Everyday Minerals • Soft Touch • Blush

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mararum on 4/3/2012 2:50:00 PM more reviews by mararum

Age: 25-29   Skin: Dry, Fair-Medium, Neutral   Hair: Black, Fine   Eyes: Brown    

I brought this product before they inserted the sifters so application's a bit of an ordeal. The color's lighter than Nick Nack. It still shows up on my NC25 skin. It's a very neutral pink. You can't really mess it up. It's fairly subtle and doesn't look like you applied blush. I would buy it again except they're discontinuing the product, and I have the large product, which is more than enough; I've barely made a dent in two years.

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mujo66 on 3/7/2012 10:46:00 AM more reviews by mujo66

Age: 44-55   Skin: Sensitive, Fair-Medium, Cool   Hair: Red, Wavy, Medium   Eyes: Green    

Although the colour is nice and I tend to use this in the same way as dandelion (as an all over perk-me-up powder), soft touch is not a perfect Benefit dandelion dupe. Once applied soft touch is more a warm peach pink and dandelion is more a true fresh pink. I think I'll stick to Benefit dandelion.

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kbastow on 1/27/2012 4:39:00 AM more reviews by kbastow

Age: 30-35   Skin: Combination, Fair   Hair: Blond, Wavy, Fine   Eyes: Green    

This is the perfect pink shade for someone with fair skin. A very light soft pink matte color that has a great formula. I have had mine for some time and I love that it seems to last forever.

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*TOP REVIEWER* piecesofpurple on 11/18/2011 10:39:00 PM more reviews by piecesofpurple

Age: 25-29   Skin: Acne-prone, Fair, Warm   Hair: Brown, Wavy, Fine   Eyes: Brown    

This is a true baby pink, porcelain doll cheek color for fair skin. It's really impossible to over-do, which makes it great for quick makeup applications on hectic mornings. Whereas Nick Nack gives me more of a rose-based, natural flush, Soft Touch gives me that innocent lit from within almost bubble gum pink shade that is rosey enough to be grown up and look natural.

I think Nick Nack can be built up more for darker skin tones, whereas Soft Touch is strictly for us fair skinned women who value a blush that is mistake proof! I would prefer it if Soft touch had slight shimmer, rather than complete matte-ness. Some people compare it to Pink Ribbon, but I see quite a difference between the two. Pink RIbbon has more peach and is much more vibrant and of course, has shimmer.

If you're looking for natural and you have fair skin, you can't go wrong with Soft Touch and Nick Nack!

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*TOP REVIEWER* jamie11210 on 3/8/2010 7:28:00 PM more reviews by jamie11210

Age: 30-35   Skin: Combination, Fair-Medium   Hair: Brunette   Eyes: Brown    

Wonderful, natural blush. I am NC25 and although I have to apply it with a heavier hand, this looks so natural!! I love it!! HG

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*TOP REVIEWER* heathermrm on 3/2/2010 3:40:00 PM more reviews by heathermrm

Age: 44-55   Skin: Combination, Fair, Neutral   Hair: Blond, Straight, Fine   Eyes: Blue    

I am so fortunate to have found another HG blush by EM! I go thru phases and my current phase, I alternate between this and Natural (or sometimes a combo of both). This is very natural looking and I don't have to be as careful as I do w/ Best Friends or Salon Fun - both of which can go on too dark if I'm not careful. This workx very well on my light w/ beige undertones skin - LOVE it! Another homerun by EM!

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*TOP REVIEWER* wiseowl on 2/20/2010 1:30:00 PM more reviews by wiseowl

Age: 30-35   Skin: Sensitive, Fair   Hair: Brunette   Eyes: Hazel    

I have cool, very fair skin. For some reason, this shade looked unnatural on me. Although it appeared a tad darker in the container, Nick Nack looks way more natural on me. So, if you're cool and fair, I'd suggest getting sample sizes of this and Nick Nack before you decide on which shade and invest in a larger size.

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*TOP REVIEWER* cloroxcowgirl on 12/31/2009 3:18:00 PM more reviews by cloroxcowgirl

Age: 30-35   Skin: Sensitive, Fair, Cool   Hair: Blond, Wavy   Eyes: Blue    

I have amassed a decent collection of pink blushes (including several from EM) but they are all either shimmery or downright sparkly. I wanted a matte light pink blush for low key daytime looks and Soft Touch is just that. It looks a bit lighter than in the pics above but is pigmented enough that it shows up on my fair skin (it may or may not show up on darker skin tones, tho). Soft Touch is a neutral (leaning slightly warm) pink that is very versatile. Like all the EM blushes I have tried, the color is so natural looking and fresh. I really love these blushes and Soft Touch is a new favorite.

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WarmFuzzy on 12/28/2009 6:02:00 PM more reviews by WarmFuzzy

Age: 36-43   Skin: Very Oily, Fair, Cool   Hair: Black, Coarse   Eyes: Green    

This is my all-time favorite blush! I have been using this since May 2007 and it is so very natural. I have very fair skin so this is perfect for me coloring. And it doesn't break out my skin. I'd give this blush a 10 if I could!

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viktbloggerskan on 11/26/2009 4:46:00 AM more reviews by viktbloggerskan

Age: 30-35   Skin: Combination, Fair-Medium, Warm   Hair: Brunette, Wavy, Medium   Eyes: Blue    

Received a sample of this blush with an early haul and just bought the full size jar. This is the perfect blush for those natural days when you just want a hint of colour to your cheeks with no glitter/shimmer. I just adore it as an everyday/going to the office blush. I agree that it will look best on those with light/fair skin.

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viviennnne on 8/19/2009 2:34:00 PM more reviews by viviennnne

Age: 18 & Under   Skin: Combination, Fair-Medium   Hair: Brown, Straight, Medium   Eyes: Brown    

Soft touch and Nick Nack are my favourite blushes from edm!!! this is a very soft subtle pink and i really like how it looks on my skin.

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*TOP REVIEWER* mapn on 6/12/2009 3:43:00 AM more reviews by mapn

Age: 25-29   Skin: Sensitive, Fair, Cool   Hair: Red, Straight, Coarse   Eyes: Green    

I think the name Soft Touch is very accurate in describing this blush. It provides just a hint of pinkish colour on my cheeks. And it's matte, which I like. It doubles as an eyeshadow too, and doesn't make my pale lids look overly pink. I'm using a sample that'll last me a while. But I doubt I'll be buying again, because it's not that spectacular.

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lilmaggy84 on 6/7/2009 7:49:00 PM more reviews by lilmaggy84

Age: 25-29   Skin: Sensitive, Fair   Hair: Brunette, Wavy, Fine   Eyes: Hazel    

I got one of these with my free kit from EDM. When I first say the color I thought "great this isn't even gonna show up on me" but I was WRONG!! Yay for being wrong! I LOVE this blush!!!! Especially for an everyday look.. for that daytime no makeup... I'm just that pretty look!! lol.. It is a pretty baby pink... I even use it to soften other more colorful blushes that I have.. when you want to do a bronzey face with just a hint of a pink glow on the apples of your cheeks.. this blush is fab! I wish EDM made the pressed compact for on the go.. Yes it's not the bast long wearing blush.. but nothing a touch up or 2 won't fix. I think this is definitly a great color for ppl with lighter skin tones..

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meruhasaea on 6/2/2009 5:14:00 PM more reviews by meruhasaea

Age: 19-24   Skin: Sensitive, Fair-Medium, Warm   Hair: Black, Straight, Fine   Eyes: Brown    

The first time I got this it was a beautiful pale baby pink. I used it up within a year and re-ordered. It was different. It looked...dirty? It feels as though something changed or they put something in wrong. I loved the shade and how it you can build up the coverage. I love how they changed the packaging but they can do a better job. The mineral can get all over the place.

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JessAriel7 on 5/29/2009 10:32:00 PM more reviews by JessAriel7

Age: 19-24   Skin: Sensitive, Fair, Warm   Hair: Black   Eyes: Green    

This wasn't as good as I thought it would be...I was expecting it to look lighter and more "baby pinkish" on my skin. It does look nice and I will continue to use it, but I was hoping it would look almost like a pink icing, it almost looks mauve on my skin.

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AnitaSmith on 5/19/2009 5:11:00 PM more reviews by AnitaSmith

Age: 19-24   Skin: Sensitive, Fair-Medium   Hair: Brunette   Eyes: Green    

I thought this would look so nice on my skin, but NO :(

It makes my cheeks look dirty. I tried it with different bases but the result was the same, tried it on my clients as well, still looked dirty to me, I don't like it.
Oh and I especially don't like the formula! I always go back to my MAC Fleur Power....

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*TOP REVIEWER* JulesGrey on 5/13/2009 7:56:00 AM more reviews by JulesGrey

Age: 19-24   Skin: Combination, Fair   Hair: Red   Eyes: Blue    

I got this in my free sample kit a week or so ago and ever since I first applied it I have not even looked at my other blushes. It is a wonderful, soft baby pink that just really adds a bit of life back to your cheeks after you have applied your foundation. It is barely visible, unless you layer it, which makes it perfect for when you want to look natural or for when you are in a hurry. No clown accidents with this one.

A few jars of this one will definitely go into my 'stock' box where I keep backups of everything that I just cannot imagine running out of.

EDITED: I try not to buy anything from EDM any longer due to certain events that have made me decide not to support this company any longer. It is not that I do not like the products I own from them, but just that I personally cannot embrace them as a company.

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*TOP REVIEWER* Leylani on 4/25/2009 3:32:00 PM more reviews by Leylani

Age: 44-55   Skin: Combination, Fair-Medium, Warm   Hair: Brown, Straight, Fine   Eyes: Blue    

I used this one twice and have never reached for it after that. I think that says a lot. My skintone is fair/medium leaning towards warm. This blush did not do anything for me.

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hazelmousie on 3/10/2009 5:19:00 AM more reviews by hazelmousie

Age: 19-24   Skin: Dry, Fair-Medium   Hair: Black   Eyes: Brown    

I got this in there free sample kit. Gosh I loveeeee this blush SO much. At first I didn't really appreciate it because the color hardly showed on my NC 30 skin. For some reason, I decided to reuse it several months later, I'm not sure what I did differently, but the color just looked so natural. I like to use this when I'm looking for a natural innocent glow. It give just the right amount pink to the cheeks. I would definitely repurchase, its so cheap and it last SO long. I still haven't finished half of the their sample container and its been at least 10 months.

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snottra on 1/13/2009 3:06:00 PM more reviews by snottra

Age: 19-24   Skin: Oily, Fair   Hair: Blond   Eyes: Hazel    

Very nice blush, easy to apply, but as with all EM blushes, there is too much yellow in it, and I am looking for a more cold pink for my fair skin.
(Have ordered from Fyrinnae, blush that seemed a bit less yellow. It'll be interesting to see how they work.)

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