E.L.F. • Mineral Eyeshadow Primer • Eye Primer

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shindee on 1/3/2012 11:07:00 PM more reviews by shindee

Age: 19-24   Skin: Combination, Olive, Warm   Hair: Brunette, Straight, Fine   Eyes: Brown    

This is a very specific review on its effect on one eyeshadow compared to UDPP.

I'm a very simple girl with makeup, especially eyeshadow. My daily look is a smokey eyeshadow-as-eyeliner type of thing. The eyeshadow in question is Estee Lauder in Chocolate -- it's the perfect warm color for my eyes, and it blends beautifully. However, it fades within an hour if it's not on a primer.

Put to the test, the Estee Lauder eyeshadow lasted 3 hours on E.L.F. mineral primer--whereas UDPP let it stay without fading for a good 6+ hours. As much as I wished it did, this product didn't cut it for me :(

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thekyayu on 12/21/2011 10:15:00 PM more reviews by thekyayu

Age: 19-24   Skin: Very Dry, Fair-Medium   Hair: Brown, Wavy   Eyes: Brown    

I adore this primer!!!! It does take a while for it to dry when you put it on, I wait about 1 minute and then I put on my shadows. I find that the colors are really more vibrant and the staying power is amazing with this! The reason I gave this a 4 is because some days I get creasing after it's dry so I have to run my finger over the primer again for the creasing to disappear and some days there is no creasing at all. I really like this primer and I highly recommend, and for the price tag I can get 24 of these for the cost of 1 UDPP!!

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*TOP REVIEWER* everysunflower on 12/21/2011 10:02:00 PM more reviews by everysunflower

Age: 19-24   Skin: Combination, Tan   Hair: Brunette, Straight, Fine   Eyes: Brown    

For $1, you get .15 OZ of product. Urban Decay's Primer Potion is roughly $24 (CAD) and contains .37 OZ of product. I was pleasantly surprised by how well this E.L.F. primer performed throughout the entire day. Upon my first application, things were looking grim because it caked up in the fine lines on my eyelids immediately. I blended it out and let it set for a couple of minutes. I followed with my eyeshadows and hoped for the best. At the end of the day, my eyeshadows and eyeliners were looking just as nice as they did at the beginning of my day. Don't put too much on as it may cake up. Just a thin layer will suffice. I've always been so faithful to UDPP, but of this $1 bargain continues to impress me then I'll be turning to this instead. I wish this packaging was in a squeeze tube because then I could cut it open and dig out the remaining product like I do with UDPP. (Hey, every little bit counts!)

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p4percut on 12/18/2011 5:56:00 AM more reviews by p4percut

Age: 19-24   Skin: Combination, Fair-Medium, Neutral   Hair: Brown, Straight, Medium   Eyes: Brown    

I have bought tubes of this product multiple times already. Besides just a primer, it also does a bit of brightening and concealing for me. I'm pretty pale, so this matches pretty perfectly to my skin.


As a concealer, it works great. I use it alone and it doesn't crease at all.


As a primer, it's very finicky. There have been days where it doesn't crease at all and days where it creases near the middle of the day. It has something to do with the initial application of the primer, I just probably need to let it set longer.


All in all, this primer works fine for me. If you need your eyeshadows to stay and you don't mind paying a bit more, go for higher end ones.

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*TOP REVIEWER* BarbItalia on 12/4/2011 10:43:00 AM more reviews by BarbItalia

Age: 44-55   Skin: Combination, Fair-Medium, Neutral   Hair: Brown, Wavy, Medium   Eyes: Brown    

I've been playing around with this product for a long time now. As an e/s base I find it to be satisfactory but not great; I use it fairly often but it's absolutely not my favorite. However, I've found a use for it and it performs fantastically - as an undereye concealer primer!!! A swipe of this on my inner eye corner and beneath my eyes up to my lashline - blend, let dry, then apply concealer. I find my concealer - even those that don't perform very well - go on soooo smoothly, cover better and last all day. I love this under NYX's Concealer Jar, under mineral concealers and heck, now that I've been using a liquid foundation (Rimmel's Lasting Finish), applying this Mineral Eyeshadow Primer under my eyes, even your FOUNDATION covers undereye circles well! I need much less concealer this way! I also dab this on scars and spots so that concealer and/or foundation adheres better to cover them. So I've purchased several tubes for my stash and travel bag. My one complaint is that inevitably the soft tip of the wand splits and the hard pointed plastic tip breaks through - and it's sharp! So I end up swiping the product onto my fingertip and applying it rather than using the want itself. This is so annoying to me!!! But the $3 price and the great performance as a concealer primer makes it a wonderful product. Do try it for this purpose, and I hope you love it as I do!

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*TOP REVIEWER* tigirlyly on 11/27/2011 11:12:00 AM more reviews by tigirlyly

Age: 30-35   Skin: Acne-prone, Fair, Cool   Hair: Blond, Straight, Fine   Eyes: Blue    

Great eye shadow primer for the price. I have used Sephora brand primer and Urban decays. Works almost as well as the more expensive primers. So for everyday use I use my elf primer. Special occasions I whip out the Urban Decay.

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leilanader on 11/27/2011 10:34:00 AM more reviews by leilanader

Age: 30-35   Skin: Acne-prone, Fair-Medium, Neutral   Hair: Brown, Relaxed, Fine   Eyes: Brown    

I love the Urban Decay Primer Potion but it is too heavy duty and costly for everyday use. I decided to purchase a more natural primer and this one had good ratings. It is so darn cheap, i said what the hell I'll try it. This beyond exceeded my expectations, I have to say it does a good job at keeping the makeup in place all day. However, it is not as good as the UDPP on the long run. I have slept a few times with my makeup and in the morning the makeup had run whereas with UDPP it stays in place overnight. I know this information is meaningless since no sleeps with their makeup but just thought I would say it lasts all day but not 24h. Will definitely repurchase. Good job ELF:)

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janathelamb3 on 11/26/2011 11:30:00 PM more reviews by janathelamb3

Age: 19-24   Skin: Combination, Fair-Medium   Hair: Brunette, Wavy, Medium   Eyes: Green    

The only primers I have ever tried are this one and ELF's $1 primer. I really couldn't tell much of a difference between the two except this one seems more creamy. This is the only primer I would ever buy. It does it's job and it's $3. It's perfect.

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miiiamiu on 11/19/2011 2:26:00 AM more reviews by miiiamiu

Age: 19-24   Skin: Combination, Tan, Warm   Hair: Black   Eyes: Brown    

For a very inexpensive primer, this has far exceeded my expectations. It applied very evenly and is very lightweight. The medium shade that I got will make any shadow color pop out for any skin type. The only thing is that this primer takes a little more while to dry than typical primers. Wait at least 3 minutes so the shadow does not look muddy. I also did not like the packaging (kind of unimportant because it's $1 and works decently) as the tube with the applicator is a breeding ground for bacteria, so make sure you wash your face/around the eye area before application. Use fingers to spread it over your lids.

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CocoChaneljeanelle on 11/6/2011 8:48:00 PM more reviews by CocoChaneljeanelle

Age: 19-24   Skin: Combination, Tan, Warm   Hair: Black, Wavy, Medium   Eyes: Brown    

For me this was a very good product!!!!!!!!!!!!!!!!!!! my eyeshadow did fade a little bit throughout the day but i'd rather have that done then my eyeshadow creasing on me. BUT IT SOO WORTH IT BECAUSE IT'S CHEAP!!!!!

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CarriexR on 11/5/2011 9:54:00 PM more reviews by CarriexR

Age: 25-29   Skin: Combination, Fair-Medium   Hair: Brunette, Wavy, Medium   Eyes: Brown    

This is a good primer for very natural sheer looks, because it doesn't make the eyeshadow colour stand out as much as a mac paint pot would. So far it tends to keep colour on for a while, I don't think it could manage it all day though =\

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Natisawesome on 11/2/2011 11:54:00 PM more reviews by Natisawesome

Age: 19-24   Skin: Oily, Dark, Warm   Hair: Black, Wavy, Medium   Eyes: Black    

Yes it is totally comparable to UDPP. Trust me, I was very skeptical when I purchased this, especially for my oilyoilyoily lids but it proved me wrong. I guess with ELF products it's either very good or very bad. And this is one of their star products. I'll probably never go back to UDPP. And it's dirt cheap.
I'm not a huge fan of the packaging though , I would prefer a tube texture where the primer can be squeezed out. Oh well.
Application: Put a few dots on eyelids. It has a very creamy texture and it is super blend-able. After you have covered your eyelid with it, wait for a while for the product to dry. Approximately 2-3 minutes. It will finish up to a matte texture, than you can put on your eye shadow and they won't budge or crease till you remove them.

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jackplusfour on 10/10/2011 2:42:00 PM more reviews by jackplusfour

Age: 36-43   Skin: Combination, Fair-Medium   Hair: Brown   Eyes: Other    

I recently started getting oily lids, and this made any shadow look awful, no matter how HE it was. Saw reviews on this, and thought it is so cheap, I will try, as I only have £3.00 uk to loose. So glad I did. I put four dots on each lid, pat/blend it from lash to past crease, and let it dry for about a minute. It covers any veins that show through the skin of my lids, and my shadow stays put with no creasing or shifting from 7.30 am until I take it off at bedtime, with no sign of oilies at all. Will def repurchase :)

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iheartchikn on 10/8/2011 3:35:00 PM more reviews by iheartchikn

Age: 19-24   Skin: Combination, Olive   Hair: Brunette, Straight, Medium   Eyes: Brown    

Great product! Soooo cheap and it actually works and last throughout (almost) the whole day!

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kristina5475 on 10/8/2011 3:32:00 PM more reviews by kristina5475

Age: 36-43   Skin: Combination, Fair-Medium   Hair: Brunette   Eyes: Blue    

I like the sponge applicator and super easy application. It dries fairly quick and definitely holds my eyeshadow in place without messing with the color. No creasing after an 8 hour workday. Definitely my go to eye primer. Will buy again.

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*TOP REVIEWER* sbgitana on 10/5/2011 2:33:00 AM more reviews by sbgitana

Age: 36-43   Skin: Normal, Fair-Medium, Warm   Hair: Brown, Wavy, Medium   Eyes: Brown    

Excellent primer. Cheap, great packaging.

For a week now I've been using UDPP on my right eye and this ELF prime on the left.

The results are the same. When my UDPP runs out, I'll just buy ELF.

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SMG1991 on 9/28/2011 6:12:00 PM more reviews by SMG1991

Age: 19-24   Skin: Combination, Fair-Medium, Neutral   Hair: Blond, Wavy, Coarse   Eyes: Blue    

This really isn't a bad primer. I bought it with not really high hopes, but it surprised me. It kept my eyeshadow from creasing (most of the day, by night it was starting to let up) my shadow looked bright and it evened out my eyelid tone. It isn't as good as Urban Decay or Benefit but still for $1, it works pretty darn well. The formula is a little more watery than i would prefer, i feel the thicker creams work best, but again for $1 the performance is good.
Conclusion: I recommend to have in your collection as a back-up or to use on days where you are not wearing a full eye, that way your more expensive primers last longer and you don't have to shell out $25 as often. OR if you are just starting out with make-up or in general don't wear much eye make-up this is perfect.

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pbock72 on 9/28/2011 6:04:00 PM more reviews by pbock72

Age: 30-35   Skin: Normal, Medium, Neutral   Hair: Brunette, Wavy, Medium   Eyes: Blue    

I have used a few primers and this one is just fine for the money. Not the best and not the worst.
For $1 I am planning on picking up a few more next time I am at Target because I feel like it didn't last that long... about 30 applications or so... which again for the money is AWE$OME!

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franktommyquaker on 9/28/2011 4:36:00 PM more reviews by franktommyquaker

Age: Unknown   Skin: Oily, Fair, Cool   Hair: Red   Eyes: Green    

This is not as good as UDPP but for $1 it is perfectly good. It does not make your eyeshadow pop like UDPP does but it does help your shadow wear longer without creasing. Over all for the price I do recomend.

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TurtleMoon on 9/28/2011 4:14:00 PM more reviews by TurtleMoon

Age: 30-35   Skin: Combination, Fair-Medium, Neutral   Hair: Brown, Straight, Medium   Eyes: Blue    

When I discovered E.L.F did an eyelid primer, I couldn't wait to try it out especially as it's a lot cheaper than UDPP (which I LOVE!). However, I was a bit disappointed with this primer - I felt the consistency was quite watery and it took a lot longer than UDPP to 'settle' onto my eyelids. I also found that the colour of my eyeshadows didn't 'pop' in the same way that they do when I use UDPP and that I had to apply more eyeshadow to get the colour to show up, even with darker shades. I wouldn't compare this to UDPP as I think they are in completely different leagues, but the E.L.F primer did work - by the end of my working day I had no creasing and my eyeshadow was still in place. If you're looking for a cheap alternative to UDPP, then I would recommend giving this a go.

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