It Cosmetics • Bye Bye Under Eye • Concealers

rated 3.8(79 reviews)

Average Rating.3.8
Would buy this product again.60%
Package Quality4.1
Price3.6
Ingredients

rated 3 of 5 kcicala on 9/3/2009 2:47:00 PM more reviews by kcicala

Age: 25-29   Skin: Normal   Hair: Brunette   Eyes: Brown    

I wanted to love this, but it just wasn't that special for me. Went on fine, but not long after it sort of faded and left peach splotches around my circles. I can't really explain it. I like my BB Corrector much better at this point.

3 out of 3 people found this review helpful.     Was this review helpful to you? Yes   No

rated 5 of 5 matrlgrl on 8/31/2009 10:37:00 PM more reviews by matrlgrl

Age: 44-55   Skin: Normal, Fair-Medium, Cool   Hair: Brunette, Wavy, Fine   Eyes: Brown    

Wow this product is awesome. This concealer really covers dark circles. I never had problems with this at all. I think the consistency is a little thick, but goes on smoothly. All you need is a little of this concealer for both eyes. I got the shade in Medium light which is perfect. This an HG status of concealers for me. I have tried a lot of concealers and I found the perfect one. I use this concealer on top of BB Corrector and I have no dark circles at all. These 2 products are a must have for me. I highly recommend this concealer.

3 out of 3 people found this review helpful.     Was this review helpful to you? Yes   No

rated 5 of 5 BrasilBomshell on 8/31/2009 3:42:00 PM more reviews by BrasilBomshell

Age: 25-29   Skin: Normal, Medium   Hair: Black   Eyes: Brown    

This is the first concealer I have found that doesn't crease up. I have a big problem ever using concealers around my eye area because they end up fading and starting to crack and crease. Not this one. I love this product very much and will buy again.

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

rated 5 of 5 MiaMamma on 8/25/2009 6:44:00 PM more reviews by MiaMamma

Age: 25-29   Skin: Other, Medium   Hair: Brunette   Eyes: Brown    

Absolutely the best, most effective concealer I have ever used. I began using because of the Vitamin K and waterproof. I find it much like an eyecream that is also very full coverage. I highly recommend this concealer.

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rated 1 of 5 *TOP REVIEWER* SPACEGIRL1000 on 8/24/2009 4:05:00 PM more reviews by SPACEGIRL1000

Age: 25-29   Skin: Normal   Hair: Brunette   Eyes: Green    

HORRIBLE HORRIBLE HORRIBLE! I am so disgusted with this product! I am a make-up artist and i am very skilled at applying concealer but this was one big greasy disaster! I dont understand all the good reviews?!
First off- it is very greasy and sticky! I read the ingredients and did not notice any petrolium or anything close to it but there is something on there that makes it super greasy, shinny and heavy. I tried many diffeent ways of applying this and nothing worked. It left a damp, sticky feel to my skin- like it never fully dried or set. I only used a tiny bit too! The worst part is this- if you wear liner or mascara the grease in this concealer will attract the liner/mascara and you will end up with serious racoon eyes. this concealer is a magnet for making your eye make-up stick and slide all over the place. It feels as if you have crisco on your face. i touched under my eye hours later and there was a finger print left there! This stuff is like silly putty lol. It just slides all over your face and never dries to a nice finish. Plus that high metallic shine make you look like the tin man!

5 out of 8 people found this review helpful.     Was this review helpful to you? Yes   No

rated 1 of 5 LaylaCullen on 8/23/2009 6:54:00 PM more reviews by LaylaCullen

Age: 18 & Under   Skin: Normal, Fair, Cool   Hair: Brown, Curly, Fine   Eyes: Brown    

Ok,so I am on a search for the best concealer for undereye circles out there.When I ordered this,I expected pretty close to a miracle because of all the hype.I couldn't find one bad review and I researched this product for weeks.I am extremely fair and I ordered the neutral medium because it's supposed to match 70% of skintones.It turned plain orange on me.Of course,right?Knowing my luck I just had to be in that 30% of people.I really got no coverage out of this and at first I thought maybe I needed a different brush because I heard of using a fluffy eyeshadow brush for this.I tried using one of my fluffy brushes and it made no difference.I had given up on the coverage.I tried everything: mixing with my MUFE Full Coverage concealer (yellow toned and sucky :/), mixing with eye cream (Rachel Perry Vitamin E cream/It Cosmetics Wrinkle Filling Primer-free gift with order :D) and applying with a sponge both wet and dry.Nothing worked.So,I tried using it as a shadow base but the orange tone made the shadows look ashy and grey.Well,this was a flop.I don't reccomend this to anyone.I guess I need to try the heavy duty stuff-camoflauge creme.(Dermablend,Keromask,Colortraiton,Estee Lauder Maximum Coverage) I'm going to sample Dermablend and Estee Lauder Foundation tomorrow at Boscovs.If that doesn't work I'm ordering a Keromask sample for $10.00.Wish me luck.

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

rated 5 of 5 *TOP REVIEWER* RavenBeauty on 8/18/2009 10:20:00 PM more reviews by RavenBeauty

Age: 36-43   Skin: Oily, Fair, Cool   Hair: Brunette   Eyes: Brown    

This is a miraculous product. I am truly impressed as I write this (please note that I did not receive any discount on this product). It was purchased through Beauty.Com, which didn't even have any specials going at the time other than free shipping, which I qualified for due to the total of my order. Some of us just happen to think this is a truly wonderful product with no incentives necessary. I've tried every under eye concealer you can think of. I have a make up bag literally filled with under eye brighteners and concealers. None of them really did much of anything except settle into my fine lines and call attention to the very thing I was trying to hide. Even Touche Eclat let me down. After years of searching, I was turned onto Lancome's Flash Retouche and I must admit that up until this minute, I thought that was the best under eye concealer money could buy. I still think it's a wonderful product, but it's no match for this stuff! Not by a long shot! I honestly didn't think anything could beat Lancome's version, but clearly I was wrong!



Thanks again to Make Up Alley, I have found yet another MAJOR HG product! One that I would have never tried had it not been for the reviews here. I had never even heard of this brand! I kept thinking why should I bother because I've tried just about every single one on the market and yet I always end up back with Lancome's Flash Retouch. I wasn't sure I wanted to deal with yet another return. This stuff is absolutely unreal! Not only does it NOT settle into fine lines, it actually seems to de-crease my lines and stays put forever! It made me look so rested and alert! I have never had an under eye concealer do this! It fills in your lines and kind of freezes them or something and then it just stays put forever. It seemed to almost erase my lines when it erased my circles! Wow! I kept looking in the mirror to make sure I was not hallucinating or something. As an added bonus, I bought a tube that will probably last me forever for less than $25.00 and it works like nothing I have ever tried before. Maybe there is a God after all! VERY impressed! Want to hug you guys for making me aware of this concealer (by the way this really delivers big time when you use it over their wrinkle filler)! Love love love love!!! My new HG under eye system! :)

5 out of 6 people found this review helpful.     Was this review helpful to you? Yes   No

rated 5 of 5 *TOP REVIEWER* xjslx on 8/15/2009 9:27:00 PM more reviews by xjslx

Age: 25-29   Skin: Oily, Fair-Medium, Warm   Hair: Black   Eyes: Black    

I hate to jump on the bandwagon, but seriously like most others have attested, this product works. It conceals like a dream - only a TINY bit, like a speck... see this "o" <--- that sized amount will cover your undereye circles. Shocking. I have genetically inherited dark under eye circles, and for the longest time I've been using Bobbi Brown's corrector + concealer combo, as well as switching between that and Ben Nye's concealer in order to cover these circles of mine.... however, the draw back is that I need to use a concealer brush and blend blend blend... very time consuming in the morning, or any time for that matter. So that's where one of the pros of Bye Bye lies -- no brush required, just your fingertip. Not much time is wasted since the consistency of the product is amazing, just spread on your circles, and pat to cover. I couldn't believe it myself. Even though I have my other concealers, I will not be returning this product since it's perfect for my hurried mornings -- great coverage in minimal time, I couldn't ask for more. But I will still be using my other concealers during the weekend when I have time though. I purchased this for $24 on Beauty.com, along with a $1 e.l.f. false lash to qualify for the $25 free shipping. I am a NW20, and I got this in Neutral Medium, and it color matches quite perfectly.

4 out of 4 people found this review helpful.     Was this review helpful to you? Yes   No

rated 1 of 5 AthleticTrainer on 8/12/2009 1:43:00 PM more reviews by AthleticTrainer

Age: 19-24   Skin: Acne-prone, Medium   Hair: Brown   Eyes: Brown    

***Update***
This is giving me milia and starting to look cakey. Will return to my Eve Pearl Salmon Concealer

This truly is my HG under eye concealer!!! I have been on the search for the perfect concealer that corrects, conceals, and does not crease in my lines under my eyes. For a while, I was using Eve Pearl's salmon concealer, which is really great, but I love this one even more. When I first received this from the UPS guy, I immediately put some on. When I blended it out, I was amazed at how well this covered my very dark circles. It was great, however, it creased. It took some trial and error, but the culprit was using too much concealer. When I say it only takes a drop the size of a pen point, it really does! Bye Bye Under Eye blends beautifully and does not crease when the proper amount is used! After my 14 hour work day on Monday, I looked in the mirror and was surprised to see that it looked the same as when I put it on that morning! After applying with a brush, I then pave it in with my ring finger. I then set it with Benefit's Powderflage and it is perfect looking all day! This is available for $24 on itcosmetics.com. This may seem very expensive, but only a teeny tiny bit is needed for each eye. HG status!

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

rated 1 of 5 Qigong on 8/10/2009 10:32:00 PM more reviews by Qigong

Age: 56 & Over   Skin: Normal, Fair   Hair: Red   Eyes: Hazel    

Yuck, what a waste of money! I found that it had no staying power and did settle in the lines and look creasy. It also only covered my under eye circles for about a half hour. I tried moisturizing and not moisturizing, powdering and not powdering. I even tried applying it during the full moon, lol, nothing worked.

I really don't get the good reviews for this product. Maybe next time I'll try it when the wind shifts, because it sure isn't a cheap product to have to toss out. If anybody out there knows the magic trick to making it work, let me know.

3 out of 4 people found this review helpful.     Was this review helpful to you? Yes   No

rated 1 of 5 *TOP REVIEWER* AmyDbaby on 8/7/2009 5:27:00 PM more reviews by AmyDbaby

Age: 36-43   Skin: Acne-prone, Fair-Medium   Hair: Red   Eyes: Brown    

I have never hated anything enough to write a bad review but this one is so bad I just had to. I just can't understand all the great reviews for this product. I was so excited to try it after reading so many great things about it but this is just horrible on me. I am light-medium and got the neutral med shade and it looks so gray or putty colored on me. This creases and I don't even have wrinkles around my eyes. It may cover but it looks like theatrical makeup. It's just so unnatural looking and greasy too. I mean, this is just a disaster. I have tried applying it with a brush, the BB sponge, my finger and still cannot get this to work for me. I set it with LM Secret Brightening powder, no powder, T leclerc...I just can't figure out how so many people can love this and I am going to throw it away. Well, back to my CDP and BB corrector. Those actually work.

I tried this brand's teeth whitening gloss as well and that's another flop. No more It Cosmetics anything for me.

3 out of 4 people found this review helpful.     Was this review helpful to you? Yes   No

rated 5 of 5 EmeraldCharm on 8/7/2009 3:49:00 PM more reviews by EmeraldCharm

Age: 19-24   Skin: Other, Fair-Medium   Hair: Blond, Wavy, Fine   Eyes: Blue    

Currently my hg concealer, it will be hard to find something that beats it. I don't have horrible dark undereye circles, but I do tend to look tired(i usually am right now due to lack of sleep). Any way this concealer even before I put anything else on my face brightens me up and I don't look tired and look completly fresh and awake! It does cover the circles I have completely. I think that even if your skin is even and clear, if your eye area is tired or dark you don't look your best. With this concelaer you will not have that problem. I do think my eye area has improved to since I started using it, this concelaer seems to also act as an eye treatment it has collagen and vitamins C&K w/ other anti-oxidants. I have the neutral medium shade- I'm around NW20, light skin/neutral undertones and the match is perfect. It does say on the site that this shade matched most people so even if you are fair, I would get light/medium unless your are nicole kidman pale. The texture does go on a little greasy but it stays in plave and sets nicely w/ powder. I highly recommend setting it with powder that gives it a flawless finish. It says it is waterproof but I get it off pretty easily with just eye makeup remover, but an oil remover would probably work better.

Ingredients- Caprylic/Capric Triglyceride, Bis-Diglycerylpolyacladipate-2, VP/Hexadecene Copolymer, Cetyl Alchhol, Silica Dimethyl Silylate, Ozokerite, Tocopheryl Acetate, Retinyl Palmitate & Tocopheryl, Magnesium Ascorbyl Phosphate, Phytonadione, Soluble Collagen, Propylparaben, Methylparaben. May Contain: Titanium Dioxide CI 77891, Black Iron Oxide CI 77499, Yeloow Iron Oxide CI 77492, Red Iron Oxide CI 77491.

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rated 5 of 5 *TOP REVIEWER* olelala on 8/7/2009 2:42:00 PM more reviews by olelala

Age: 19-24   Skin: Combination, Olive, Warm   Hair: Black, Straight, Medium   Eyes: Brown    

HG HG HG HG!! Let me say it again: HG HG HG! I must say that this concealer has blown me right out of the water. All the hype that I've been hearing as been totally well-deserved. Sorry, I am at the moment hyperventilating about its really ridiculous. Let me tell you - I have been searching so incredibly long for the perfect concealer. Sadly enough though, most concealers are lacking either in the endurance department, the coverage department, the oil-free department, and the color department. And having less than perfect skin, I am the pickiest concealer afficionado: I've literally tried 'em all. MUFE FC, MUFE Lift, Kat Von D Tattoo Concealer, Smashbox Camera Ready concealer, Benefit Erase Paste, Benefit Boiing, Amazing Cosmetics, LORAC Double Feature, Vichy DermaBlend, Cover FX Camouflage Concealer, Kevyn Aucoin Sensual Skin Enhancer, BE & EDM concealers, and many more. If a line has a concealer, trust me, I've tried it. I am happy to say that this concealer has ZERO lack of anything. I just need the tiniest dot on, and whatever imperfection I had melts into oblivion! No need to layer at all, although this is entirely layerable. I just look like I have perfect skin. =) I still put mmu, but its more a force of habit than that I need any additional coverage. No concealer has given me this confidence before, so I am THRILLED.


I know it is meant for under the eye, and I am EXTREMELY happy with how it works under there, but I must say that this covers every single blemish/dark spot on your face like a dream. I'm also the laziest of people, so I hate having to layer things on. Like other reviewers said, it is more moisturizing than most concealers, and thus goes blends into the skin much more easily.


The consistency is that of a very very thick cream. It comes out of a little tube, and it's quite tough to squeeze out of the tube because it's so darn thick. Just a little is needed, and . I am NC40, and I got Tan. It's a bit lighter than my skintone, but perfectly blendable. I'd say everyone NC35-NC40 could use Tan. Its undertones are very neutral, not pink or not yellow to my observation, so it would match most skintones.


Aside from that, due to how little is needed to get full and opaque coverage, this is very cheap and will last forever. Amazing Cosmetics and KA Sensual Skin Enhancer are the only ones that have come close to the pigmentation, and this is half the price for the same amount.


I said it before and I'll say it again: HG! Please *buy* this concealer. =)

4 out of 4 people found this review helpful.     Was this review helpful to you? Yes   No

rated 4 of 5 *TOP REVIEWER* Jewelx17 on 7/27/2009 9:44:00 AM more reviews by Jewelx17

Age: 25-29   Skin: Acne-prone, Fair-Medium, Warm   Hair: Black, Wavy, Coarse   Eyes: Brown    

This is an awesome heavy duty concealer! I love it because it's also buildable. It's highly pigmented so if you want a more natural coverage you can only use a little and if you want more coverage you can just add layers to see what works. You only need a pinpoint amount and the opening is tiny so it's easy to get a small amount. Once I set it with sheer powder, it doesn't budge and I don't ever have a problem with it fading. It lasts all day, even through humidity and sweat. I can't believe a full coverage creamy concealer like this is long lasting. It does a great job covering dark cirlces too and the best part is it has Vitamin K in it so I'm hoping in time it'll also reduce my circles. I'm not great at remembering to wear eye cream but I always remember to wear my concealer. I haven't tested this out to see if it's waterproof yet but I will and update my review. It does wash off easy enough with a good cleanser.
Update 6/16/10: I like this concealer but it didn't do a thing for my undereye circles like the product claimed. I wasn't too surprised but still I'm disappointed. It's a good concealer but it's not exactly the perfect color match and I don't think I would go through the trouble of ordering online just for this. I could find a better color match out there.

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rated 5 of 5 RMulieri on 7/19/2009 5:23:00 PM more reviews by RMulieri

Age: 30-35   Skin: Oily, Fair-Medium   Hair: Brunette   Eyes: Brown    

Been searching for the perfect under eye concealer FOREVER.Tried many and was liking but not loving MUFE lift. Tried this stuff and it is my HG! It covers my dark circles perfectly and looks natural.I love it

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rated 4 of 5 *TOP REVIEWER* heathermrm on 7/9/2009 1:40:00 PM more reviews by heathermrm

Age: 36-43   Skin: Combination, Fair, Neutral   Hair: Blond, Straight, Fine   Eyes: Blue    

I hate to be the dissenting opinion here, but I have some positive comments too, so don't hate me too much for spoiling the super hi rating (I purchased thru beauty.com) in the color that is supposed to work for 70% of people - color-wise it does work great for me now because I have a bit of a tan, not sure how it would work during MN winters when I'm rather pale...

PROS:
1. very good coverage for under eye circles
2. creamy
3. moisturizing
4. doesn't irritate my eyes or cause any breakouts
5. doesn't settle into my fine lines

CONS:
1. can only purchase on-line (at least that's all I found so far)
2. tube is smaller than my MUFE Lift concealor, but costs aprox the same ($24) = expensive IMO
3. and this is the reason I took off 1 lippie - it causes my mascara to run!!. I use L'Oreal Voluminous Waterproof mascara and have NO problems w/ running when I use my MUFE Lift concealor under my eyes so I don't get what the problem is...

This product also claims to be waterproof - I have no idea if that is true or not, so can't comment on that, but it does "set" rather quickly and it does last all day, like my MUFE..

I did 3 days of using my MUFE under my left eye and IT under my right eye, both with and w/out setting powder (my EM Abbotts Perk Me Up) - all 3 days I end up w/ some raccoon effect under the right eye.


The coverage is comparable to MUFE Lift Concealor, so if IT doesn't work for someone (like me), I suggest trying MUFE as both products provide excellant under eye coverage.

4 out of 4 people found this review helpful.     Was this review helpful to you? Yes   No

rated 5 of 5 SlowRnB on 7/2/2009 4:44:00 PM more reviews by SlowRnB

Age: 19-24   Skin: Dry, Fair-Medium   Hair: Black   Eyes: Hazel    

*Shocked* Well, it looks like this is it girls. My concealer search is over. I can't believe it. I really thought that I would never find a concealer that really covered my circles. Until now. It Bye Bye concealer is a remarkable product. The consistency is similar to MUFE Full Cover, but it's WAY better then Full Cover. For one, it's a moisturizing formula and not a dry one. A huge plus for my dry skin. Two: It does not crease! Amazing. Three: It is truly opaque. It looks like I have no circles with this stuff on. Four: It stays!

For these reasons, this is why It Bye Bye concealer is my HG. For reference, I am a MAC25-30ish and I ordered the concealer in Neutral Medium. Perfect match! The shades are a little lighter then you think.

I have bad purplish/red circles and discoloration all around my eyes. It Bye Bye concealer makes me look human :) 5 lippies!

3 out of 3 people found this review helpful.     Was this review helpful to you? Yes   No

rated 5 of 5 nic4336 on 6/29/2009 4:07:00 PM more reviews by nic4336

Age: 44-55   Skin: Dry, Fair-Medium   Hair: Brown   Eyes: Brown    

I love this, am so happy I found it! It's a full coverage, waterproof concealer. It covers my severe dark circles all day and doesn't make my mature/dry under eyes look worse like a lot of concealers do. I warm it up on the back of my hand first then apply over well moisturized undereyes with a fluffy eyeshadow brush (I like Laura Mercier Eye Finishing Brush). The colors run light, I'm a Neutral in Clinique and got the Natural Medium shade and its perfect for me. You only need a teeny tiny amount and the tip of the tube is very small so it only dispenses a tiny amount. Also, I don't use powder on top as powder makes my mature eyes look horrible, and this concealer stills lasts without powder. $24 at beauty.com, hsn.com, beauty360 stores and It Cosmetics website.

10 out of 10 people found this review helpful.     Was this review helpful to you? Yes   No

rated 4 of 5 *TOP REVIEWER* rickisyed on 6/8/2009 9:09:00 PM more reviews by rickisyed

Age: 25-29   Skin: Very Oily, Tan, Warm   Hair: Brown   Eyes: Brown    

I got this in Tan, I'm NC35 medium yellow tan skintone. Im not dark not I'm quite medium. I felt that the Tan color looked a little orange when I put it on, but it mixed well with my foundation color to camflauge. I have to take pictures (because pics dont lie) to see if it really does cover undereyes or not. It covers my undereys 100% UPDATE: I was using this with my foundation and then putting loose powder over it, in this order this concealer moved and smeared. So I figured out that this is a moist concealer so I have to put it on over my foundation and powder, when I did this, my undereyes covered up really really well. Because the formula is moist, the finished look is not cakey at all. It does settle in my lines, but I can rub them out during the day because again the formula is pliable and moist so it doesnt look like a dry mess. I'm upping the rating to 4. SECOND UPDATE 09/28/09: the best holy grail concealer, the only problem is I can only find it on beauty.com. I have been using for some months, I still love it, and only half way done with the concealer. I used my friends dermaland concealer which is suppose to be full coverage as well. I felt that It cosmetics are yellow, and dermablend is more pink therefore doesnt look natural. BEST CONCEALER HANDS DOWN!!!

2 out of 2 people found this review helpful.     Was this review helpful to you? Yes   No