Urban Decay • Goddess • Eye Shadow

Where To Buy?

*TOP REVIEWER* badkitty82 on 3/25/2012 12:06:00 PM more reviews by badkitty82

Age: 25-29   Skin: Normal   Hair: Brunette   Eyes: Blue    

I probably never would've bought this color if it wasn't for the fact that it was part of a gift pack with a giant sized primer and two shadows including this one. Goddess is a dark blue shade with teal glitter. It's matte and probably good for creating smoky eyes with a twist - if you like glitter. I'm no good at doing the smoky-eye, so it just looks muddy and dark grey with glitter on my eyelids. I'm sure it's a great color if you know how to use it, but personally I won't buy this again as I'm having trouble making it look good.

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

gwootton on 3/17/2012 12:45:00 PM more reviews by gwootton

Age: 18 & Under   Skin: Combination, Fair   Hair: Brunette   Eyes: Hazel    

Don't bother unless you have primer potion or similar because you don't get much without it. Fortunately I have PP so it's a really deep pigmented navy glitter which in my opinion is much sexier than any black equivalent. Some issues with glitter fallout but is not as bad as for example Midnight Cowboy. I love UD eyeshadow packaging too.

    Was this review helpful to you? Yes   No

rikkic on 12/9/2011 5:05:00 PM more reviews by rikkic

Age: 18 & Under   Skin: Dry, Olive, Warm   Hair: Brunette, Curly, Medium   Eyes: Brown    

This eyeshadow is definitely formulated differently than other Urban Decay eyeshadows. I own shadows Baked, Half Baked, Smog, Mildew, Sellout, and Last Call and they are all silky smooth and shimmery. This one, however, is chalky and full of thick glitter. While it is quite pigmented, it looks very muddy and messy on the eye. It turns into a bluish, grey, blackish mess. I definitely prefer MAC's Deep Truth eyeshadow over this. I am disappointed. :(

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

shoewhore on 9/24/2011 3:25:00 PM more reviews by shoewhore

Age: 36-43   Skin: Combination, Olive   Hair: Brown, Curly, Fine   Eyes: Brown    

I have had this shadow in my stash for a very long time. I hated the way it went on (messy), the way the color looked on my lids (like I got hit in the eye), & pretty much everything about this shadow. I was about to toss it, but before I did that, I decided to see what kind of reviews this got on MUA. One of the reviews said to use it wet. I tried that, & I went from hating this eyeshadow to loving it! It looks gorgeous when applied wet, & it goes on much neater that way! It looks very dramatic, so I won't use this on a daily basis, but I would definitely use it for a night out!

    Was this review helpful to you? Yes   No

ChristyWylie on 4/11/2011 9:26:00 PM more reviews by ChristyWylie

Age: 30-35   Skin: Very Oily, Olive, Warm   Hair: Black, Wavy, Fine   Eyes: Brown    

I am about a NC35-NC40j, and am an avid lover of all blue e/s so this was just a given for me to try. I use this to create a smoky blue eye. There is some glitter fallout, I just wipe it off my cheeks and the shade is lovely, dark midnight blue. I use UD PP and have no problems with creasing. I have made substantial dent in my current one, so I will be repurchasing.

    Was this review helpful to you? Yes   No

*TOP REVIEWER* careypiper on 1/1/2011 9:34:00 PM more reviews by careypiper

Age: 30-35   Skin: Normal, Fair-Medium, Neutral   Hair: Brunette, Wavy, Fine   Eyes: Hazel    

This shade was a complete surprise, I've always found all of UD shadows smooth and silky. Not Goddess (midnight blue w/ lots of electric blue microglitter ) it was a chalky, glittery mess. Swapped that away quickly.

    Was this review helpful to you? Yes   No

*TOP REVIEWER* steph_mark on 1/11/2010 3:04:00 PM more reviews by steph_mark

Age: 25-29   Skin: Combination, Fair   Hair: Red   Eyes: Blue    

Goddess is a very pretty shimmery dark blue. It's something I was a little afraid to use since I'm very pale with deep-set blue eyes. Used lightly in the crease, it's just perfect. I also LOVE to layer it over UD's Deviant (blue) 24/7. I have no problems with lasting power on this one.

    Was this review helpful to you? Yes   No

Adaya on 12/25/2009 5:50:00 PM more reviews by Adaya

Age: 19-24   Skin: Other   Hair: Brown   Eyes: Brown    

the shadow creases easily on me, even with primer potion and cream eyeshadow as base. everytime after I apply it, I have to use some mkaeup remover to wipe off the fall out on my cheeks. kinda messy. the glitter makes it hard to apply evenly.

    Was this review helpful to you? Yes   No

PineappleChick on 12/10/2009 1:38:00 PM more reviews by PineappleChick

Age: 25-29   Skin: Combination, Olive   Hair: Brunette   Eyes: Brown    

I bought this because I fell in love with the dark blue color. It is an okay shadow, it does it's job. I will give a warning though. It is extremely easy to go from "just right" to "way too much" with this shadow. You put too much on and it isn't blue anymore, it looks closer to black!

    Was this review helpful to you? Yes   No

uhohemmylou on 11/9/2009 11:47:00 PM more reviews by uhohemmylou

Age: 19-24   Skin: Normal, Fair, Cool   Hair: Red, Straight, Medium   Eyes: Hazel    

This color looked gorgeous in the pan and I hardly ever wear blue shadows, so I decided to give this a try and see how I liked it. Everyone I know who likes bright shadows absolutely RAVES about Urban Decay, so I was expecting this shadow to be absolutely awesome and be the amazing navy blue that I thought it would be. Boy was I wrong about this one! It just didn't do it for me like I thought it would. I totally wished I would have had the foresight to swatch it first. When I put it on the first time it looked black with a little blue glitter, and I was pretty much expecting a BLUE shadow with a bit of silvery glitter. I tried layering more on but it just collected in certain areas and my eyes looked like they had weird bluish black zebra stripes or something. The texture was also a little bit "off" for me. The glitter felt really apparent and kinda weird on my eyelids after I put it on, even just a tiny bit! I really really REALLY wanted to like this one, but like I said, it just didn't do it for me.

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

AnitaSmith on 10/6/2009 9:23:00 PM more reviews by AnitaSmith

Age: 19-24   Skin: Sensitive, Fair-Medium   Hair: Brunette   Eyes: Green    

I have Goddess for a year I think, for a long time i didn't use it, I bought it with the Urban Essentials set along with Midnight Cowboy and the Primer Potion. When I swatched it, I hated it first. BUT not I love it and I'm really sad I've hit pan on it already. I use it when I go out and I do a smokey eye, this kind of blue really makes my green eyes pop. LOOOOOOVE it! I use NYX Black Bean under it, I put Godess over the black base on my whole lid, blend it up with Trax and use Daisychain as a highlight (both Trax and Daisychain are from MAC). My favorite eyeshadow ever!

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

*TOP REVIEWER* mellypmakeup on 9/23/2009 10:51:00 AM more reviews by mellypmakeup

Age: 25-29   Skin: Combination, Medium   Hair: Black   Eyes: Brown    

I thought this shadow would be one of my favorites. I am a sucker for blues.. BUT, it just didn't do it for me. In the pan the shade of blue looks gorgeous but when you swatch it it looks almost black. The small blue glitters also tend to make a mess which I'm not a fan of!
So naturally I returned this shadow.

    Was this review helpful to you? Yes   No

*TOP REVIEWER* thespacecowgirl on 9/15/2009 12:43:00 AM more reviews by thespacecowgirl

Age: 25-29   Skin: Sensitive, Fair, Warm   Hair: Brunette, Straight, Fine   Eyes: Green    

DISCLAIMER: This review is for the Goddess pan in the Book of Shadows, not the e/s single. Moving on: I do not share the general love of UD shadows I observe on MUA. I find them to be pretty unpigmented in comparison to NYX, and most of them are absolutely infested with tiny silver glitter, to the extent that I suspect some sort of extortion racket by the manufacturer of tiny silver glitter. Regardless, I bought the original Book of Shadows for travel purposes. Goddess is not the most auspicious shade for a warm FFF green-eyed individual like myself, but I figured I'd have to try it at some point. Honestly, I think it's lovely: a semisheer deep inky neutral indigo with SKY BLUE microglitter. Not silver! Beautiful sky blue. Thank you, UD. If you want to use this as liner, you'll need a fixative such as Visine, as mentioned below. Personally, I have exciting visions of this as a generously-applied crease shade for a smoky look - I have more than enough e/s lying around to be able to concoct something gorgeous, and I'll update this review when I do. Goddess lasted at least a couple of hours over L'Oreal De-Crease e/s base, with none of the fallout I've come to dread when using the glittery UD shadows...which is most of them, of course. I think this is the only UD shadow I've tried that I'd care to repurchase...not a likely suspect, but what can I say?

    Was this review helpful to you? Yes   No

*TOP REVIEWER* PinkSoFoxy on 7/29/2009 7:00:00 PM more reviews by PinkSoFoxy

Age: 25-29   Skin: Combination, Medium, Cool   Hair: Blond, Straight, Medium   Eyes: Hazel    

Eeek! I can't deal with the massive glitter fallout from this eyeshadow. It's very disappointing because the navy blue color is so pretty. I understand you can wear this wet and it will stay put, but I prefer my make up routine to be fast and easy. I don't like eyeshadows that require me to work harder to use them. I know I will not be reaching for this, I would much rather wear MAC Contrast which is a velvety deep navy that goes on like a dream!

    Was this review helpful to you? Yes   No

*TOP REVIEWER* TinkerbellonCrack on 6/11/2009 1:29:00 AM more reviews by TinkerbellonCrack

Age: 19-24   Skin: Normal, Medium Brown, Warm   Hair: Brown, Wavy, Medium   Eyes: Brown    

Goddess (not to be confused with GREEN Goddess) is a navy blue metallic shadow. It is loaded with electric blue glitter.

The color is really not pigmented at all. If you swatch it with your finger, it seems really rich but doesn't follow through on the eyes. Ends up kind of like a flat muted black. I either have to really build up the color or apply it wet. When blended, the color practically disappears, leaving you with only the glitter.

This does make a cool liner. I think I would like this color more if they skipped the gratuitous glitter and just added more pigment because the color in the pot is very pretty.

    Was this review helpful to you? Yes   No

*TOP REVIEWER* uplate6674 on 11/13/2008 12:49:00 PM more reviews by uplate6674

Age: 30-35   Skin: Normal, Fair, Neutral   Hair: Brown, Curly, Fine   Eyes: Green    

This eyeshadow is somewhere between electric blue and navy. When applied correctly, it's gorgeous. Here's how I do it:


-Use a primer; UD shadows ALWAYS fade fast on me without a primer, plus the color payoff is much better with one. Otherwise it goes on as a too-sheer dull blackish color that disappears within an hour.


-Apply it wet *with Visine*'; not only does it make the color more vibrant, it keeps the glitter from falling all over your face. This was one of the first MUA tips/tricks I learned five years ago, and it's still one of the best.


If I don't do all of the above, it goes on as a smeary, gritty blackish color. Applied with a primer and Visine, it's a gorgeous sparkly (but not too sparkly) blue - somewhere between an electric and a navy blue. I use this as a liner and it's fabulous.

7 out of 7 people found this review helpful.     Was this review helpful to you? Yes   No

nubfish on 11/5/2008 more reviews by nubfish

Age: 19-24   Skin: Combination, Fair   Hair: Blond   Eyes: Other    

A great dark blue color with a bit of shimmer. It seems to be a mix of black and blue shimmer - it is great as a the dark color of a smokey eye. Great staying power, great blendability (if that's a word) and true to color. Would definately buy again.

    Was this review helpful to you? Yes   No

*TOP REVIEWER* cocofabulous on 8/28/2008 12:48:00 PM more reviews by cocofabulous

Age: 19-24   Skin: Dry, Fair, Warm   Hair: Red, Wavy, Fine   Eyes: Blue    

This eyeshadow is *heavenly*! I have very blue eyes & this stuff makes it look like I have glittery iris (in a good way!) Really makes them stand out but not in a hideously obvious way. Would definitely repurchase but can't see myself needing to for at least a year or so, the pan is so deep.

    Was this review helpful to you? Yes   No

*TOP REVIEWER* Faffinette89 on 8/23/2008 2:30:00 AM more reviews by Faffinette89

Age: 19-24   Skin: Very Dry, Medium, Cool   Hair: Black, Straight, Fine   Eyes: Blue    

This shadow goes on better wet in my opinion but then again I apply most of my shadows wet to get a more dramatic look out of them. It's a beautiful shimmery blue. The only things about it I don't like is that it gets big pieces of glitter fall out on you and it is expensive, a bit more than a MAC shadow but has the same amount. The packaging is cute though.

    Was this review helpful to you? Yes   No

*TOP REVIEWER* harls321 on 8/6/2008 9:47:00 AM more reviews by harls321

Age: 30-35   Skin: Acne-prone, Medium, Neutral   Hair: Brunette, Wavy, Coarse   Eyes: Brown    

I decided I should venture out of my usual plums and try some blues. I love UD so I thought this color would be a great start. I purchased this with Mary Jane and tried it out today and I am very pleased. I would have to disagree with most of the reviews that say there is no color pay off because the color I get is exactly what I see in the pot. I think it has to do with what kind of brush you use. I use the UD shadow brush and it is perfect since it is not fluffy at all. It reminds me of a concealer brush just with a bigger head that way the color goes on more concentrated.
So this is how I wore it today....UDPP, Vapor to highlight, Mary Jane on the inner lid & crease and Goddess on the outer lid, and blended up into the crease. Finished w/ Mac Blooz liner and wah-la! A gorgeous blue smokey eye. Another tip is to apply your e/s first and then your foundation, that way if there is any fall out you can just wipe it away without it interfering with your face mu. HTH:)

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No