Alima • Concealer • Concealers

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01234 on 6/3/2011 3:00:00 PM more reviews by 01234

Age: 25-29   Skin: Normal, Fair-Medium   Hair: Brunette   Eyes: Blue    

The first 4 shades were way, way too white for me. While testing them, I went through many embarrassing days that I walked around with strange white spots all over my face. I should have known, and removed after I applied, but I wanted to give all the shades a chance, thinking they made change with my body temperature or something. WRONG. I am very pale, so I do not know who is pale enough for these first 4 shades. Wowza. I tried the 5th shade, Amber I believe, and while it was darker, it was TOO dark. After sampling these, I deciding I would try the actual foundation as a concealer (I hate using makeup all over my face- I like to use makeup only where I need it). I found much, much better color matches with the foundation. I absolutely love how Alima gives out such cheap samples. I think Alima is a wonderful company.

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*TOP REVIEWER* Neume on 8/5/2010 8:44:00 PM more reviews by Neume

Age: 19-24   Skin: Combination, Medium, Warm   Hair: Other   Eyes: Brown    

MY SKIN: Oily combination with oily T-zone. I have mild undereye circles, which is the main reason I got this concealer. My color in their foundation line is Beige 5.


HOW I APPLY IT: I chose "Tan" per suggestion of the Alima website. I use an old Bare Escentuals concealer brush, but any stiff flat brush will do. I pat the brush into the product, tap off the excess, and then pat-pat-pat under my eyes. I do this after primer, but BEFORE my foundation (I also use Alima satin matte foundation).


THE RESULT: It was quite impressed! Tan is actually fairly light, so I don't use this on blemishes (I just use the foundation itself). It doesn't cake up or settle into lines or pores, which I like. However, I don't think that EVERYONE needs this. I could personally live without it because my undereye circles aren't terrible, but if it's a gripe of yours, I'd definitely recommend this! The samples are only $1 with $2 shipping, so you don't have much to lose :)

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dachinkyloser on 4/4/2010 4:40:00 PM more reviews by dachinkyloser

Age: 19-24   Skin: Combination, Fair   Hair: Black, Wavy, Coarse   Eyes: Brown    

Easy to apply and provides medium coverage. I ordered a sample size in sand and it matches my skin perfectly. The sample size will last me pretty long and for only $1!!!

This concealer doesn't irritate my skin and helps me look great! I only wish it would be able to cover my larger pimples.

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*TOP REVIEWER* missnat on 2/9/2009 2:37:00 PM more reviews by missnat

Age: Unknown   Skin: Combination, Fair-Medium, Neutral   Hair: Blond, Wavy, Fine   Eyes: Green    

Oh, how I love this stuff. It covers blemishes ansd misc. spots on my face like nothing else. I use a teeny, tiny bristled brush to dot it on the spots, then sometimes cover my whole face with a dusting of Alima's fantastic mineral foundation. I can even use this concealer around my eyes to brighten the area and it doesn't make my skin look crepey. (I'm 44 so I have to be careful about that!) I agree that the shades are lighter than pictured on the website, and they don't carry a shade that's just right for me, so I mixed two shades in one container and now it's perfect. That's the genius of mineral powders! Anyway, I strongly recommend ordering a few shades of samples and playing around with them before you decide on a full size or sizes. Alima sells samples of everything, and will send you free samples with the ones you bought!

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*TOP REVIEWER* snake_hips on 8/7/2008 9:20:00 PM more reviews by snake_hips

Age: 36-43   Skin: Sensitive, Fair   Hair: Brunette   Eyes: Green    

This is the most amazing concealer ever. I wear it under my eyes, and it doesn't crease or settle or look dry, and it covers my dark circles. I also use it on the blemishes I get and it covers them quite well. I use the synthetic small concealing brush that MAC sells with it, and it works great. I will say that the lightest color is SUPER light, so even my PPP NC15 self had to go with "beige" instead of "porcelain".

3 out of 3 people found this review helpful.     Was this review helpful to you? Yes   No

*TOP REVIEWER* luloo on 8/5/2008 8:23:00 PM more reviews by luloo

Age: Unknown   Skin: Combination, Fair, Neutral   Hair: Other, Wavy, Medium   Eyes: Other    

My skin is quite pale, so I got this in Porcelain, because all of the other shades seemed way too dark. Porcelain was even lighter in real life than it appeared online, almost papery white. It's a bit too light for me. I still suspect the other colors would be too dark. Coverage was medium, and no better than that of Everyday Minerals foundations. (I have not tried Alima's foundations.) Texture was similar to that of Everyday Minerals "Matte" formula. So overall, it was good, but the shade and the level of coverage were not ideal.


I really appreciated how nicely it was packaged and the 3 small samples (in little baggies) they included for free in addition to the sample I paid for. I did not expect that.

2 out of 2 people found this review helpful.     Was this review helpful to you? Yes   No

BossyBarbie on 7/28/2008 5:57:00 AM more reviews by BossyBarbie

Age: 19-24   Skin: Normal, Fair-Medium   Hair: Blond   Eyes: Green    

Hands down the best under-eye concealer I have ever used!!!
I was a little bit hesitant about using this as an under eye concealer because its a powder, but this product is unbelievable!
It does not crease at all. It doesn't even creep into crows feet. It provides great coverage for dark circles and looks absolutely flawless all day. I used to use YSL radiant touch to freshen up during the day, but I don't have to do that anymore.
This concealer is great because you don't have to use liquid concealer and then powder. so it never looks cakey.
This product has blown me away! Absolute HG!!!

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*TOP REVIEWER* lfrueh on 4/26/2008 11:08:00 AM more reviews by lfrueh

Age: Unknown   Skin: Other   Hair: Other   Eyes: Other    

This is the best spot concealer I've ever used. It blends perfectly, you only need a tiny bit, and it doesn't slide off zits. Not loving it for undereye concealing because I'm "old" & have dry skin, but the spot concealing under or over foundation is excellent. I use Amber concealer and W-3/W-4G-3 foundation.

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

*TOP REVIEWER* LittleGnome on 4/25/2008 9:32:00 AM more reviews by LittleGnome

Age: 36-43   Skin: Oily, Olive, Warm   Hair: Blond, Wavy, Fine   Eyes: Hazel    

I really like this concealer. I'm currently wearing a combo of G-2 and G-3, W-2 and W-3, and Beige 3-4 (I mixed my samples together after finding that they were all pretty much ok but I think I like W-3 the best by itself) in the foundation. The concealer in Sand looks too light for me so I mixed it with the other one, Amber. I tried Amber by itself and it was the best color choice; it's lighter than it looks in the swatch. In MAC, I'm an NC30. In EM, I'm Winged Butter. I haven't yet had a chance to compare this to EM - the concealer I first ordered from them in Intensive Light was way too light and made me look ghostly. I just reordered the Intensive Medium Concealer, so I will update this as needed. I really like the coverage with this concealer and I like how it melds into your skin instead of looking like it sits on top of it. It's a much better concealer than BE Bisque which is too pinky-orange and doesn't cover that well.

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

*TOP REVIEWER* funnygirl131 on 12/30/2007 7:15:00 PM more reviews by funnygirl131

Age: 30-35   Skin: Combination, Fair-Medium   Hair: Brunette   Eyes: Brown    

I ordered this as a samplefrom alima and find that it does give a lot of coverage more so tha BE bisque . I have it in porcelain ,but could probably go to the next shade as it is a bit light on me . If I decide to stay with MMU then I would probably get this as my concealer and just buff it right on in.

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*TOP REVIEWER* ihatespots on 12/27/2007 11:00:00 PM more reviews by ihatespots

Age: 19-24   Skin: Other   Hair: Other   Eyes: Other    

I find that the colour swatches on the website to be a lot lighter than the real thing so when I ordered my samples, they were ultimately lighter than what I expected them to be. So, after one use on the back of my hand, i just didnt bother using it on my acne. I only purchased a sample which was very cheap $1, so it wasnt breaking the bank! The samples were very generous and if i were to use it, it would defiantely last me a good couple of months, maybe 6-8 months, with daily usage!

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*TOP REVIEWER* CaliBello on 11/29/2007 5:10:00 PM more reviews by CaliBello

Age: 25-29   Skin: Sensitive, Tan, Warm   Hair: Black, Wavy, Coarse   Eyes: Brown    

I use Alima W5(40%)W6(60%) as foundation and I had trouble with the concealer colors. I could use Tan of Flax. Tan is too light, Flax makes me look blotchy dirty sometimes so I basically go with the Tan.

It does only a slightly better job at covering than the regular foundation. Most people can get away without it.

If you need heavy coverage, it will fall short.

I'm on the fence with it, most of the time I need more coverage than it can provide but I do reach for it when I just have a little extra redness and don't want to load on the foundation.

UPDATE: Everything Alima is too chalky, no longer purchasing this.

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ruthaida on 10/26/2007 12:21:00 PM more reviews by ruthaida

Age: 36-43   Skin: Acne-prone, Olive   Hair: Brown   Eyes: Brown    

I love that Alima provides samples. I ordered 3 colors (Beige, Linen and Sand). The Beige was to light for my slightly olive skin. I blended all 3 colors to get a fairly good shade. I do have very dark circles and this product has worked well. I use it over my eye cream once it has dried. It stays on and provides good coverage. I also recommend to use under foundation instead of over to get a better blend. Since I ordered the 3 samples I mixed them into 1 jar that has lasted me quite a while as a little goes a long way and I use a brush that is flat (bronzer or contour) and just the size of my eye area, which seems to work best.

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

romantica on 10/25/2007 11:54:00 AM more reviews by romantica

Age: 19-24   Skin: Acne-prone, Fair-Medium   Hair: Red   Eyes: Blue    

For reference: I have a pale, cool-toned complexion, and would be a C2-C3 in Alima foundation, and a "Light Medium Cool" in Lumiere Flawless Finish foundation.



I use mineral makeup and this is absolutely the best concealer that I've used with it so far!!! I absolutely love to use this concealer to cover up red pimples and random spots on my face. Because it's powdery, it is weightless and you can layer it without the cakey buildup you would get with a thick cream concealer to achieve the same coverage. I use a dense and slightly fluffy eyeshadow brush, and buff it onto the spots that I need to cover up, and I achieve great coverage that way. My favorite concealer before I had discovered this one had been Laura Mercier Secret Camouflage, and I can tell you that for use with MMU, the Alima concealer is much more effective. When you use a thick creamy concealer like that of LM with MMU, mineral powder tends to "stick" to it and you end up with an ugly buildup. Since this concealer is powder, it all blends together beautifully!



On the down side, I must say that I have not been able to use this concealer to cover the under eye area, as I suspect that powder doesn't work well with this delicate skin. For that I use the LM concealer mixed with some eye cream.



Another disadvantage of this product is that because the color range is so limited, you will most probably have to use it under your foundation as opposed to over it. It works perfectly fine underneath the mineral foundation, and doesn't rub off when you're buffing, but some people have a strong preference.The color I got was "Porcelain", and even for me it was way too white. It was paper-white! I could still use it underneath my foundation because I like to have a full coverage, but then again sometimes I would have to really layer it to make sure that all the white is covered up. This ended up by bothering me, so to fix my concealer jar I ordered a sample of the Maple concealer (it's the darkest neutral shade) to correct the color. I must say it turned out pretty well. Not a perfect color match, but the tiny sample jar was enough to turn out this whiteout concealer into an actual foundation shade.



All in all, besides these slight inconveniences, I love this concealer and would definitely repurchase! I took one point off because of the poor color choice!

3 out of 3 people found this review helpful.     Was this review helpful to you? Yes   No

AngelaL on 9/22/2007 3:07:00 PM more reviews by AngelaL

Age: 30-35   Skin: Acne-prone, Fair   Hair: Blond   Eyes: Brown    

I love this product!! I agree it does run light. (I use Linen). In fact..I use it as my foundation! I need extra coverage, and I like more of a matte finish. That's the good thing about MMU....there are no rules!!

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

*TOP REVIEWER* ruqayya33 on 9/21/2007 1:11:00 AM more reviews by ruqayya33

Age: 36-43   Skin: Oily, Olive, Warm   Hair: Brunette, Curly, Fine   Eyes: Green    

I'm still trying to figure out how to use this product better.... but so far it's been a decent concealer for minor redness from scars and pimples. I'm not yet sure how to use it for my undereye area.


FYI: I'm currently wearing Alima's foundation in W5, but may switch to a mix of W5 with a little W4, in the winter.


First, I apply a light coat or two of foundation powder. Then, I use Alima's concealer in Amber for darker red spots and Tan for lighter ones. (The lighter Amber lightens the darker redness of new blemishes better, while the darker Tan matches my skin more and makes lighter blemishes disappear....)



I apply it - dry - with the Precision Concealer Brush by Essence Of Beauty. I just dab it on with the brush and then press it in (lightly) with my clean pinky finger. That seems to "melt" the concealer powder into my skin, hiding much of the redness/pimple. - Lastly I may brush on another light layer of foundation or finishing/setting powder over it. (Don't blend to vigorously with powder over the covered blemish of you may rub off or distribute the concealer too much.)

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*TOP REVIEWER* trulylovely on 8/9/2007 11:05:00 AM more reviews by trulylovely

Age: 19-24   Skin: Combination, Fair   Hair: Brunette   Eyes: Brown    

For some reason, I cannot find a color match in the concealers. I use Alima foundation in a mix of W2 W3 W4 N2 N3, and none of the concealers work for me. I'm not sure why, but they are either too light or too dark, so I prefer using the Alima foundation as concealer. After I apply my foundation (with the #25 brush of course), I use a concealer brush with the remains of foundation as a concealer, and this works well for me. The concealers I tried do give great coverage, but were just the wrong color for me.

Probably the only Alima product I don't use!

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janecee on 8/9/2007 8:53:00 AM more reviews by janecee

Age: 25-29   Skin: Other   Hair: Other   Eyes: Other    

I'll start by saying that I am an Alima fan. The concealer, however, does not work around my eyes. I've tried putting it over cream, mixing with a bit of water, etc. and I just can not get this to look right. It ends of looking flaky and uneven. It does seem to work nicely patted over spots, but I mostly need a concealer around my eyes. I may pull out my samples in the future and try again, but for now I'm sticking with my long-time favorites: Bobbi Brown corrector and concealer.

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*TOP REVIEWER* verte on 7/16/2007 7:50:00 AM more reviews by verte

Age: 25-29   Skin: Normal, Fair-Medium, Neutral   Hair: Blond, Straight, Fine   Eyes: Blue    

I received samples of this concealer in Beige and Sand. I found that the colours run a lot lighter than shown on the computer screen. Beige is the lighter of the two and was too light for me. (I wear a blend of N4 and N3.) Sand I thought was too light as well at first but blended with the foundation it was fine and actually covered zits very well to the point where I couldn't remember where they were. I eventually discovered that Linen was the closest match to my skin. I agree that it is brilliant at cancelling out redness. I don't normally like using mineral concealer under my eyes because I think I get a better finish with liquid, but Alima's concealer seemed to be quite good at covering dark circles too. However, my eye area is getting drier as I get older so I may need to go back to liquid concealer. The concealer stays on my face all day and most concealers don't, so full marks for that. After some mucking around I think Alima foundations and concealers work best on my face with a primer underneath but you may be one of the people who it works for on a bare face. It's decently priced for the amount you get, so I thought it good value for money, and international shipping is very reasonable so I will probably buy a full-sized jar.


UPDATE NOVEMBER 2007: I have since discovered that I can't find a match with Alima concealer. Linen is a tad too light and the next darkest shade looks too dark. I guess I could mix them up, but I'd prefer to just buy a correct shade. However, Everyday Minerals concealer in Intensive Medium is an almost perfect match. I prefer Alima's formulation but it is a shame I can't get the right shade. I may order a sample of the next darkest concealer shade with my next Alima order and see how I go.

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*TOP REVIEWER* zoeferret on 7/7/2007 10:57:00 PM more reviews by zoeferret

Age: 25-29   Skin: Combination, Olive, Warm   Hair: Black, Straight, Coarse   Eyes: Brown    

I am a MAC NC30-NC35 and Alima W3-W4 and use the concealer in Amber-medium warm to gold. It's a good match. I use BE Full Cover Concealer brush and it works really well. I have bad acne scars and some existing acne and this helps cover it up. It cancels out the red really well. My scars are a yucky dark purple and this makes it a lot less noticeable. It's not 100% covered but more like 90% covered which is good for me.

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No