Victoria's Secret • Beauty Rush Luminous Shadow -- After Midnight • Eye Shadow

rated 4.2(19 reviews)

Average Rating.4.2
Would buy this product again.78%
Package Quality3.2
Price2.5
Ingredients

rated 2 of 5 xhelloxkittyx on 7/21/2012 9:15:00 PM more reviews by xhelloxkittyx

Age: 18 & Under   Skin: Normal, Medium   Hair: Black, Straight, Fine   Eyes: Brown    

i didn't like this product. it has a lot of fall out and doesn't have much product. the applicator sucks. i don't recommend this to anyone.

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rated 5 of 5 mccfrausto on 10/16/2010 11:08:00 PM more reviews by mccfrausto

Age: 25-29   Skin: Sensitive, Fair-Medium   Hair: Brunette, Fine   Eyes: Brown    

I love this stuff, I love how it looks, I love the colors theyre so forgiving I can use just about any shade.. Only thing I do not like is how I kind of get some falling unto my cheeks when I apply and I'm also worried that the bottle won't last me too long..

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rated 4 of 5 DCookiemonster25 on 8/20/2010 11:03:00 AM more reviews by DCookiemonster25

Age: 19-24   Skin: Dry, Fair   Hair: Brunette, Wavy, Coarse   Eyes: Brown    

really like these, very pigmented, easy to blend, only negative is i am not a fan of the applicator.

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rated 2 of 5 HelloKittyHun on 8/3/2010 4:33:00 AM more reviews by HelloKittyHun

Age: 18 & Under   Skin: Acne-prone, Fair-Medium   Hair: Brown, Straight, Fine   Eyes: Brown    

Wow. Am I the only person here who didn't like this product? Well, it's impossible to blend with this eyeshadow. It blends right off of my eyes and smudges pretty easily. It does have nice pigmentation and it's easy to apply and I'll give it that, but the smudging to me was kinda bad and I'm not able to blend my UD eyeshadow with this because it ended up getting all messy. This also should have more product. This thing has so little product in it, it's not worth paying it at the regular price. Fortunately, I only paid $1.75 for this at the VS semi-annual sale. Anyways, I'll bump up lippies if I find it works better and try it out more.

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rated 5 of 5 erikahf on 5/4/2010 10:32:00 AM more reviews by erikahf

Age: 25-29   Skin: Combination, Fair-Medium, Warm   Hair: Blond, Wavy, Coarse   Eyes: Blue    

love love love this line! This color in particular is the bomb, I am so into dark navy e/s especially to do a smokey eye! Easy to apply, stays on well and easy to travel with! Cannot wait for the semi annual sale to pick up more!

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rated 4 of 5 *TOP REVIEWER* TryHonesty on 3/6/2010 12:48:00 PM more reviews by TryHonesty

Age: 18 & Under   Skin: Normal, Fair-Medium   Hair: Brunette, Wavy, Medium   Eyes: Brown    

This is pretty nice, This does stay on me for a good time and the color is pretty.

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rated 4 of 5 sereet on 1/21/2010 12:06:00 AM more reviews by sereet

Age: 30-35   Skin: Acne-prone, Fair-Medium   Hair: Black   Eyes: Black    

I really like the color of this eyeshadow. Its very good for a blue smokey eye or an overall dark blue shadow color. It also works pretty well on top of an eyeliner to set it for some color. The pigmentation is good, it lasts ok and pretty true to the color of the packaging.

The only thing I dislike about this product is the packaging. Putting it on using the applicator creates some fallout of eyeshadow on the cheeks, so just use a brush and swipe the color from the applicator. Also, its quite pricy for a small amount of pigment.

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rated 5 of 5 yadi8186 on 9/25/2009 1:12:00 AM more reviews by yadi8186

Age: 19-24   Skin: Acne-prone, Fair-Medium   Hair: Brown   Eyes: Brown    

I love this product!!! It is a great color of dark blue, and it is so easy to blend with so many other shadows in different tones. I love how you can achieve the smokey eye with it or even use it as a eye liner using the appropiate brush. Most of the time I use my own blending brush to make it work with other eye shadows and sometimes as an eyeliner with its own applicator. I would recommend this product to anyone. Love the shade!

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rated 3 of 5 aychan on 8/19/2009 5:23:00 AM more reviews by aychan

Age: 19-24   Skin: Very Oily, Medium, Warm   Hair: Black, Straight, Coarse   Eyes: Brown    

Hate to be the first to say that I wouldn't repurchase... but until I find out how to use this with the least amount of fallout I'm sticking to this verdict.


I know everyone here is saying how it's so easy to apply and stuff, and god I probably sound like the biggest retard ever.... but seriously I can't use this without getting it all over my cheeks... I tried to get the product on a brush instead but it still didn't work that well.


I'm not gonna throw this away since the color seems pretty nice still... so if anyone has any suggestions at all as to how to apply this, please let me know. O_O

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rated 5 of 5 *TOP REVIEWER* Sophia1105 on 1/19/2009 11:34:00 PM more reviews by Sophia1105

Age: 25-29   Skin: Sensitive, Medium, Warm   Hair: Brunette, Straight, Fine   Eyes: Green    

I'm in love with this shade of blue. It's the perfect bright navy blue with undertones of gray and purple. The applicator makes the smokey eye with this color so easy. I use a primer to help the color set, then line the lower lash line, upper lash line, and then brush from the upper lashline into the crease and then reapply to the lower lash line. Talk about a simple, easy, smokey eye. I regret buying all the HE liners, shadows, etc. to get to this look. So easy to do. I do layer it over a few shadows so it's not straight blue on my lids, but this is the perfect finishing sheen. It's a vibrant yet dark navy.

Edit: I wore this yesterday: through a run, class, gym, and out walking, then ran errands. This only faded slightly. I touched it up once and it was a snap to do so. Didn't fall down my cheek, though I was careful to tap out the excess. Maybe all my time with Arabian kohls has me (leaded up but...) more adept at using this product. So happy I went with this. I still can't believe this find. This is my diamond in the rough of overpriced, under-performing cosmetics.

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rated 4 of 5 *TOP REVIEWER* foreverxsummer on 8/19/2008 7:55:00 AM more reviews by foreverxsummer

Age: 18 & Under   Skin: Combination, Medium   Hair: Brown, Wavy, Fine   Eyes: Brown    

I was kind of bored and I liked the name of this shadow, so I picked it up at my local La Senza. Boy, I'm glad I did. I love it. I like the color, the pretty sexy shimmer and the applicator. Perfect for creating a smokey eye look.

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rated 4 of 5 ellesluvsmac on 7/19/2008 11:38:00 PM more reviews by ellesluvsmac

Age: 25-29   Skin: Dry, Fair   Hair: Brunette   Eyes: Brown    

love the colour and i love mostly all of they're colours
like the formula on all of the shades that i own except one (too too pink) i notices that it wears off very easily not even mid i find myself wanting to reply. thats my favourite colour so i was not impressed but overall good product find the applicator a little tricky so i use my regular shader brush.

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rated 5 of 5 *TOP REVIEWER* laynesaidwattt on 6/20/2008 12:31:00 AM more reviews by laynesaidwattt

Age: 18 & Under   Skin: Very Oily, Fair, Cool   Hair: Brunette, Curly, Fine   Eyes: Blue    

Weird packaging--very easy to spill. BUT this color is very nice and bold and goes on smooth and is very shimmery. I like it!

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rated 5 of 5 *TOP REVIEWER* MalibuMands on 2/25/2008 12:43:00 PM more reviews by MalibuMands

Age: 19-24   Skin: Very Dry, Fair, Cool   Hair: Blond, Straight, Coarse   Eyes: Blue    

I love Victoria’s Secret’s Beauty Rush eye shadows. The shimmering colour is loose in a spill-proof pot. Being loose the colour is richer, long lasting & crease proof.

The easy to use applicator is built into the lid; you can’t go wrong with it.


A must own. The next time I go to the US I’ll be stocking up!!

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rated 4 of 5 *TOP REVIEWER* tooextreme4you on 1/14/2008 10:14:00 PM more reviews by tooextreme4you

Age: 25-29   Skin: Combination, Fair-Medium, Cool   Hair: Red, Straight, Fine   Eyes: Blue    

This color is great for a smoky eye, and it doesn't fade as much as some other shadows that I have would. I love the packaging, too. I'll definitely be buying some more of these!

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rated 5 of 5 eyelinerhappy41907 on 12/16/2007 2:11:00 PM more reviews by eyelinerhappy41907

Age: 18 & Under   Skin: Acne-prone, Fair-Medium   Hair: Black   Eyes: Brown    

I love these shadows! I have After Midnight and Petal to the Metal and they're gorgeous.The blue turns really bright after awhile and the purple is nice and sheer. Everytime I wear these, I get compliments on my eye make-up, which makes my day. Lol. They both stay on all day. Definitely will be buying again and again.

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rated 3 of 5 *TOP REVIEWER* mulzanza on 7/3/2007 3:38:00 PM more reviews by mulzanza

Age: 19-24   Skin: Dry   Hair: Black   Eyes: Brown    

I have this in after midnight (navy blue) and glow nude (a white-gold shimmer shade)

Pros: The product looks sort of inky blue in the bottle but goes on more grey-blue. Great for a smoky eyed effect! it blends fairly easily and has fairy good lasting power.




Cons: When I first pulled the applicator out of the tube, the shadow fell everywhere. i had to be really careful and just pat it gently on my eyelids and blend with my fingers to ensure I don't get a harsh line of color. also, i'm a bit confused by the ball-bearing in the applicator .. why is it there at all?? it makes stupid clicking sounds.




i would give it 3.5 lippies. but for it's price, it's an ok product and kinda fun and once you get used to the spongy applicator it works well.

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rated 5 of 5 wally7062 on 5/17/2007 12:18:00 AM more reviews by wally7062

Age: 19-24   Skin: Normal   Hair: Blond   Eyes: Blue    

Forget my MAC pigments... these babies are my new HG eyeshadows. And yes, I am being serious. Absolutely PERFECT colors... and I mean perfect... and easy application. Good staying power over UDPP, but they do fade a little without a primer underneath. C'est la vie. After Midnight (the deep blue color) looks stunning with Money Baby (the green color). It was the look I was TRYING to get with the NARS Rated R duo. My only complaint? Each bottle will probably only last me about 5 applications. Don't knock this until you try it!

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rated 5 of 5 *TOP REVIEWER* ayngemac on 9/29/2006 7:15:00 PM more reviews by ayngemac

Age: 25-29   Skin: Oily, Olive   Hair: Black   Eyes: Brown    

$7 each, or 2 for $10. This is a deep sparkly dark blue shadow, perfect for a night out. It comes in a bottle like liquid eyeliner, but it has a sponge to dip into the loose powder. So pretty!

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