New York Color • 309B Sheer Red • Lipstick

Where To Buy?

Sparkylarky on 4/25/2013 12:26:00 AM more reviews by Sparkylarky

Age: 25-29   Skin: Sensitive, Fair, Cool   Hair: Brunette   Eyes: Hazel    

I love this lipstick! It is the perfect wearable everyday red. Its not too bright or too dark, just right. It makes my face look a little more made up and perfected. I have dark hair and fair skin so when I wear this I look a little like snow white :). So glad I found this. And I got it for under a buck at cvs. Great buy!

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

ILUVLC on 4/5/2013 9:36:00 PM more reviews by ILUVLC

Age: 18 & Under   Skin: Acne-prone, Fair-Medium, Neutral   Hair: Black, Curly, Coarse   Eyes: Brown    

This lipstick is actually my first red lipstick purchase, and I absolutely adore the color! It is really pigmented so you only need about one swipe to get a good color payoff. The color is not too bright, it is like the perfect red, especially for those like me who are new to the red lipstick wearing field and it only cost $0.93 at my local walmart. I am definitely stocking up on this color!

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

Momeramas on 3/7/2013 12:12:00 AM more reviews by Momeramas

Age: 44-55   Skin: Dry, Fair-Medium   Hair: Brunette   Eyes: Brown    

This was one of the best bangs for my buck. I can't remember what I spent but it was under $2. The color is just perfect for daytime - not screaming, "I'm wearing red." It feels moisturizing on the lips - it's really pretty and will work for almost anyone at any age because it is not too dark and heavy. I am a medium toned Asian and as someone who is getting older, I appreciate the sheerness/stainability of this lipstick, because the darker colors can be aging. Oh, the packaging is not good, but what do you expect at this price point. Go try it - at this price, you will not be sorry.

3 out of 3 people found this review helpful.     Was this review helpful to you? Yes   No

velvetgirl on 12/11/2012 12:30:00 AM more reviews by velvetgirl

Age: 30-35   Skin: Acne-prone, Fair-Medium   Hair: Brunette   Eyes: Brown    

I bought this lipstick because I saw a review for it on youtube. I usually don't grab red lipsticks...it's just too hard to find that right shade that has enough blue in it so it won't look orangey and yet sheer enough so that it is practical enough to wear out. This is not that shade for me. It has just too much orange in it. So glad this only cost 94 cents! I have spent much more on lipsticks that were the wrong shade. Lipstick is just that ONE beauty product that can be hard to pin down and feel confident buying. Just when I do find that right shade, that perfect SPANISH ROSE shade (looking at you L'Oreal) they discontinue it.

The lipstick itself is very comfortable and I didn't notice any scent. So I will buy this particular lipstick again, but not this shade. Oh and I don't think it's that sheer either. It's pretty bright. But that's on my lips.

UPDATE: For some reason I think I'm changing my mind on this color. It actually wears really nice and my lips feel moisturized with it too. The color is adjustable depending on how you apply it and its easily buildable. I like to dab it on my lips and then sheer it out with my fingers, it looks more like a stain and more natural that way. It also does something for my overall face coloring. I was too harsh on this little lipstick, it can certainly hold it's own! I think it's a lot more versatile than I first realized and very wearable.

    Was this review helpful to you? Yes   No

*TOP REVIEWER* countrygyrl on 11/8/2012 6:13:00 PM more reviews by countrygyrl

Age: 36-43   Skin: Very Oily, Fair, Neutral   Hair: Black, Wavy, Fine   Eyes: Brown    

.I will admit I tried this a few years ago during my bright red lipstick stage and hated it. I dont think I liked it because it is not a bright in your face red. However over the past year I went on a no lipstick kick and only used Dr pepper lipsmackers as my "lipstick" . I do love red lips so I gave this another go and it is turning into a favorite. I apply it with a lipbrush and blot to a stain, if I want a more natural look. I apply a few layers to build it up (like 4) blotting in between each, if I want a more full on red lip. Sheer red is a pretty red, not in your face, no pink, no fushia. Its not cherry or brown either but maybe a combo of both. Its really a natural darker red. This goes with everything. Full on straight from the tube its a bit dark and creamy so it can bleed so I always use a brush and blot.. Blotting and multiple applications I can get this to last half of the day but it can be drying. ( all lipstick was drying me out thats why I went to lip balm) To touch up during the day I dab (never swipe) the tip the lipstick itself on the center of my lower lip and smush my lips together. This seems to work. Great starter red as many have suggested. Its only 99 cents sometimes as low as 60 cents at rite aid.
Also using this as blush, on skin it goes on a bit brick clolored but blends out to a beautiful natural flush on me.

UPDATE 1/09/2013 This has turned into my go to blush but not really using it as lipstick anymore, getting back into my redder reds plus its way to much hassle with the applying and blotting to get the look I want

UPDATE 3/23/2113 This IS my blush. I have like 5 tubes and when it goes bogo 50% off at Rite aid I always get 2 more. Truly this is the PERFECT natural rosy cream blush for like .50 cents

    Was this review helpful to you? Yes   No

MadchenRogue on 10/11/2012 10:45:00 PM more reviews by MadchenRogue

Age: 30-35   Skin: Oily, Fair, Neutral   Hair: Black, Wavy, Medium   Eyes: Brown    

One of the most Universal Red Shades available for just 1 dollar. WOW, just WOW. Can be sheered out or applied to full opacity. YOU CANNOT GO WRONG WITH THIS SHADE.
100% Recommend and will repurchase!!!!

6 out of 6 people found this review helpful.     Was this review helpful to you? Yes   No

jenn8779 on 10/11/2012 1:30:00 PM more reviews by jenn8779

Age: 44-55   Skin: Combination, Fair, Neutral   Hair: Brunette, Curly, Fine   Eyes: Brown    

This is a great "steal" find as a dupe for a "splurge" lipstick from Clinique. Clinique makes a shade called "Angel Red" and its been popular for years. This shade from NYC is about as identical as it gets and is $0.99 compared to $15.00. I also think its a great introduction to red lipstick for anyone who has been a little leery of trying a red lipstick. The color is going to be good for basically anyone and its sheer enough not to scream "I'm wearing red lipstick!". Its also excellent on the cheeks as a cream blush, just make sure your skin isn't too dry/too matte before using it or, mix a teeny drop of your mositurizer with it when you apply. This is an excellent lipstick, great shade and at a reasonable price. I highly recommend and definitely will repurchase!

6 out of 6 people found this review helpful.     Was this review helpful to you? Yes   No

lcarrie on 9/12/2012 5:44:00 PM more reviews by lcarrie

Age: 19-24   Skin: Normal, Fair, Cool   Hair: Brunette, Wavy, Medium   Eyes: Hazel    

I am absolutely thrilled with this product! Thank you MUA for letting me know about it. This lipstick is a cool-toned red that's a little on the berry side, a little on the brick red side. I like to build it up to make it opaque. The formula is creamy and, like the name implies, moisturizing, which is fantastic for someone like me who has dry skin. With my fair skin and dark hair, I think it looks very flattering, and I think that it would look great on a variety of different skin tones. Some people have complained about the staying power, but if you blot with a tissue and then reapply, it lasts several hours. And of course, things like lip liner and lip brushes can help too. What I love about this product is that it's highly versatile and wearable. It's bold but still completely appropriate for daytime. For 93 cents it's an absolute steal!

2 out of 2 people found this review helpful.     Was this review helpful to you? Yes   No

PaintedBlue on 8/21/2012 10:06:00 PM more reviews by PaintedBlue

Age: 44-55   Skin: Oily, Fair-Medium, Warm   Hair: Brown, Wavy, Fine   Eyes: Hazel    

Really wanted to break out of my day in and day out nude lippies, with RED...but every red is just SO RED and looked out of place on me.

I did not want to spend a bunch just trying to find something that worked, so went to Wally World and starting browsing the cheapies...picked this up, brought it home and even my hubby (who claims to HATE red lipstick) said it looked really good on me! ♥

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

latoyaoneall on 6/23/2012 5:10:00 PM more reviews by latoyaoneall

Age: 19-24   Skin: Combination, Fair-Medium   Hair: Brunette   Eyes: Brown    

I'm usually not a fan of red lipsticks, and this one is why I'm not. It goes into my lines on my mouth, it's drying upon application, and the red just doesn't work for me. I won't be repurchasing this one.

    Was this review helpful to you? Yes   No

*TOP REVIEWER* girlndocs on 6/15/2012 12:13:00 AM more reviews by girlndocs

Age: 30-35   Skin: Sensitive, Fair   Hair: Other, Straight, Fine   Eyes: Grey    

It's true! I got a wild hair to wear red lipstick for the first time ever (blame the episode of "Marple" set in the '40's) and tried a total of 7 lipsticks before settling on this one. Somehow it's not as outrageous as reds like Retro Red (which is actually a lovely color and finish, just sooo bright it's difficult for me to feel okay about wearing). It still definitely says "red" though.


I have pale skin with slightly yellow undertones and deep henna-red hair that looks auburn in some light, ruby red in others and has distinct winey violet lowlights in yet others. So finding a bold red that I really felt worked was a challenge, but this one does it. It makes my skin look very fair and my eyes look icy blue and the more I wear it the more I like it.


It *is* sheer like the name says, but I don't find that it disappears in the blink of an eye. The main difference between it and the less-sheer reds that I tried seems to be that it leaves less of a stain on my lips after blotting or wiping. It stays on a good couple hours and doesn't chap or dry out my lips.

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

organicmoon on 5/14/2012 10:31:00 PM more reviews by organicmoon

Age: 25-29   Skin: Dry, Fair   Hair: Brunette, Straight, Fine   Eyes: Green    

I like this just to have a red lipstick in my stash thats super cheap. Its not bright but does make my fair skin "pop". However, I can only wear this if I put a good lip balm (like street chic premium balm w/ spf 35 by giovanni, love) on first and over it. It really dries my lips out. I wasn't expecting much for .99 cents so it ok. I have to put on w/ a brush or my finger b/c the color doesn't spread well but once you put a light coat on its looks nice. The packaging is horrible and you have to becareful removing the cap or you might break off the lipstick but again for the price its pretty good & since I dont wear red often its worth it. It does dry lips out! Edit: the more I wear this lipstick the more I really like it. Totally worth the dollar price tag. Still need a good balm under but if you're light handed and blend evenly it looks really nice w/ my fair skin tone (just dont overdo the other makeup lol). Bumped up 1 lippie.

    Was this review helpful to you? Yes   No

nabila714 on 4/1/2012 12:26:00 PM more reviews by nabila714

Age: 19-24   Skin: Dry, Fair-Medium, Warm   Hair: Black, Straight   Eyes: Brown    

really cheap!!! only 99 cents! and i got this as part of a BOGO 50% off so i got this for 50 cents. not only is it super cheap its also really good quality. and as the name suggests it is a sheer red. you can def build this up with just another swipe to a full red opacity. the lasting power isn;t that long but its not as short as maybe a lip butter. If you're afraid to go full red lips, then def try this out. i seriously think this is a universally flattering red!

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

KatzeMadchen on 3/29/2012 11:22:00 PM more reviews by KatzeMadchen

Age: 19-24   Skin: Normal, Fair, Cool   Hair: Blond   Eyes: Other    

This is THE totally affordable and easily accessible red lipstick to ladies of ALL skin tones who are looking for a less bold/in your face red. The color is a buildable neutral brick red. And if you have quite pigmented lips like I do, the shade can get quite deep yet still look appropriate due to the subdued color tone.

This is a PERFECT lipstick color for me because I'm very fair with cool undertones and love the retro look that a red lip gives but was overpowered in more bright reds like Wet N' Wild Spotlight REd and Red Velvet. Even though those are cool toned, such glowing almost obnoxiously bright colors looked way too stark against my skin, definitely inappropriate anywhere other than dressy nighttime for me. So to those with very pale skin tones like me who think they look a little ridiculous in most reds, TRY THIS! (What do you lose at .99c?)

And I give a 5/5 for the packaging because I'm one of those girls who loves to see the lipstick colors displayed when I'm not using them and are about to sort through them. Other people like the lipstick color hidden, so this is totally a matter of personal preference.

I can't comment on the staying power since I've been wearing this for 5 minutes, but due to its name 'sheer' and 'moisturizing', you probably have to keep your eyes open with this one and be prepared to re-apply maybe every 2 hours.

My searching for a doable tame red lipstick is over! I will surely buy again over and over. ~

(The overall rating is 4/5 simply because I could have done with a slightly more cool toned shade, but this is practically perfect and every skin tone would find this shade more than adequate, if not very flattering)

2 out of 2 people found this review helpful.     Was this review helpful to you? Yes   No

etherpowered on 3/24/2012 4:40:00 PM more reviews by etherpowered

Age: 36-43   Skin: Acne-prone, Fair   Hair: Brunette   Eyes: Green    

I'm one of those women that continues to buy red lipsticks and nail polishes even though I have waaaay too many already. I bought this without my usual pangs of guilt because it's a buck.
Who knew the cheapest red lipstick I have ever purchased would be my favorite!
This has blue undertones in darker light and appears more berry colored in the sun. It also has a strong artificial berry scent. No staying power - keep it by your desk because you'll need to reapply it constantly.
A good red for pale dolls - doesn't overpower the face - I've been wearing this with no eye makeup and I've gotten some compliments!

5 out of 5 people found this review helpful.     Was this review helpful to you? Yes   No

tkap917 on 3/20/2012 3:11:00 AM more reviews by tkap917

Age: 25-29   Skin: Normal, Fair, Neutral   Hair: Red, Straight, Fine   Eyes: Brown    

Thank you sweet little baby Jesus! NYC in Sheer Red is perfection. I can't tell you how long I've searched for the perfect red lipstick. They're either too orangey or too scary red but this is perfect for every day even at the office. One swipe gives you a nice red flush. Add a few more swipes for a solid red for a night out. It's a blue toned red so it's darker than the candy apple reds out there that many women, myself included, don't feel comfortable wearing. This goes nicely with my light neutral skin but it would go lovely with a deeper skin tone as well. Very versatile (and did I mention it's only $0.99!! I'm a sucker for a bargain!). The only bone I have to pick with this item is the packaging. I've never liked how the NYC lipsticks stick up out of the tube and you have to place the cap carefully over it so as to not knick the product. Besides that, I'm in love with this lipstick.

3 out of 4 people found this review helpful.     Was this review helpful to you? Yes   No

*TOP REVIEWER* KeyWestBum on 1/4/2012 9:31:00 AM more reviews by KeyWestBum

Age: 30-35   Skin: Combination, Medium, Neutral   Hair: Brunette, Wavy, Coarse   Eyes: Brown    

I found it. It's a perfect red for scaredy cats. I'm not comfortable with red lips but I get so tired of my reliable nudes and pinks and wanted a change. Sheer Red is the perfect shade for me and my comfort level. Sheer Red is well, sheer although you can layer this to acheive better pigment. I find that this shade has pretty good coverage w/ two layers and I do have pigmented lips. I found that this lipstick doesn't bleed and it compliments my skintone (medium, tans easily & currently wearing NC40). Sheer Red is a brick red with a slight cool undertone. I believe Sheer Red is a universal red that will compliment most skintones. The price is seriously a steal it's only a buck. I will repurchase this and recommend it to all. The only con I find with this lipstick is that is has poor staying power. I get at most one hour w/out eating/drinking with this lipstick.

3 out of 3 people found this review helpful.     Was this review helpful to you? Yes   No

anywayreally on 11/21/2011 4:49:00 PM more reviews by anywayreally

Age: 30-35   Skin: Normal, Fair, Cool   Hair: Brown, Straight, Medium   Eyes: Brown    

I don't really have anything to complain about, because the lipstick is called "sheer red." But this is basically a tinted lip balm. Burt's Bees Lip Shimmers are more pigmented than this. At least this doesn't burn my lips with peppermint oil. But I won't buy this again. If you want a good cheap true red, get the same brand of lipstick in Retro Red. That's what I was trying to buy today, but they were sold out.

    Was this review helpful to you? Yes   No

*TOP REVIEWER* MissJulie89 on 11/14/2011 1:40:00 PM more reviews by MissJulie89

Age: 19-24   Skin: Oily, Fair, Neutral   Hair: Brunette, Curly, Medium   Eyes: Blue    

This is a beautiful lipstick. Why? Because its color is gorgeous, but it's NOT very pigmented, hence the name "Sheer Red." You'd think that would be a turnoff, but it makes the lipstick is even better. It creates a beautiful, classy stain or wash of medium red that seems appropriate for all skintones (maybe more for wamer ones as it's slightly brickish red). Plus, it's never drying, doesn't slide around, dry into lip cracks, or settle onto outer lip lines. Over a lip balm, it looks slightly glossy (not matte) yet very mature.
My only problem with this lippie is its lack of staying power, but reapplying it isn't a pain or anything. I'll definitely be repurchasing this, and for .99 cents? Yes please!

    Was this review helpful to you? Yes   No

*TOP REVIEWER* sassykzt on 11/6/2011 11:37:00 PM more reviews by sassykzt

Age: 44-55   Skin: Normal, Fair-Medium, Warm   Hair: Blond, Straight, Medium   Eyes: Blue    

Wow- 99 Cents! As others have mentioned this is not sheer,but semi-opaque. A few swipes and the color is well saturated. Nice amount of moisture in this l/s. To further the length of wear I applied and blotted twice. Still left my lips fairly moist. Sheer red is a brick red-- very close to MAC's Dubonnet ( which does dry my lips out if I don't apply a balm after an hour). Left a stain on my lips after 6 hrs. and a few glasses of wine. The smell is mild, somewhat fruity and dissipates after a few mins. The only con is the packaging. OK, I admit I'm a makeup snob and love the packaging of my Armani , Guerlain and Tom Ford l/s! But this color and texture is gorgeous!! Took off one lippie for the fragile, clear plastic cap (something that won't last if dropped on a hard surface).

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No