Jordana • Eye Fixation Eye Shadow • Eye Shadow

Where To Buy?

*TOP REVIEWER* aplainjane on 9/18/2012 1:45:00 AM more reviews by aplainjane

Age: 30-35   Skin: Combination, Fair, Warm   Hair: Brunette, Wavy, Medium   Eyes: Brown    

I own Craving Coffee, Opal Obsession and Forever Lavender. They are a great cream stick long wearing eyeshadow. I purchased these this year on the Jordana website's clearance section. They are pigmented, creamy, easy to use and are great as a base or on their own. I took off one lippie because they can crease just a hair without primer. Buy 'em while you still can! :))

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allthegoodonesaretaken on 11/21/2011 9:33:00 PM more reviews by allthegoodonesaretaken

Age: 18 & Under   Skin: Oily, Warm   Hair: Black, Curly, Coarse   Eyes: Black    

I LOVE these. Can't believe the last review was a year ago! I own Champagne Craze a few years back and I ordered some in Craving Coffee (I didn't like the blue or green ones they had) a few months back. Every quick and easy to use, great pigmenation and texture and cheap! I am happy that it is an automatic type that you do not need to sharpen so I don't need to waste more product! I have nothing bad to say about this product expect it does creases a bit without primer. But a good primer and setting powder should make it last all day! : )

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*TOP REVIEWER* lilaleahg on 8/28/2010 9:04:00 PM more reviews by lilaleahg

Age: 18 & Under   Skin: Normal, Fair, Cool   Hair: Other, Straight, Fine   Eyes: Blue    

These are such a great, not to mention cheap, alternative to NYX!


Where I live, there's no such thing as NYX. However there is Jordana to help make life better. ;)


Everything about these Eye Fixations are perfect, except I hate how the tips are rounded. That makes it a bit difficult to work on the crease, however with the help of some cosmetic wedges and brushes that's a tolerable problem. It just takes longer to work on my eyes, so for dramatic looks I can't rush though my beauty routine as I must make sure my creases are even.


That aside, I love 'freakin love these. Not to mention how multi-dual they are.


Since they're shimmery you can use them as highlighters. They work great on bringing out your cheekbones or adding some shine beneath your eye brows.


Also they're great for bases, for both eyes and lips. My eye shadow definitely 'pops' and stays on longer when layered on top of an Eye Fixation.


Plus I love wearing a good lip balm or chap stick and then layering an Eye Fixation on top, then applying my lipstick. It makes the color last and the shimmer underneath even brightens up my lips without giving a horrid frosty look. The shimmer is barely noticeable, yet it makes my lips appear larger.


Now with these Eye Fixations being so cheap and with so many colors to choose from, how can you not be happy with such a purchase?

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candybunny88 on 8/17/2010 5:21:00 AM more reviews by candybunny88

Age: 19-24   Skin: Oily, Tan, Cool   Hair: Black, Straight, Medium   Eyes: Black    

i was so excited when i found heaps of these at some $2 shops close-ish to my house! normally i would never have tried anything thats not power like as i have very oily skin n dont really want some creamy eye shadow products 2 not last on my lids. but this stuff is different as it lasts n lasts on my lids! da consistency is quite firm however it is easy really to apply on lids like it just glides on (if im making any sense here at all lol). da colors are pretty 2, i have it in da champagne one and the chocolate one and they are both so so nice and can be worn alone or as base (really makes my 'over the taupe' eyeshadow pop!) since im a bit of a neutral gal n probly will never try out the more outrageous colors lol

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*TOP REVIEWER* atbmeg on 8/11/2010 8:18:00 PM more reviews by atbmeg

Age: 25-29   Skin: Combination, Dark   Hair: Brown   Eyes: Brown    

I love love love these. I have bought many for back ups, because I cannot find them anywhere except this one beauty supply store up the street from me. They were only 1.49 a piece. They last about 7 or 8 hours on me with just the tiniest amount of creasing in hot hot hot humid weather. They were so soft that I did not think it was going to stay put, but it did. I used E.L.F mineral primer underneath. These last as long as paint pots and Maybelline unstoppable eyeshadow sticks, which is a whole work day. They are so good that if you carry your eye shadow with you, you could just touch it up at the end of the eight hours and you are good to go. If you see these get them because they are a great buy.

Also these are soft like NYX jumbo pencils, which makes it way easier to apply with absolutely no tugging.
Great product

Update:
I cannot say enough on how much I love these products. I cannot believe how great they are. I wore them yesterday from 10 til 8 with very little creasing (i did not touch up). They held up like everything else I use for my eyes. If you can get these you should.

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*TOP REVIEWER* Nekura on 5/7/2009 1:47:00 AM more reviews by Nekura

Age: 19-24   Skin: Combination, Fair   Hair: Other   Eyes: Brown    

I like these more than MAC shadesticks... I would say Eye Fixation is similar to MAC Shadesticks released recently from Sugar Sweet which are much softer however compared to previous Shadesticks, these are much better. I find Eye Fixations soft enough to not have to "warm up" before applying however not too soft that it still makes an excellent base for colors. The packaging while similar to MAC, is better too. There's less of a chance of these breaking on the base and the caps are color coded that it's easy to organize.


The color selection is small but all the colors are basics that I have most of them besides the blue one. If you want more shades...look into Jordana's jumbo eyeshadow pencils (similar quality only in wood form however the shade selection is doubled if not more). I would also like to point out for some reason Jordana made a mistake packaging two colors from the Eye Fixation line which I read a review on below from another user. "Opal Obsession" and "Insatiable Silver" are switched in packaging.. so the Opal shade (white with purple sheen) is in the Insatiable Silver (blue-tone silver) one, vice versa. The color cap still corresponds to the product inside correctly though.. but the names are written wrong.

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goldenina on 11/5/2008 12:50:00 PM more reviews by goldenina

Age: 36-43   Skin: Normal, Tan   Hair: Brown   Eyes: Hazel    

Wow!!! Love these!!! Better than Mac in my opinion...long lasting...easy application...lovely shades...I bought 3 of each cause they're difficult to find.

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nowornever56 on 9/20/2008 1:05:00 AM more reviews by nowornever56

Age: 19-24   Skin: Other   Hair: Other   Eyes: Other    

THESE MAKE THE BEST EYESHADOW BASE EVER!!!!

They are amazing, seriously, I use them every single day as a base under my eyeshadow and are by far the best makeup discovery I have ever made. They are super long wearing *and* waterproof. I use the white one mainly, but have also used the champagne one as a base. The color on their own sucks, but i put it on a little think, blend out with my fingers, and then apply eyeshadow. Everything is really easy to blend on top of them, unlike UDPP.

Speaking of UDPP, I did one eye in UDPP, one eye in the Jordana Eye Fixation, and after about 13 hours, they both looked the same, if not a little brighter on the Jordana side... and blending with UDPP is a PITA.

I can never find these at the drugstore, only at the dollar store, however, they are at EVERY dollar store in this area. Also for $1 they last 2-4 months, with daily generous use.

TRY THEM!!! NOOWWWW!!!

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*TOP REVIEWER* ayngemac on 6/7/2007 6:28:00 PM more reviews by ayngemac

Age: 30-35   Skin: Oily, Olive   Hair: Black   Eyes: Brown    

Overall these are great eyeshadow sticks for almost dirt-cheap. I wish they could bust out with some matte versions, and bring in more colors.

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CaterpillarGirl on 4/6/2006 11:23:00 AM more reviews by CaterpillarGirl

Age: 30-35   Skin: Oily, Fair   Hair: Blond   Eyes: Blue    

While I do like all of the colors I purchased, these creased on me in a hurry, even when I put powder eyeshadow over them. Therefore, I can only use them on my browbone. However, MAC shadesticks also crease on me, so if shadesticks work on you, you may be happy with the Jordana Eye Fixations because they are very similar IMO.

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*TOP REVIEWER* jiney17 on 1/20/2006 5:09:00 PM more reviews by jiney17

Age: 19-24   Skin: Combination, Fair-Medium, Neutral   Hair: Black, Straight, Medium   Eyes: Brown    

I have never felt the need to get an eyeshadow base (my eyelids are the opposite of oily--I actually moisturize them with the richest creams I can find), so I have never used shade sticks or Primer Potion or any of that stuff. But out of curiosity, I picked up one of these Eye Fixations ("Craving Coffee") the other day and I do like it. Craving Coffee is a shade darker than my natural eyelid color (so: a light beige color) and a wee bit more shimmery. It glides on smoothly, blends easily and once you let it 'set', it stays on all day. I've never had a problem with creasing, so I can't comment on that issue, but this does help my shadows adhere to my lid better. It's also gives a bit of soft definition and subtle shimmer to my eyes on its own. It's lightweight and portable and perfect for travel. Plus, it's very inexpensive, though a bit hard to find in my area (only Walgreens seems to carry these). I'll probably pick up a few more Craving Coffees this weekend since good Jordana items with high Productville ratings tend to disappear from the shelves rather rapidly (I blame all of you for my inability to buy another "Morning Coffee"!).

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beaglebaileysmom on 1/20/2006 11:29:00 AM more reviews by beaglebaileysmom

Age: 36-43   Skin: Normal   Hair: Brown   Eyes: Blue    

Very nice. It has the one quality no other shadow has offered: It is easy and fast to apply. It stays better than powder, but not nearly as well as liquid (e.g. Lancome Colour Dose, Revlon ColorStay-old discontinued kind). I have two, and I'll use them up. Very well done.

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*TOP REVIEWER* A9M8L on 11/4/2005 7:29:00 PM more reviews by A9M8L

Age: 19-24   Skin: Other   Hair: Other   Eyes: Other    

These are AWESOME!! I bought a MAC shadestick awhile back, and had to return it because the shade wasn't very vibrant and it didn't go on smoothly. THESE on the other hand, are wonderful! Not only do they go on smooth but the colors are really pretty, and last for a long time! The only thing that they should work on is color selection....if they had more colors they would give MAC a run for their money! You can use them as a base for other eye shadows, or a wash of color, or line your eyes with them (i line with the lavendar shade to make my eyes look really green). Overall a really great product, and I got mine on sale for 99 cents (orig $2.99) at walgreens. Such a steal especially since shadesticks are $15 a pop! must have if you like experimenting with makeup!

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LunaY on 10/30/2005 9:27:00 AM more reviews by LunaY

Age: 19-24   Skin: Combination   Hair: Brown   Eyes: Brown    

The only thing I dislike about these e/s is the lack of color selection. Otherwise, MAC shadesticks would be out of business. These are pretty much knock-offs of those. The texture is exactly the same, smooth and easily blendable, and they work also as a great base or a great liner, and a GREAT deal. I got mine for 99 cents at Walgreens. I wish they would make more colors, there were only about 6 shades from what I remember.

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JDell10 on 9/28/2005 5:55:00 PM more reviews by JDell10

Age: 25-29   Skin: Other   Hair: Other   Eyes: Other    

I haven't written a product review in a really long time, so it should be known that I love this eye shadow stick SO MUCH that I am coming here to write a good review on it.

I have the "champagne craze" color, which is a neutral beige. I'm actually on my 2nd tube, and I never use up makeup.

It's great for a simple wash of color, and it's also an awesome eyeshadow base for powder eyeshadows. I love it! It actually stays on all day. Plus, it's like $2!

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*TOP REVIEWER* catlike on 9/21/2005 9:15:00 PM more reviews by catlike

Age: 36-43   Skin: Very Oily, Fair-Medium, Neutral   Hair: Brunette, Straight, Fine   Eyes: Green    

This was a bargain for 99 cents at Walgreens (regularly $2.99). I picked this product up in Opal Obsession, which I had hoped was not quite the color on the lid, given the name. However, it was fairly close to the lid color: a slightly blueish silver. Not my idea of opal, but still nice nonetheless.

I did a test run against MAC Bare Canvas Paint for comparison. My shadow was more intense on the eye with this product than the eye with the Paint. However, it lost a few points with me when it started to crease at around six hours, while the Paint was still going strong (I have very oily lids and Paint and UD Primer Potion are about the only things that hold 8 hours or more). If you have less oily eyelids, you can probably get much better wear out of it, and it's still a bargain for the price if it works for you.

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Liliana_18 on 9/10/2005 10:37:00 PM more reviews by Liliana_18

Age: 19-24   Skin: Acne-prone   Hair: Brunette   Eyes: Brown    

WoW!!! i got this yesterday on sale for only ONE DOLLAR!! i bought in forever lavender..i think thats the name of the shade-its a shimmery/light to medium lilac.great lasting power and its easy to build the color up to get a different look.packaging is awesome-compact,twist up.i cant wait to try this in other colors!~ will repurchase

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*TOP REVIEWER* GacktCamui on 9/4/2005 1:59:00 AM more reviews by GacktCamui

Age: 19-24   Skin: Oily, Fair-Medium, Warm   Hair: Black, Medium   Eyes: Brown    

Let me first run through the brands of eyeshadows I have tried:


Maybelline Expert Eyes - creased


Revlon Illuminance Creme Shadow - creased


Rimmel SpecialEyes - creased


CoverGirl Professional Eye Enhancers - creased


L'Oreal Wear Infinite - creased


Clinique Eye Defining Duo - creased


Physician's Formula Baked Collection - creased


Sugar Eye Candy - creased


Granted, although Physician's Formula, L'Oreal, and Sugar didn't crease as badly as the others, there was creasing going on. I have incredibly oily lids, and due to the small Asian fold of my eyelids, all eyeshadows, and any eyeliner (except Mac's Fluidline) would become icky, greasy messes. Usually, by noon, I would end up with my eye make-up squished into oily lines into the fold of my lid so that every time I blink or look down and leave my entire lid naked to the world, it would look like I had purposely drawn a line in the fold. Although I've seen that style on the runaways, and as I remember, it's called the "Mod" look, it's not my style and it's always unintentional. Today, based on the raves I read last night, I purchased all the Fixations I could find at two Walgreens. Disappointingly, I couldn't find any of the eyeshadows, but I made do with the creme "shadesticks." I've always wanted to try the Mac ones, but doubted their staying power. These were on sale for 99 cents, so I felt completely guiltless. When I got home, my face was already kind of greasy, but I slicked on the lavender color anyway and expected it to crease after half an hour. I loved the color - it was kind of frosty cool. An hour later, I checked the status of the shadow and it was crease-free. Two hours after that, I checked again and it was still fine. I started playing around with another color, and without taking off the lavender, I applied the blue just above the lavender. Never creased. Definitely, this could be a fluke, since I was home all day, but being at home had never made a difference on how oily I get. I'll put it to the real test at tomorrow's BBQ. Here's hoping I've found my HG eyeshadow, but even if it's not, no big loss! For 99 cents, they've got me sold.

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*TOP REVIEWER* blkwdow666 on 8/5/2005 9:08:00 AM more reviews by blkwdow666

Age: 30-35   Skin: Very Oily   Hair: Black   Eyes: Brown    

Yet another addition to my short list of HGs.

These twist-up cream eyeshadows ($3 each for 2.5g at Walgreens) are excellent shadow bases, as stated by the reviewers below. In fact, I've been using Champagne Craze exclusively as a base for pressed and loose eyeshadows for months, leaving my MAC Paints, MAC Shadesticks, and Revlon Illuminance cream eyeshadows untouched.

I have some of the other shades (Opal, Silver, and Coffee), which are fine
on their own, but Champagne is the one I use the most. Its neutral tone makes it a great base under every shadow I've put on top of it, from light to dark, cool to warm, inexpensive to spendy. CC intensifies the shadow's colour without changing it. Also, since it's a twist-up style, my fingers/brushes stay clean because I can apply straight from the packaging, as opposed to MAC Paints, for example.

The only negative about the Color Fixation line is the limited range of shades; I'd like to see more added to the line. That said, if you plan to use them as shadow bases, they're great, especially with any of the loose eyeshadows/pigments out there (use less than you think you'll need to avoid fallout).

Besides, they're less than a latte--what do you have to lose?

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*TOP REVIEWER* semarie on 7/9/2005 11:04:00 PM more reviews by semarie

Age: 25-29   Skin: Combination, Warm   Hair: Brunette, Straight, Medium   Eyes: Brown    

2 for $5.00 at my local Walgreens. I would have never tried these if it weren't for the rave reviews. I bought craving coffee and champagne craze. Every bit as comparable to Mac shadesticks in my opinion. I have the most oily lids and this doesn't budge!!!!!! I layer these with shadow on top sometimes and I swear they'll last for 7am to 11 pm and still look the freshly applied on me! So inexpensive and such a great drugstore find!!!

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