeshadows ranging from $1 to $25 and have come to conclude that it just doesn't match the power of UDPP.

The texture and application feel is totally different from UDPP. This product has a LOT of slip to it and doesn't dry very quickly which means that it doesn't apply very evenly to the lid. It tends to apply patchy and accentuate dry spots. I find I have to do a lot more patting and spreading that I used to with UDPP.

The primer isn't totally sheer. I am NC30 and after this primer dries my eyelid area is noticeably lighter than before. whereas this might not be a big issue if I'm using eyeshadow all over my lid up to my brow bone, because I oftentimes like to use primer with just some liner to help the liner last, this product looks off. To make matters worse the peachy-nudey pigments tend to settle in the tiny lines of my eyelid skin leaving an uneven finish.

Because this primer dries to a less tacky finish than UDPP, blending eyeshadow is easier but it also means that there will be more fallout and the primer grips the eyeshadow less. This primer does increase vibrancy and improve application compared to without a primer.

Finally, I find that my eyeshadow does crease when using this primer. With UDPP I was even able to wear e/s for 18 hours (5 hours of which were a concert which involved mosh pits) with little fading and very very little creasing. With this however, I find that my eyeshadow tends to crease within 3 hours, though the vibrancy stays almost the same. Note though, that I do have oddly folded asian mono-but-not-lids that are more prone to e/s creasing than other eye shapes. BUT UDPP was able to solve this problem while ELF doesn't.

Overall I think that if you are trying to save money (which I was trying to do) ELF will do the trick but if you want truly long-lasting eye makeup spend the extra $15 and buy UDPP/TFSI/etc. After this tube runs out I will purchase go back to UDPP or try out TFSI.

2 out of 3 people found this review helpful.     Was this review helpful to you? Yes   No

KoreanJuliette on 8/6/2011 7:36:00 AM more reviews by KoreanJuliette

Age: 18 & Under   Skin: Acne-prone, Medium   Hair: Black, Straight   Eyes: Black    

I bought two of these online on one of elf's '50% off the whole site' sales. At first, I doubted the power of these primers, since they were so cheap. So I left it there for maybe.. 2 months?
The first time I used it was at one of Katy Perry's concerts. Since I wanted my color to be extra bold, I dampened the brush i was using and applied the eyeshadow around 12 noon, and went to a friend's house.
We arrived at the concert grounds at around 3pm, and from there, we started to walk EVERYWHERE. It was a hot day, and my eyes are EXTREMELY oily, so automatically, I thought I should reapply some of my makeup.
When I finally went to a nearby starbucks's restroom, I was surprised to see that nothing had budged, even with the eyeshadow that was applied onto my waterline.
At 8:00pm, the concert started.
I'm not one of those people who like to sit down and watch silently. I danced and jumped and sweated my butt off.
The concert ended up finishing at 11:30 pm, which meant 3 hours and 30 minutes of heavy dancing and sweating.
Now this time, I was almost SURE my eyeshadow was melting off my eyelids.
Could you imagine my shock when it STILL hadn't budged, and was almost as vibrant as the first time i applied it?


For the price, it's amazing. The packaging could use a little work, but you know, it's so cheap that you should just buy another one if you're running out.

7 out of 7 people found this review helpful.     Was this review helpful to you? Yes   No

MIchW on 7/30/2011 5:48:00 PM more reviews by MIchW

Age: 30-35   Skin: Oily, Fair-Medium   Hair: Blond   Eyes: Blue    

I can't believe how great this is for $1! My lids are quite oily but if I put a thin layer of this on under eye makeup, it stays on for at least 8 hours. The only reason I did not give this a five is that it's hard to scrape all the product out of the container and I don't like to waste anything even when it's so cheap!

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

Hussadee on 7/30/2011 5:06:00 PM more reviews by Hussadee

Age: 19-24   Skin: Combination, Fair-Medium, Cool   Hair: Other, Straight, Medium   Eyes: Brown    

I love the prime, however there are better primers to still try out. It's been great for me it lasts long even with 5 to 7 hours of labor at work, my makeup is still intact, however maybe I piled the product over my face primer that gave it more effect. So, I'm still trying out more 'til I find my HG, but this one is good for those who are on budget or for beginners. =]

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

raggie92 on 7/30/2011 3:17:00 AM more reviews by raggie92

Age: 18 & Under   Skin: Oily, Medium, Warm   Hair: Brown, Straight, Fine   Eyes: Brown    

I think it's a trial and error product for everyone. All products aren't meant to be suited for everyone. I like this primer because it really does dries fast and keep my eye make-up fresh. The only thing I didn't like is the packaging. The wand isn't longer enough to scrap out the product on the bottom and from the sides.

I had to melt the product down a little like how you save lipglosses to get a little more product.

It's definitely a good primer, but I don't know if UDPP can be skipped because of this primer. I haven't try UDPP before because I simply can't afford it yet, so I can't judge if this primer is any better than UDPP.

I would say this is a good product to try or invest in if you are in a tight budget and wants an eyeshadow primer to prime your lids. This works well for oily-lids. I don't have extremely oily lids, but this primer keeps my eyeshadow vibrant.

I would definitely repurchase it because it is a good product for a student.

    Was this review helpful to you? Yes   No

kikirose on 7/22/2011 11:30:00 PM more reviews by kikirose

Age: 19-24   Skin: Very Oily, Dark, Warm   Hair: Brunette, Kinky, Medium   Eyes: Brown    

This product is not my favorite, on my darker complexion (nw45) it makes my shadows appear more faded, I have TFSI and mary kay eye primer and this is the lowest on the todem pole for me, it makes my shadows last a little more time but def not all day also the color on my complexion doesn't completely absorb into the skin it leaves a white cast which is why i guess it lightens up my shadows, but its just ok at best i wouldn't buy again

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

paupotter on 7/21/2011 6:12:00 PM more reviews by paupotter

Age: 18 & Under   Skin: Combination, Olive   Hair: Black   Eyes: Brown    

Im sorry to pop bubbles but this product isnt that grat. I guess the whole "you get what you pay for" It applies very easily and makes the color brighter, however it is NOT long lasting. While the colors don crease that much, they pretty much disapear after a couple of hours. I do not recommend this unles you have no money, otherwise , dont waste you time in this.

    Was this review helpful to you? Yes   No

violetbutterfly1629 on 7/21/2011 6:02:00 PM more reviews by violetbutterfly1629

Age: 19-24   Skin: Sensitive, Fair-Medium, Neutral   Hair: Brown, Straight   Eyes: Brown    

Love love LOVE this product! I've heard a lot of good things about Urban Decay Primer Potion, and I'd actually thought about buying it, but when I found this on the ELF website for $3. I thought "What the heck?" This works AMAZING! Never thought something this cheap would work so well! I use the ELF Brightening Eye Color eyeshadow quads a lot, and they lasted up to 8 hours with no creasing for me! Definently recommand this to everyone wanting to get good eyeshadow primer without emptying your wallet like UDPP or any other department store primers.

    Was this review helpful to you? Yes   No

nix19 on 7/19/2011 10:06:00 AM more reviews by nix19

Age: 19-24   Skin: Normal, Medium, Warm   Hair: Brown, Straight, Medium   Eyes: Brown    

It's actually my first time to ever use a primer. Since I'm still on the "testing ground", I went for the cheapest---which is an eye primer.
I bought one from E.L.F. as the face primer had fab reviews.
I am very pleasantly surprised that it has worked for me! My eye makeup did stay on throughout the day :)

However, I just gave it 4 lippies as it did not help in making my Nars cream shadow/liner stay on longer :( Maybe it's the Nars shadow who's the problem here. But if this primer helped it stay on, I would give it a 5!

Yes, I would recommend it to friends. It serves its purpose and its very affordable :)

    Was this review helpful to you? Yes   No

loveali on 7/10/2011 7:08:00 AM more reviews by loveali

Age: 19-24   Skin: Combination, Fair, Cool   Hair: Blond, Wavy   Eyes: Blue    

Honestly, I have only tried a few primers. I usually don't wear eyeshadow, so I never usually bother buying primers. But, I felt the need to check this one out.
I can't tell you if it creased for me or not, because I forgot to check (I'll update this when I use it next), but I noticed it does make eyeshadows much more vibrant and gorgeous. The eyeshadow didn't budge at all. It gets a tick of approval from me :)

    Was this review helpful to you? Yes   No