Too Faced • Shadow Insurance, Anti-Crease Eye Shadow Primer • Eye Primer

rated 4.2(1574 reviews)

Average Rating.4.2
Would buy this product again.77%

rated 1 of 5 Ravenn on 4/2/2014 7:45:00 AM more reviews by Ravenn

Age: 25-29   Skin: Sensitive, Olive, Neutral   Hair: Brunette, Straight, Coarse   Eyes: Brown    

I had high hopes for this! It just refuses to spread on my eye area. And applying any makeup over this primer makes the make up cake so bad. My skin might be too dry for it? I don't know. Sigh. Also causes my make up to crease so bad. Smells super bad too. Do not recommend. Update: I applied moisturizer around my eyes and then tried this primer. It spreads easier. However, eye makeup still cakes/creases and it still smells so bad that it makes me gag!

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rated 5 of 5 ellietsaki on 3/16/2014 12:34:00 PM more reviews by ellietsaki

Age: 19-24   Skin: Combination, Fair-Medium   Hair: Brunette   Eyes: Brown    

this product is amazing!!I have realy oily lids and i have some huge issues with my eyeshadows and my eyeliners as well..After 8 hours my eyeliner and my eyeshadow were intact!!! A HG product for me!

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rated 3 of 5 *TOP REVIEWER* bluedestiny4 on 3/12/2014 2:14:00 PM more reviews by bluedestiny4

Age: 36-43   Skin: Acne-prone, Dark   Hair: Black, Relaxed, Coarse   Eyes: Brown    

I received a sample-size of this product in a set that I purchased from Sephora a couple of months ago. You don't need to use a lot, so I can already tell that the sample is going to last me a while.

I find that the product is kind of thick. When I put a small amount on my lids, the product leaves a grayish cast on my lids, so I have to be careful and work it into my lids with my fingertip, but not be too rough.

My eyeshadow does last for quite some time when wearing this primer. I will give it that positive note. It has given my eyeshadows some extra hours of wear time.

Overall, this is a good product. I had heard of it before, but wasn't pressed to buy it all by itself. Will I purchase it again when the tube runs out? Probably not. Why? The price is rather high, and I am on a budget.

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rated 3 of 5 *TOP REVIEWER* ninaeaster on 3/11/2014 9:19:00 AM more reviews by ninaeaster

Age: 19-24   Skin: Combination, Fair   Hair: Blond   Eyes: Blue    

I got a sample of this in my too face 15th anniversary palette. This is a good eye primer. Does not crease and helps eye shadow stay put all day. The consistency is easy to blend on the eyelid and you do not need much at all. After seven months the product started to separate and when I would squeeze the tube an oily substance would come out first. Also I have found several eye primers from the drugstore that do as good a job for much less.

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rated 1 of 5 *TOP REVIEWER* Dimanta on 3/7/2014 1:00:00 PM more reviews by Dimanta

Age: 30-35   Skin: Dry, Medium, Neutral   Hair: Blond, Straight, Fine   Eyes: Hazel    

I wanted to like it but I noticed that it creases on my eye lids just after few hours. I barely see the eye shadows and after few hours they are almost gone (or maybe I had bad eye shadows (Urban Decay Naked palette).
I have much better results when using Mac eye shadow base than this. Will return.

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rated 5 of 5 erintotheizzo on 3/6/2014 12:05:00 PM more reviews by erintotheizzo

Age: 25-29   Skin: Combination, Medium   Hair: Blond, Wavy, Coarse   Eyes: Hazel    

Hands down the best I've used- I actually prefer this to Urban Decay's, which is also awesome. Zero creasing. Bolder and opaque eyeshadow appearance. Great texture. A little goes a long way and it lasts forever. I like using a little around the inner corners to brighten as well.

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rated 2 of 5 *TOP REVIEWER* albs on 2/28/2014 1:18:00 PM more reviews by albs

Age: 19-24   Skin: Combination, Fair-Medium, Neutral   Hair: Blond, Straight, Fine   Eyes: Green    

I've used a few different eye primers and they all work for me fairly well. This has been the worst one. I think that maybe they have mucked with the formula a little bit because I bought it on the raves and recommendations of others. I have a regular size and a mini that came in a set, and they both suffer from the same issues. It separates. I have to be very cognizant to shake it up and massage the tube before I use it or else a bunch of liquid squeezes out. Gross. And it stinks, so so badly. Like play-doh or plasticine or something. I thought that my tube had gone off even though it's only a few months old, but my mini which I've had for even less time has the same odour. It keeps my eyeshadows on fairly well, but I HAVE to make sure that I run my finger over my eyelid after I've applied it and it's dried, otherwise it creases (and you can't tell, because it's clear at this point), and when I apply it I get a darker line of eyeshadow right in my crease. Bizarre and annoying. This isn't cheap so I'm really unimpressed. Two lippies because it does keep my eyeshadow on if I baby it enough.

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rated 5 of 5 Emmey on 2/24/2014 1:43:00 PM more reviews by Emmey

Age: 19-24   Skin: Combination, Tan, Warm   Hair: Brown, Straight, Fine   Eyes: Brown    

For our annual work Christmas party in Amsterdam, I had my best friend do my make up. She used this primer and even after dancing, sweating, and falling asleep with my makeup on, my eyeshadow looked like I just did it. This stuff if seriously amazing. I have super oily eyelids so this is my HG product as of two months ago!

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rated 4 of 5 wtfishes on 2/18/2014 9:19:00 AM more reviews by wtfishes

Age: 19-24   Skin: Combination, Medium Brown   Hair: Black   Eyes: Brown    

Kept my eyeshadows from creasing throughout the day. The only thing that has worked for my very oily eyelids.

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rated 4 of 5 *TOP REVIEWER* katwalker on 2/16/2014 11:48:00 PM more reviews by katwalker

Age: 36-43   Skin: Sensitive, Fair, Cool   Hair: Blond, Straight, Fine   Eyes: Hazel    

I have hooded/deep set eyes, so eye shadows tend to crease on me. Had I not used Urban Decay's Primer Potion first, I would have thought Too Faced's product was the most amazing stuff ever. It works well to keep eye shadows from creasing so badly. As is was, though, I kept comparing it to UDPP, and, for me at least, UDPP is a superior product. My eye shadows don't crease at all with UDPP, whereas there is some minor creasing with Too Faced. I'm sticking with UDPP from now on.

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