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67% would repurchase
Package Quality: 3.6
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on 9/2/2013 9:25:00 PM
More reviews by Jilly914
Skin: Oily, Fair, Neutral
Hair: Brunette, Straight, Coarse
This mascara isn't bad, but it's not great. It certainly isn't "one coat" unless you want an extremely natural look. I put several coats of this on, and it still didn't give my lashes enough definition. It lengthens and volumizes in a understated way - I don't think you can get dramatic lashes out of this tube no matter how hard you try. On a positive note, it didn't clump or flake. It's not a bad mascara, but it's not the right one for me.
on 8/4/2013 4:12:00 PM
More reviews by crazybeautiful8
Age: 18 & Under
Skin: Combination, Medium Brown, Warm
Hair: Black, Relaxed, Medium
If you're looking for a very dramatic mascara, don't bother going out to get this mascara. It gives a very very natural look. It adds good volume and good length. By good, I mean OKAY. I only wear this when I want to wear makeup for school. like I said it gives a very natural look, not dramatic. I love the simple packaging and the price is just a tad too much considering it doesn't do that much for your eyelashes. I would give it 4 stars if it gave better volume and lengthening.
on 7/24/2013 11:27:00 AM
More reviews by discoredhd
Skin: Other, Other, Not Sure
Hair: Other, Other, Other
Not a fan at all whatsoever. Other Almay mascaras are so much better. This might have been conditioning but it sure wasn't lengthening!
on 4/14/2013 11:24:00 AM
More reviews by ClaireF24
Skin: Normal, Fair-Medium, Not Sure
Hair: Black, Other, Other
This got a BEST on Beautipedia, so I decided to try it. It should have gotten a POOR. I am not impressed with this mascara at all, it doesn't flake or smudge, but it doesn't build any impressive length or volume, either. Mascaras like this are the reason I take everything on Beautipedia with a grain of salt. I won't be repurchasing.
on 11/13/2012 3:16:00 PM
More reviews by sanduhra
Skin: Sensitive, Medium, Not Sure
Hair: Brown, Wavy, Fine
This is very average. The only benefit is that it looks extremely natural, almost like you're not wearing anything. But that's also the problem... It almost looks like you're not wearing anything. I see minimal - if any - lengthening and no volumizing at all. Due to the thin formula, it doesn't flake or clump, but it still irritates your eyes if you're sensitive to mascaras, as I am. I would say this is a good mascara for those with long but light eyelashes. I would rather go without mascara than buy this again, since its effects are so diminutive.
1 out of 1 people found this review helpful.
on 5/29/2012 10:25:00 PM
More reviews by Matillyrose
Skin: Dry, Fair, Not Sure
Hair: Brown, Other, Other
I very much like this mascara.I like my eyelashes to be separated with no clumps, natural looking with length and this mascara gives me all that.I have sensitive eyes which get super itchy and red and I have to be really careful what eye products I use.I am happy to say that this mascara gives me no bad reactions at all.Mascara lasts all day, lengthens my lashes beautifully and does not flake.Great mascara and I would recommend it to everyone.
on 5/6/2012 4:38:00 PM
More reviews by kelliballa
Hair: Brunette, Other, Other
I'm 16, and I have medium length eyelashes. I purchased this mascara at Target for around $4-$5. I wanted to get a mascara that I could wear when I wanted a natural look. This mascara DEFINITILY gives a healthy, natural look. This mascara gives you more length than volume. The only problem I have with this mascara is I have to apply several coats. I probably won't repurchase this item, not because it's bad, but I think for the money I will buy something different!
on 12/9/2011 3:39:00 PM
More reviews by purplepianist
Skin: Acne-prone, Fair, Not Sure
I borrowed this mascara from my mom, since mine was all dried out and flakey. It gives your lashes a nice natural darkened look, but you can add another layer for more volume (beware it may clump a bit). It also was nice that it didn't make my lashes feel rock hard like neutrogena's healthy lengths did. The main gripes I have with this is that the brush is really big and I almost poked my eyes several times and nearly painted around my eye with the wand (not pretty I must mention!) This also does smudge a bit on my lower lashline (not nearly as noticable as the neutrogena H. L. mascara) and I've found a few little flakes, but nothing major. Overall this mascara does it's job, but don't expect a lot of volume, dramatic length, or really dark lashes with this mascara.
on 7/4/2011 11:39:00 PM
More reviews by FeeFee34
Skin: Dry, Fair, Warm
Hair: Brunette, Curly, Medium
I'm a little disappointed in this. As far as I can tell, this is nearly identical to the One Coat Thickening mascara, but with a longer wand and larger brush, which I HATE because it makes it more difficult to coat every lash and control the product. I definitely prefer the thickening version of this mascara, but the issue I have with both is that they're prone to smudging. I like the way my lashes look, I like that there's no clumping or flaking, but I hate that I always have to run makeup remover under my eyes after applying this mascara and sometimes throughout the day. Overall, I'd say this definitely ranks higher than most of the mascaras I've tried, but it's far from perfect.
on 6/11/2011 5:11:00 PM
More reviews by 01234
This stuff is amazing. It lasts all day, which is precisely what I've been looking for in a mascara. A lot of mascaras I've tried lately end up smudging and giving me raccoon eyes towards the end of my work day. Not this! Not only does it last, I adore how it applies. Not sure why it's called One Coat, because I don't really agree that it is a one coat mascara, but regardless, I love it. I'm really happy with this mascara... better than Clinique's High Impact, which I used to love. Try it ladies!
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