Milani • Rich Chocolate • Eye Shadow

Where To Buy?

uhlizubeth on 2/3/2013 11:29:00 PM more reviews by uhlizubeth

Age: 18 & Under   Skin: Acne-prone, Fair, Neutral   Hair: Blond, Straight, Fine   Eyes: Blue    

I've been looking everywhere for a cheap, dark, matte brown eyeshadow and this is exactly that. My only complaint is that it's hard to open.

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*TOP REVIEWER* habakuktwo on 8/13/2011 2:37:00 PM more reviews by habakuktwo

Age: 25-29   Skin: Very Dry, Dark, Cool   Hair: Brunette, Relaxed, Coarse   Eyes: Brown    

It's too bad these aren't widely available. The color is a dark bark brown. The finish is matte and the texure is smooth. It applied and blended easilty. The only complaint I have is that the packaging is tricky to open and they crack easily.

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*TOP REVIEWER* Cinnabuns on 4/30/2010 5:50:00 PM more reviews by Cinnabuns

Age: 30-35   Skin: Combination, Medium   Hair: Brown   Eyes: Brown    

This is a great chocolate brown to have in your collection. It's very pigmented and has a powdery texture. I did have some fallout due to the silky texture. It's great when you want a semi-matte shadow. Rich Chocolate is a good dupe for MAC's Coquette eyeshadow.

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msjay97 on 4/4/2010 12:48:00 AM more reviews by msjay97

Age: 30-35   Skin: Combination, Dark   Hair: Black   Eyes: Brown    

I love this product smooth and true to color with or without a base. I love this color for my lid and contor of my eyes. great price and i would buy again.

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jillian980 on 9/28/2009 12:05:00 AM more reviews by jillian980

Age: 25-29   Skin: Combination, Fair, Cool   Hair: Brown, Curly   Eyes: Blue    

Ahhh, I'm so sad this has been discontinued! I won't leave the house without wearing this because it's what I use to fill in my brows. It's the perfect color and it's matte. Honestly, I'm not sure I've ever used it on my eyes lol. But it's great for the brows and I'll absolutely be repurchasing (if I can find it) because it's my HG brow filler.

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Monica368 on 4/27/2009 5:23:00 PM more reviews by Monica368

Age: 25-29   Skin: Oily, Tan   Hair: Brown   Eyes: Blue    

Hands down the best dark brown shadow Ive used. I am now saying goodbye to my MAC espresso shadow because I have found this lovely replacement for about a fourth of the price. Also fits perfectly in my MAC palette. Hurray for Milani!!

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*TOP REVIEWER* furchttrommel on 2/16/2009 11:59:00 AM more reviews by furchttrommel

Age: 19-24   Skin: Very Dry, Fair   Hair: Black   Eyes: Blue    

Excellent eyeshadow! I love matte eyeshadows and this one is definitely matte. It's a very pretty chocolate shade, just as the name says. It has great color payoff and staying power, as well. I only wish I would have gotten other shades before I moved, I can't buy them anymore!

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sweetpooji on 9/16/2008 3:21:00 PM more reviews by sweetpooji

Age: 18 & Under   Skin: Oily, Fair-Medium   Hair: Brown   Eyes: Brown    

Pro:
- matte (i prefer matte eyeshadows)
- looks good even without an eyeshadow base
- very pigmented
- perfect brown for many different looks
- decent amount for the price
- decent lasting power (when used with eyeshadow base)
- you can depot it
- easy to blend
- doesn't cause fall out
Con:
- packaging: sometimes when i click the box close...it clicks so hard
which causes the eyeshadow to break
- packaging: sometimes it's very difficult to open that when it doesn
open eventually my nail scratches a bit of the eyeshadow out

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sray61 on 6/14/2008 7:20:00 PM more reviews by sray61

Age: 19-24   Skin: Oily   Hair: Brown   Eyes: Brown    

I'm so glad I found this d/ced product in a random Florida Kmart. I use it wet as an eyeliner, or dry in my crease for a sultry but not too flashy look. Love it!

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*TOP REVIEWER* Hisoneandonly on 4/14/2008 10:15:00 PM more reviews by Hisoneandonly

Age: 25-29   Skin: Normal, Fair, Neutral   Hair: Brunette, Wavy, Medium   Eyes: Brown    

Finally! Milani Rich Chocolate is the matte brown eyeshadow that I have looked high and low for years!

The texture is amazing for a matte eyeshadow, the color payoff is A+ and it is dirt cheap!

I layered this one over my Stila smudgepot in brown and got perfect results. I used it overtop of UDPP and yet again, it was perfect.

This is a perfect brown shade to seal a pencil liner, create a smokey neutral eye and probably fills in brows well too (although I haven't tried that yet).

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amelie1031 on 2/23/2008 1:55:00 AM more reviews by amelie1031

Age: 19-24   Skin: Acne-prone, Fair   Hair: Brown   Eyes: Brown    

Exactly the brown color I was looking for~! Rich Chocolate is like matte deep brown. It's very versatile. I only wish it went on a little smoother. You really need to blend it well to get a smooth spread.

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*TOP REVIEWER* RtiQlitQT on 1/20/2008 9:43:00 AM more reviews by RtiQlitQT

Age: 44-55   Skin: Combination   Hair: Blond   Eyes: Other    

This is the second Milani e/s I have tried and been disappointed with (the other shade having been Clover). The color is a neutral, moderately dark chocolate brown bordering ever-so-slightly on the warm/orange side. The problem I had with it is that I did not find this to be anything more than averagely pigmented, and not not sufficiently intense enough for lining the eyes, for my liking. I love the texture, the very modest price, the packaging (SO easily depottable and fits in MAC, ELF and CG palettes), but when applied, it looses its richness and impact. These shadows are often said to be as good as MAC or other HE in other reviews, but I beg to differ GREATLY. The good thing is that so many others love this shadow, it will be easy to swap! :-) Alas, I am still looking for a suitable/better replacement of Lancome Maqueriche dark brown liner/shadow. *sigh*

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rhiannon427 on 9/13/2007 3:49:00 PM more reviews by rhiannon427

Age: 25-29   Skin: Combination   Hair: Blond   Eyes: Blue    

Absolutely LOVE this color. And the fact that I can depot and put in a 15 pan palette makes me happy. It's a very blendable e/s. Beautiful chocolate matte color, really brings out my blue eyes. Love it!!

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*TOP REVIEWER* CatMc on 6/18/2007 11:19:00 PM more reviews by CatMc

Age: Unknown   Skin: Oily, Medium, Neutral   Hair: Brown, Straight, Fine   Eyes: Blue    

I was looking for a rich chocolate brown shadow, and saw this one. It looks chocolate in the pan, but on me at least, it was a dull, flat, ashy brown. Milani does make good shadows, among other things, but this color was not for me.

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Medusawall on 3/15/2007 11:35:00 AM more reviews by Medusawall

Age: 18 & Under   Skin: Acne-prone   Hair: Other   Eyes: Blue    

I think this is a really gorgous chocolate color. I like to pair it with storm and Java bean for a really nice chocolately looking smokey eye. Nice pigmentation, and smooth texture. Definately will buy this one again when I run out, though it might take a while before that happens.

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Amanda_Gilead on 1/27/2007 8:16:00 PM more reviews by Amanda_Gilead

Age: 19-24   Skin: Acne-prone, Fair, Neutral   Hair: Brown, Straight, Coarse   Eyes: Green    

I love this eyeshadow! It was on sale for 50% off at CVS along with the Milani blushes that are being discontinued. I hope they aren't discontinuing this too, I just discovered it. :(

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*TOP REVIEWER* westside on 1/25/2007 7:25:00 PM more reviews by westside

Age: 25-29   Skin: Acne-prone, Neutral   Hair: Black, Straight, Coarse   Eyes: Brown    

Another Milani winner. A classic brown, with a hint of something that keeps it from looking flat or too matte. Love it as liner or shadow crease. I love shimmery shadows, but this one is so pigmented and smooth upon application. I'm glad I found rich chocolate!

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Tigerlilli0 on 12/19/2006 10:19:00 AM more reviews by Tigerlilli0

Age: 19-24   Skin: Dry   Hair: Brown   Eyes: Black    

I wear this almost every day. I apply it in the crease of my eye to add depth. Its great if I'm doing a natural look or wearing a strong red lip. As a black person its hard to find a brown that stands out against my skin. This does just that and the staying power is great! Its cheap, easy to get in any drugstore. My only gripe would be with the circular compact it comes in. I like that its small but it's sometimes difficult to open. A small problem though. It wont ever stop me from using this great shadow.

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*TOP REVIEWER* Aerislanne on 11/20/2006 8:39:00 AM more reviews by Aerislanne

Age: 19-24   Skin: Combination, Fair-Medium   Hair: Brunette   Eyes: Brown    

I love Milani eyeshadows for the simple virtue that they are SO easily depotted. I love palettes, as it allows me to carry aaaaalll my makeup easily.



Rich Chocolate is a great basic, matte dark brown. I use it to set my eyeliner EVERY SINGLE DAY. (Before, I used Jane Brownie Points, but this is pretty much the same color, but with a silkier texture.) Staying power and pigmentation are both excellent. I also use this to fill in my brows when I'm going for a more dramatic eye. I don't have any problems with this smudging or migrating, and the color isn't too red for my Asian C35 skintone. I will definitely repurchase when I run out.



Reference: Asian, dark hair & brown eyes; MAC C35 Studiofix; NC30 Select Coverup Concealer.

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*TOP REVIEWER* fenestra on 6/7/2006 2:12:00 PM more reviews by fenestra

Age: 25-29   Skin: Combination   Hair: Brunette   Eyes: Brown    

Lovely color, great pigmentation but, alas, looks like dirt on my pale skin. But, regardless, Milani shadows are very high quality for being so inexpensive and I am still impressed everytime. Looked good on my hand, just not on my face! This works wonderfully as a liner, though. Goes on very smooth and creates a nice line.

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