Almay • TLC Truly Lasting Color • Foundations

rated 3.8(341 reviews)

Average Rating.3.8
Would buy this product again.68%

rated 5 of 5 Aily on 10/14/2011 9:27:00 PM more reviews by Aily

Age: 19-24   Skin: Combination, Fair-Medium   Hair: Blond   Eyes: Green    

This is my favourite foundation. I've only tried drug-store brands, but of those I've tried MANY. This is one of the pricer drug-store brands, but it's very worth it. I love Almay foundations because I find they don't change colour as you wear them, and I love this one because of the satin, non-oily texture and medium coverage. I use "naked" which is a nice, light-medium shade that stays true and is flattering. I have beige undertones and some foundations have changed throughout the day into a more yellow undertone, but this one doesn't. It also has a really nice pump and is a great value for the product, it goes a long way.

2 out of 2 people found this review helpful.     Was this review helpful to you? Yes   No

rated 4 of 5 CarolJeanneGirl on 10/11/2011 9:36:00 PM more reviews by CarolJeanneGirl

Age: 19-24   Skin: Combination, Fair   Hair: Brown   Eyes: Brown    

I have repurchased this product several times since I first started using it. I absolutely LOVE it! I first use Cetaphil moisturizer on my face and then apply this foundation in "Naked" with a stippling brush. After that, I apply Cover Girl Translucent Powder over it and it looks amazing! It lasts SO long...for my whole work day, which I can get pretty sweaty! It's definitely buildable to a medium/heavy coverage...but more toward the medium side. Love it!!

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rated 4 of 5 MiaMore84 on 10/11/2011 3:58:00 PM more reviews by MiaMore84

Age: 25-29   Skin: Combination, Medium, Neutral   Hair: Black, Straight, Medium   Eyes: Brown    

I actually don't mind this foundation from Almay. My friend gave this to me cuz the color was too light on her but was perfect for me.

Blends well
Not too heavy feeling
okay coverage

Kinda gets oily by end of the day
should be better coverage considering the weight of Product

I'd give this product a B/B-

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rated 5 of 5 leisterz on 10/8/2011 1:13:00 AM more reviews by leisterz

Age: 19-24   Skin: Dry, Fair-Medium   Hair: Black   Eyes: Black    

Okay, so I am BIG on foundations. Jump to my comparison of Colorstay and Almay if that's only what you're interested in. A few things about me and my skin:

I'm Asian with yellow undertones, combination skin but tends to be on the dry side most of the time, minimal pores, mild acne, moderate hyperpigmentation/acne scars. Can't complain much BUT with Almay I can have ALMOST (like 95%) perfect skin. :D

I've tried all kinds of foundations (high and low end) and I stuck to Revlon Colorstay (normal to dry) because it has by far the best coverage and lasting power. I've used it for about 2 years and considered it my HG foundation.

Then, I moved to a different city and my skin condition got worse and super dry. I had to cover up more and I noticed that Colorstay looked more cakey than usual. It still looked good but I wanted something BETTER. Then I stumbled upon reviews for Almay tlc and heard all the craze and decided to get it. I was a bit wary cuz a lot of MUA reviewers said it was bad for dry skin but I got it anyway.

Colorstay has better coverage while Almay's is only medium. However, Almay's is buildable to a full coverage and would not cake up like colorstay. I can go without concealer and ALL my hyperpigmentation spots are still concealed!
They both last about the same amount of time (all day), but note that I do NOT have oily skin.
Almay has less pink undertones and is a better match for me imo. I can't say it's yellow but def not as pinkish. I use Neutral in Almay but Natural or Medium beige in Colorstay.
Almay has a pump! W00t for hygiene = less pimple popping up.
If you think Colorstay is thick, Almay's consistency is THICKER! I was shocked at first thinking it'll be even more cakey but I was surprised that after applying it looked like 2nd skin instead of a "I'm trying to mask my skin" look that colorstay has.

If you have DRY skin, you MUST moisturize. Double moisturize if you must. I used Eucerin Face lotion, it's good! Use a primer if you want it to last even longer (through sweat and hot weather). Because the consistency is SO THICK, it's tough using a regular foundation brush to paint/blend it on. Instead, I use a flat top/stippling brush from ELF, spray a mist of water over the brush to thin out the consistency, then STIPPLE it on. Keep stippling until you reach desired result. Then set it with a good translucent powder! (I recommend physician's formula mineral powder..the compact ones...for drugstore products)

This works GREAT. It doesn't look like i have powder sitting on my nose or cheeks or anything like that. This is probably my new drugstore HG foundation. I hope it works for you guys too!

12 out of 13 people found this review helpful.     Was this review helpful to you? Yes   No

rated 4 of 5 sroberts89436 on 10/4/2011 12:51:00 AM more reviews by sroberts89436

Age: 30-35   Skin: Sensitive, Fair-Medium   Hair: Other   Eyes: Hazel    

This foundation is not consistent on me. The first day I applied it with a sponge,went over it with a foundation brush and used a concealer brush on blemishes. I loved it the finish was semi matte and it didn't show any fine lines I had and lasted all day. The second day I applied it the same and it was balling up on some dry spots and looking cakey. I had to wash it off to fix it and it felt heavy all day. The third day my skin seemed drier so I just used the almay as a concealer and my bare minerals all over. I think this foundation is good for younger skin that is normal to oily. I did not get any new pimples from it and it seemed to heal the ones I had. I just can't wear it everyday.

2 out of 2 people found this review helpful.     Was this review helpful to you? Yes   No

rated 5 of 5 PriscillaWiley on 10/3/2011 9:49:00 AM more reviews by PriscillaWiley

Age: 36-43   Skin: Very Oily, Fair   Hair: Brunette, Wavy, Fine   Eyes: Brown    

I was an avid user of Revlon Colorstay for 16+ years but was tired of still having oily skin all day and a heavy mask-like feel on my face from it. I've tried many other liquid foundations over the years but none ever worked as well as Colorstay, so I would always go back to it....until now. I read the reviews for Almay TLC and decided to try it. I Love it!

Pros: Inexpensive, medium-to-full coverage (not quite as much coverage as Colorstay though), kept my very oily skin oil-free longer than Colorstay, light feel on the skin (not masky), Pump dispenser

Cons: Not many colors to choose from (used to use Buff in Colorstay so I choose Buff in TLC.....color is just right for me), only medium-to-full coverage, a bit drying so not very good to use if you have dry skin

I think this will be my new HG. If you don't like Colorstay or you're tired of using it, try this.

4 out of 4 people found this review helpful.     Was this review helpful to you? Yes   No

rated 3 of 5 myrasays on 9/21/2011 3:45:00 PM more reviews by myrasays

Age: 19-24   Skin: Normal, Fair, Neutral   Hair: Brunette, Wavy, Coarse   Eyes: Brown    

UPDATE 4/10/2013: The formula is too thick now. It definitely feels like something has changed. I still think this foundation works fairly well, but the thick formulation made my skin look splotchy and cakey. It should be noted that I still use my fingers to apply foundation (I can hear everyone GASP now) but I feel both brushes and sponges absorb too much product, wasting your $$. I don't need Hollywood type coverage in my day-to-day life however - everyone has different needs. After a solid 2 year run, I will not be repurchasing any longer.

Original review:
Great, medium matte finish coverage. Not a lot of skin tone selection but one of the best for fair-yellow toned skin. Matches perfectly. No burning, itching or stinging like I experienced w/ L'Oreal. Doesn't make me break out - I've fallen asleep with this still on after a long night of dancing (& sweating) & when I wake up I don't experience a massive break out. Admittedly, I have seen 1-2 pop up after these stints, but I assume that's just from build up (& my own fault since I didn't wash my face).

*Sidenote* In the summer, this can be a heavy foundation. I opt to mix it with my moisturizer in my hand to thin it out. Saves you from having to research/purchase another foundation.

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rated 1 of 5 rhiapia on 9/18/2011 3:55:00 AM more reviews by rhiapia

Age: 19-24   Skin: Acne-prone, Olive   Hair: Brown   Eyes: Brown    

Terrible foundation! This stuff will give anyone dry skin. It highlights every hair on my face. It is so thick and yet has noooo coverage. What a waste! It's like a gross liquid to powder....

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rated 4 of 5 wuddledumplings on 9/12/2011 12:10:00 AM more reviews by wuddledumplings

Age: 18 & Under   Skin: Combination, Fair-Medium   Hair: Red   Eyes: Blue    

I am very very happy with this purchase! I got it for $10 at target and I love the product! I had just been to sephora and spent thirty five bucks on urban decay surreal skin cream to powder, I used it in the store and thought it was alright, but wasn't too happy about the price. I brought it home and Yikes. It was full coverage which was nice but it didn't cover my acne at all. I have average teenage breakouts and the urban decay make up flaked up around my pimples and made my skin look dry and flakey, while accentuating my pores every where else! Gross, I took it back as soon as I could. I went to target and browsed the entire make up collection. Almay TLC make up was easy to match and looked natural and even on my wrist. I apply with fingers over my boots primer, I LOVE the pump, and I'm not a fan of the dewy looking finish so I liked that the tlc had a matte finish. Even with primer, the rich creamy tlc make up with a good amount (medium) coverage, with blush and covergirl trublend powder, I still looked natural and even. My biggest problem with liquid make up is that my face feels GREASY, even if it doesn't look like it. My face felt nice and normal like I wasn't wearing ANYTHING! I love it and would buy it again!

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

rated 5 of 5 danishfilipina on 8/25/2011 11:17:00 PM more reviews by danishfilipina

Age: 18 & Under   Skin: Sensitive, Fair-Medium, Neutral   Hair: Brunette, Wavy, Medium   Eyes: Brown    

I really really really love this foundation. I use one pump & apply it with my fingers (to me, that allows for better application with this foundation). It gives me medium coverage, and although it doesn't do a magnificent job and covering up my blemishes, that's what concealer is for. Once I allow this foundation to settle in my skin for like 5 minutes, my face looks great. Then I apply concealer on blemishes & a bit of MUFE Duo Mat Powder, spray my Urban Decay All-Nighter Spray and I'm set for the day. I don't have to reapply anything, and my foundation looks even better as the day goes on. I'm rarely happy with drugstore foundations, but this is my new favorite foundation overall! I love it :) For color reference: In the Winter, I'm more of an NC20/25 and "Buff" matches great, and in the Summer, I'm more of an NC30/35 and "Neutral" looks best.

3 out of 3 people found this review helpful.     Was this review helpful to you? Yes   No

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