L'Oreal • Feria Haircolor • Hair Color

rated 3.0(631 reviews)

Average Rating.3.0
Would buy this product again.49%
Package Quality3.8
Price2.9
Ingredients

rated 5 of 5 Raven06 on 9/9/2012 3:10:00 PM more reviews by Raven06

Age: 44-55   Skin: Combination, Fair-Medium   Hair: Brown   Eyes: Hazel    

This is my hair color. I get many complements on my hair color. I use Golden Brown in the summer months and Bronzed Brown in the winter months. My hair has great natural looking highlights. It hasn't faded for me but I use always shampoo and conditioner for color treated hair.
I have tried other brands but I like that this is used on dry hair and is only 20 minutes on the hair.
I don't wash my hair the next day or the day I color. I use a good clarifying shampoo the day prior to coloring and don't use styling products before I color. The hair needs to not have build up but some natural oils to protect whenever coloring. Another tip is add some almond oil to the color about a tablespoon in addition to the oil included it helps me stretch the color. I also use almost half of the conditioner when I rinse to really condition.

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rated 1 of 5 Luciferr on 8/14/2012 8:50:00 PM more reviews by Luciferr

Age: 19-24   Skin: Sensitive, Fair-Medium, Neutral   Hair: Black, Straight, Fine   Eyes: Hazel    

WORST HAIR DYE EVER. I always use Revlon Colorsilk when I want to dye my hair but it was really starting to damage my hair. So I wanted to try something different and I got this. Let me start off by saying that this didn't even dye my hair. My blonde roots are still showing. And trust me, I know how to dye my hair. The color I got was M33 Natural Soft Black. Don't waste your time.

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rated 3 of 5 rimanuela1 on 8/7/2012 8:26:00 PM more reviews by rimanuela1

Age: 30-35   Skin: Other   Hair: Other   Eyes: Other    

I used brazilian brown and espresso brown... 1st gave me a nice caramel brown color , the other a nice dark brown, both are very shiny at first but damaged my hair and both faded
in 2 weeks....

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rated 4 of 5 northerndownpour on 8/7/2012 8:19:00 PM more reviews by northerndownpour

Age: 19-24   Skin: Normal, Fair, Cool   Hair: Blond, Wavy   Eyes: Blue    

I've been using Feria in "Starlet" for about five years. I have naturally dirty blonde hair and this dye takes my hair to a flattering light blonde. It doesn't fade or damage my hair too badly. I would definitely suggest this hair color if you are not straying too far from your natural color. I once (years ago) used a Feria color to dye my hair a dark red. It was horrible and faded almost immediately.

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rated 4 of 5 maria411 on 7/31/2012 6:04:00 PM more reviews by maria411

Age: 44-55   Skin: Combination, Fair-Medium   Hair: Brunette   Eyes: Brown    

I bought this on Amazon(found a great deal!) in the T42 deep beige brown shade. My hair is darkest brown with warm undertones from prior colors. I had done strand tests with Feria bleach a few days ago on sections of hair, that left it bright copper(there was too much color build-up to lift) but you could only see it pretty much in certain lighting. So I really wanted to tone it down! This shade didn't take as much as I'd like, hence the 4 rating, but it may just be my hair:-/ I guess the bleach left it too porous and it didn't absorb it enough. But on the plus side, my hair feels thicker, and it's pretty fine--but there's a lot of it! It did tone the color down a bit, but the main thing is that my hair is smooth and shiny, and the conditioner ROCKS!! I'm sure this shade would work better to neutralize warm tones if you don't have as much color in your hair before, that's the problem I had. But I will purchase this again, it didn't damage my hair and helped improve the texture...nice!:-)

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rated 2 of 5 KoriRenee on 7/16/2012 1:03:00 PM more reviews by KoriRenee

Age: 18 & Under   Skin: Oily, Medium   Hair: Brunette   Eyes: Hazel    

Did not color well over my previous color and really dried out my hair!

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rated 5 of 5 glitterfacedranda on 7/11/2012 9:46:00 PM more reviews by glitterfacedranda

Age: 18 & Under   Skin: Acne-prone, Fair-Medium, Neutral   Hair: Brunette, Wavy, Medium   Eyes: Hazel    

My cousin and I both used this in Ruby Rush.I'm a natural brunette(light brown) and she's a natural red-head(light auburn).When I used it,it was a little darker,but still very vibrant.When she used it,it was really bright!Like so bright you could easily spot her from a long way off.When it faded on me,after 2 months,it turned orangey auburn and on her,it looked like her natural color after several months.There was a TON of product in the bottle!I have very thick curly hair(which usually need two boxes to get the job done)and I thought I would never use the whole one box I bought.This is very good product IMO,and if I were still into dying my hair red,I would use this again.

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rated 3 of 5 kaileylovesmakeup on 7/6/2012 12:58:00 PM more reviews by kaileylovesmakeup

Age: 19-24   Skin: Sensitive, Olive   Hair: Brunette, Wavy, Coarse   Eyes: Brown    

Bronzed Brown (or Brazilian Brown) looks like a rich golden medium brown on the package. I had naturally dark brown hair with golden tints to it before I dyed my hair with this hair color. On the back of the package it states that it's hi-lift and even the darkest brown hair (which my hair was not) would be lifted to that gorgeous golden shade. I wanted to have medium golden brown hair and ended up with a fake almost whorish burgundy color. My boyfriend followed the instructions exactly and did an excellent job of doing it but the color is just horrendous- and my boyfriend is a pastry chef and is talented with tedious tasks so I know it wasn't because of him. I don't know if someone switched out the dye as a joke or what, but the color is just not what I expected. Now I look like a whore with purple hair. Great.

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rated 1 of 5 jmacfan1 on 6/28/2012 11:24:00 PM more reviews by jmacfan1

Age: 19-24   Skin: Sensitive, Fair   Hair: Brunette   Eyes: Green    

I don't review and that's saying something. I tried Loreal Feria Ruby Rush because the color on the box looked so pretty. My hair did not look like the color on the box, in fact the color hardly shows at all. It only shows in the light. The color isn't bad if you dont want bright red hair. The bad things about this it that the stuff STINKS to high heaven and it dried my hair some. Luckly i have been using Wen by Chaz Dean so my hair was in good shape before this. Two wen washes and a re moist intensive hair treatment later my hair is pretty much back to normal. Another thing the wen is supposed to keep the color from washing out. Well my bathwater was pink both times I washed my hair. I DON'T recommend this and I will not be buying this again. I will go back to garnier nutrisse.

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rated 1 of 5 EmyPlante on 4/19/2012 11:19:00 AM more reviews by EmyPlante

Age: 19-24   Skin: Normal, Fair   Hair: Black, Straight   Eyes: Green    

Not a fan. I've been dying my hair jet black for years on and I had only heard good stuff about Feria, so I got myself a pack in "Starry Night" and was very disappointed. It seemed as though the product "slipped" off of my hair in a week's time and there I was with brown roots again. It damaged my hair a lot as well.

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rated 5 of 5 raspberry555 on 4/2/2012 10:43:00 PM more reviews by raspberry555

Age: 18 & Under   Skin: Combination, Medium   Hair: Brown   Eyes: Brown    

I always regret dying my hair. with that said, i just finished using feria and I love it. I bought it in cool medium brown (moonlight tortoise) and it turned out really really nice. I go completely mad over orange hair, so thank god this didnt turn out orangey. Smells alot better than preference and my hair feels really soft after dying it.
I bought it for about $16; whereas if it were on sale, it'd be around 11 bucks.

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rated 3 of 5 Luscious1104 on 3/27/2012 2:36:00 PM more reviews by Luscious1104

Age: 25-29   Skin: Oily, Fair   Hair: Brunette   Eyes: Brown    

I used to buy these dyes all of the time. I was especially ontrigued by the small oil packet that it comes with because it smelled soooo good but the color did not last :-( and to top it all off, it about $9-$10.00! That hurts!

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rated 4 of 5 *TOP REVIEWER* linet182 on 3/22/2012 3:23:00 PM more reviews by linet182

Age: 25-29   Skin: Combination, Fair   Hair: Black   Eyes: Hazel    


I don't know why this product has so many bad reviews. Are you going to get the best hair color?... probably not. (For like ten bucks a box you shouldn't have such high hopes). If you are trying to go a completely different color then the hair color you have now you should probably go to a professional... I speak from experience. I have been dying my hair black for years and I use this product for my monthly touch ups. Like most of you I don't have time to go to the salon every week. it takes color well.. And easily washes out. Only down side is that it fades after a few short weeks. Another thing I like about this product is that unlike other hair dyes it didn't stain my bathtub what so ever, which is a huge plus for me!

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rated 5 of 5 avrillavigne12251 on 3/19/2012 3:58:00 PM more reviews by avrillavigne12251

Age: 18 & Under   Skin: Combination, Fair-Medium, Warm   Hair: Black, Wavy, Coarse   Eyes: Brown    

I love this stuff! After a god-awful bleaching job with a Garnier bleach that left me with uneven, fried hair with platinum roots, orange ends and random brown/black chunks, I spent a bit with a hat over my head (To hide the roots) and demanded nobody laugh at my hair. (The only help was when my little brother said i looked like my friend who has gorgeous red hair.) I finally got to the drug store and picked up this dye in 72, caramel kiss, thinking it was dark enough to fix my platinum roots and light enough to lighten up the random dark chunks.

I deep conditioned my hair first, then after mixing it up, (Including a gimmicky shimmer serum) I put it in my hair, (starting on the dark parts first) let it process for 25 minutes, rinsed and

EH VOILA. The dark spots were evened out, (for the most part) the platinum roots now matched the rest of my hair and I had a pretty caramel blonde color that actually looked just like the box. My hair is still pretty frazzled, but i wouldnt say this dye made it worse, all the damage is from the bleach.

I give it a 5/5 because it saved my hair. Its a bit pricey compared to other dyes, but i think its better than most drug store permanents, and the packaging is very fancy. You get what you pay for.

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rated 5 of 5 crazycookiegal on 2/27/2012 7:09:00 PM more reviews by crazycookiegal

Age: 18 & Under   Skin: Normal, Fair, Warm   Hair: Red, Straight, Fine   Eyes: Green    

I've used Preference for 3 years, but the Burgundy Brown/Chocolate Cherry color appealed to me, and since there isn't really a similar shade in Preference, I tried Feria in Burgundy Brown.

First off, I don't know if it's the formula or the conditioner, but my hair is now softer than it ever has been before. And the formula is a lot less runny and better-smelling than Preference.

I seriously love the color this turned. In some lighting it's a warm dark brown, almost black. In others, a bright wine-colored run, and still in others a slight purpley color. It's not too drastic but still makes an effect. As for staying power, I'm not sure yet. But I went through a day of rain today and it's fine.

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rated 5 of 5 linerfreakxx7 on 2/23/2012 1:18:00 PM more reviews by linerfreakxx7

Age: 18 & Under   Skin: Dry, Fair, Cool   Hair: Brown, Wavy, Medium   Eyes: Brown    

I only just started dying my hair and it took a lot of consideration to find the right color to put over my so-dark-brown-it-looks-black hair. I bought the color called Midnight Ruby, a purplish-red color that is more likely to show up when you're in the light. It's a pleasant subtle change on my hair, however, it bronzes pretty easily. But the more I dye it, the lighter it turns, which I like because it's starting to look more red. I am also in love with the conditioner it comes with.

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rated 2 of 5 summerh22 on 2/13/2012 10:44:00 PM more reviews by summerh22

Age: 19-24   Skin: Dry, Fair-Medium   Hair: Brown   Eyes: Hazel    

review for l'oreal feria - desert flower 82

before i colored my hair with this shade i couldn't find any reviews so i figured someone might find this useful.
my natural hair color is light brown, i guess ash brown, though i pull red really easy, my skin is on the warm side, and the color of my eyes too. that said, before this i dyed my hair several times with the lightest ash blonde by loreal preference, and it would always come out as a nice medium beige blonde. as the color was washing out my hair became kind of yellow. anyhow, i figured as desert rose 82 seemed very ashy i'd try it. so my roots were my natural light brown and the rest of my hair (neck length, 1 box was more than enough) was kind of yellowish medium blonde. after the dye the result is a medium beige blonde. so the yellow is gone, but nothing dramatic. the plus is that the color is even all over, my roots are pretty much the same as the rest of my hair. i can't tell that i notice much shimmering. the smell of the dye isn't unbearable, and my hair after isn't extremely dry. i guess if you're hair is lighter blonde the shade will come out closer to that on the box. overall not terrible but nothing special either. will not repurchase.

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rated 3 of 5 trixonbrixton on 2/12/2012 7:40:00 PM more reviews by trixonbrixton

Age: 19-24   Skin: Combination, Fair   Hair: Brunette   Eyes: Brown    

I used the shade 66 or Very Rich Auburn.

This was my first time using the Feria line from L'Oreal and I was not impressed. My hair had been lifted to a light brown color so I was expecting a nice warm, vibrant red hue. What I ended up with instead was a very dark brown, almost black shade, that turned red-ish in the sun. This isn't that bad for me, because I'm planning on going black soon anyway but for anyone looking to have a bright red color, this is not the drugstore dye to do the job!

Perhaps I left it on for too long, or I mixed it in a bowl with a brush rather than use the pointed applicator tool and bottle, or I just hadn't lightened my hair enough, but this isn't the dye for me.

I don't plan on purchasing this dye again any time soon, perhaps I'll try a different color, like their jet black with blue hues, but only if I'm in the right mood.

Not true to box color, not even close, actually, but that's what I get for using a drugstore box dye.

At least I'm happy with the results, even if it is rather dark.

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rated 1 of 5 chelsea8499 on 2/10/2012 9:37:00 PM more reviews by chelsea8499

Age: 18 & Under   Skin: Dry, Fair   Hair: Brown, Wavy, Medium   Eyes: Blue    

I bought 2 bottles of the color Starry Night and it was more than enough for my hair. I've dyed my hair before so i knew what i was doing.

When it was done my hair was jet black, not soft black like i expected.

I was really upset but i figured it would fade. It did, A LOT. In about 2 washes most of the color was gone and i was left with splotchy brown and soft black hair. It looked really awful and the hair dye smell stuck to my hair for almost a month.

I just left it for almost two months because i was scared to try to fix it at home and it's still splotchy and my roots are grown out and it's just awful. Now i have to pay 70 dollars to get it fixed at a salon.

This is the worst hair dye i've ever used.

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rated 1 of 5 tempescape on 2/9/2012 8:31:00 PM more reviews by tempescape

Age: 36-43   Skin: Dry, Dark, Warm   Hair: Black, Kinky, Coarse   Eyes: Black    

I tries Feria Extra Bleached Blonde to try and lift the ash brown in my hair to a blonde. Instead if made my hair bright orange. Not only that but I had to put the air conditioning on and still could hardly breath because of the fumes from the product. It worked fast but within 10 minutes my hair felt and looked fried. I was glad I had cropped hair that I can shave off and start over. I can't imagine the damage it would do to longer hair.
You get a lot of product but i'd rather it went on the actual hair dye than the conditioner they include. If you have really short hair you can use this twice though. I used it once and for $12 it's way over priced for the damage it does.

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