Almay • Intense i-color shadow stick • Eye Shadow

rated 3.3(20 reviews)

Average Rating.3.3
Would buy this product again.55%
Package Quality3.2
Price2.3
Ingredients

rated 4 of 5 TabathaD321 on 5/7/2013 3:46:00 PM more reviews by TabathaD321

Age: 30-35   Skin: Acne-prone, Fair-Medium, Neutral   Hair: Brown, Wavy, Medium   Eyes: Hazel    

I decided to give this shadow a try after clipping a $4 off Almay coupon in the paper a while back. I purchased the HAZEL (brown/pink) at Walmart ($4.97US, before coupon - woot!).

I was skeptical about how easy it would be to apply and wondered about the likelihood of creasing - but I was pleasantly surprised. I didn't have any issues applying either color. However, like others have noted, it can be slighly awkward to get a precise application since the stick is a bit on the chunky side. I remedied that by using one of my blending brushes to smooth things out.

Overall, I'm pretty pleased - lasts long enough, no creasing and the colors do indeed compliment my eyes. I went back and got the BROWN stick (green/gold) and that's pretty nice, too!

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rated 4 of 5 Isabellaqi on 3/27/2013 7:21:00 PM more reviews by Isabellaqi

Age: 18 & Under   Skin: Normal, Fair   Hair: Black   Eyes: Brown    

I love finding new makeup technologies. This is one of them. Instead of powder eyeshadows, these are creamy stick eyeshadows. I would've given this 5 lippies, but the color duos suck. Just saying, not every brown colored eye is the same color, and it looks different if you have different colored hair too. I ended up getting the blue eyes duo because I wanted gold and I usually use brown anyways. I found I loved it. If I just used gold, it looked so natural (almost my skin color) except for the sparkles. The brown, though, was extremely pigmented, so be careful about that. This is perfect to use especially for travel (no brushes) and is just so fun and easy to use

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rated 4 of 5 alainlalaland on 2/2/2013 9:43:00 PM more reviews by alainlalaland

Age: 18 & Under   Skin: Combination, Fair, Cool   Hair: Brown, Wavy, Medium   Eyes: Blue    

I got the blue eyes combo and I really like it. The colors are very pretty and have the right amount of sparkle, and the staying power is good. However, I don't recommend applying the stick straight to your eyelid. I use my fingers so I can blend the colors, as they look too harsh and crease when applied directly. Almay does a very nice job bringing out the colors in eyes; mine are a dark blue-green and I really like the way this shadow brings out the color.

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rated 3 of 5 TBonita on 1/30/2013 4:33:00 PM more reviews by TBonita

Age: 30-35   Skin: Oily, Medium, Cool   Hair: Red, Straight, Fine   Eyes: Hazel    

Love the delivery, don't love the product. Being used to the satisfying color payoff of, say, an UD shadow or a Bobbi long wearing cream shadow, this fell short. Hazel combo so light and sheer u could barely see it. Tried w and w/o primer. Colors were pretty just could hardly see them. Will use up on a very nude daytime eye w brown liner.

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rated 3 of 5 zoohousekey on 1/6/2013 9:50:00 PM more reviews by zoohousekey

Age: 25-29   Skin: Normal, Fair, Neutral   Hair: Brown, Straight, Medium   Eyes: Hazel    

I bought this for hazel eyes. Both colors apply smoothly but neither are very pigmented. I've had this for a few weeks, and neither side has fallen out like I was expecting.

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rated 2 of 5 *TOP REVIEWER* ayngemac on 10/16/2012 11:16:00 AM more reviews by ayngemac

Age: 30-35   Skin: Oily, Olive   Hair: Black   Eyes: Brown    

I gave this a shot since it was on sale for $5.99 at CVS, but even that is too much. Sure, it glides on smoothly and doesn't crease, but since there is very little pigmentation/color payoff, that's not a feat, really. The crayon is too fat to do much defining, but the dark color was so subtle it didn't matter. It's going back today.

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rated 4 of 5 Queenie9 on 8/26/2012 12:39:00 AM more reviews by Queenie9

Age: 19-24   Skin: Other   Hair: Other   Eyes: Other    

I have brown eyes, but I actually bought the green eyes stick. The silver worked surprisingly nicely, and the purple accentuated the silver. These aren't super pigmented, but don't take that the wrong way. The effect is beautifully subtle, and I would recommend this for day time usage.

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rated 4 of 5 shylosmom on 8/19/2012 12:03:00 AM more reviews by shylosmom

Age: 30-35   Skin: Combination, Medium   Hair: Brown   Eyes: Other    

Excellent staying coverage. Nice shimmer. Easy to apply. Smooth and non-irritating.

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rated 3 of 5 SuperNova15 on 7/25/2012 1:03:00 AM more reviews by SuperNova15

Age: 18 & Under   Skin: Normal, Fair   Hair: Brunette   Eyes: Hazel    

Almay shadow stick is alright seeing that compared to the cover girl shadow blast it is much better. The pigmentation of the shadow stick isn't really strong though.

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rated 3 of 5 *TOP REVIEWER* Matillyrose on 7/24/2012 9:53:00 PM more reviews by Matillyrose

Age: 44-55   Skin: Dry, Fair   Hair: Brown   Eyes: Green    

I have this stick in 'Green Eyes'.

I do like the shades, more the purple than the silver grey though.

I generally use the grey all over and accent with the purple.

I found application difficult with the thick wand so I now use a eyeshadow brush which makes applying more precise.

The purple is more sheer but buildable. It is a beautiful shade of smoky purple and sets off green eyes wonderfully.

I do use a primer and there is minimum creasing throughout the day.

The only thing is the two shades tend to blend together to create one colour as the day progresses, it still looks nice, the grey just loses its vibrancy and takes on a more smoky look.

I don't know if I would purchase this product again, I only really like the purple and it will last quite a while.

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rated 5 of 5 misscrys85 on 7/11/2012 12:00:00 PM more reviews by misscrys85

Age: 25-29   Skin: Combination, Fair   Hair: Blond, Wavy   Eyes: Hazel    

I love these Almay intense i-color Eyeshadow Sticks! I have hazel eyes, so I purchase the soft pink and taupey brown colored stick that is made for hazel eyes. It goes on smoothly, and lasts all day. I like it darker so I just add it until I'm happy with the color. It doesn't crease on my eyelids, and I always get compliments on my eyes when I wear it! The only problem I had with this item is when I purchased my first one both of the eyeshadow sticks fell out of the tube. I just put them back in and can still use them, so I have re-purchased and plan to again. I hope they never discontinue these!!

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rated 4 of 5 bnanaphone246 on 6/20/2012 11:39:00 PM more reviews by bnanaphone246

Age: 19-24   Skin: Other, Fair   Hair: Red   Eyes: Blue    

First of all, I generally don't go in for that "match your eye color" line, because they give me a lot of crazy golds and blues that wash me out and clash with my hair. I have blue eyes, but I bought it because I needed a nice chocolate brown color on the cheap. After trying that awful cover girl shadow stick I expected it to fall apart after a week, but I didn't care Since I just needed it for a night. anyway, I tested it out that day and I was really pleasantly surprised! There was no creasing or smudging whatsoever! It blends pretty well when i want it to, but then it stays put! ( For me it's a much better product than that silly maybelline eye tattoo, which everyone says is so amazing, but then again I get better staying power from a 1$ e.l.f. Powder than I do from that malarkey so the bar's not very high.) although its a different texture i would approximate its staying power as below lancome or urban decay but above mac. Lately I've been using powder shadow over it, but in my experience it works just as well without. I think a previous poster mentioned this but I do wish the darker color had a more tapered end, it would give it a little more precision, but its great when I'm in a hurry and I just need to look done up, and it's cheap enough that I don't feel bad about repurchasing it!

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rated 3 of 5 Katharine40 on 6/11/2012 5:22:00 PM more reviews by Katharine40

Age: 44-55   Skin: Normal, Fair   Hair: Blond   Eyes: Blue    

I'm on the fence about buying this again. I got the gold & bronze for blue eyes, and the colors were indeed complimentary. Be warned that the shadow does not actually last all day, even with eyeshadow base underneath -- but then, I wasn't really expecting that it would. If you are going out after work, you will want to reapply. Nor are the eyeshadow sticks totally crease-proof. However, it's better than other, more expensive shadows in that regard. What was a big disappointment to me was that one of the shadowsticks broke at the base, long before I got anywhere near the bottom of the stick; in fact, I think it happened within the first 2 or 3 weeks of use. As I neared the bottom of one of the sticks, it would keep falling out every time I tried to use that end. Basically, I lost more than half an inch of product. Maybe that's a fluke, maybe not.
Update: Just took another lipstick off my rating as I've continued to have serious problems with this fading so quickly. Never mind having to touch up at the end of the work day -- you will probably need to touch up at lunch!

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rated 4 of 5 *TOP REVIEWER* tango2470 on 4/24/2012 12:13:00 AM more reviews by tango2470

Age: 19-24   Skin: Normal, Fair   Hair: Red, Straight, Fine   Eyes: Green    

When Covergirl smokey shadow blast came out I was super excited about the concept of smokey eyes in 2 minutes. It was absolutely horrible. When I saw these eyeshadow sticks, I swatched them on my hand, and they seemed to have a nice consistancy, so I bought the one for blue eyes (even though my eyes are green) because I've always liked bronze and gold tones.

First of all, the concept of the almay shadow stick is a little bit different then the covergirl shadow blast:
Instead of having a pointy end for the crease, both sides are rounded, and the darker shade is actually meant for using all over the crease, and the lighter shade on the brow bone. Since I wanted a subtle look I used the gold shade on the lid, up to the brow bone, and a little of the darker bronze/brown in the outer corner. The color payoff was decent, and the shadows did not crease or slip during the day, and had a decent staying power.

I didn't like this product quite as much as the Maybelline eyeshadow tattoos, but it was a relatively good product, If I could I would change 2 things about these shadow sticks

Hazel eyes: pink and plum stick
Blue eyes: gold and brown/bronze stick
Green eyes Plum and dark grey stick
Brown eyes: soft aqua/pale pink stick

1. I don't like the color selection, I wish there was a simple neutral set, and preferably a larger color selection
2. More color payoff
3. I wish the darker shade was more tapered so I could use it in the crease

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rated 2 of 5 nicolerh on 3/11/2012 11:09:00 PM more reviews by nicolerh

Age: 19-24   Skin: Normal, Fair   Hair: Red   Eyes: Brown    

These come in very pretty colors, I bought the one for brown eyes with the green and bronze-y color. These apply easily, you just slide it across your lids, it doesn't drag at all, but it feels dry and smooth. There is not a lot of visible color, it isn't as pigmented as the product claims, however, it lasts all day and is very pretty if you don't wear a lot of make up, which I don't. I put it on when I woke up and when I rubbed my eyes from being tired at around midnight, I found the shimmer all over my fingers!

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rated 1 of 5 londonhermit on 2/29/2012 3:34:00 PM more reviews by londonhermit

Age: 25-29   Skin: Very Dry, Dark   Hair: Black   Eyes: Brown    

I have the two of these shadow sticks in the colors geared toward hazel and brown eyes. I brought them when they were on promotion at my local CVS. I basically brought them to add to my collection of "primers" used to brighten eyeshadow. The color pay off on my NW45 skintone is ok the for brown eyes stick is not as vibrant as the one for hazel eyes.These sticks don't help the shadow last long and didn't las long on their own; they creased horribly within hours. Even when I put powder over them they still creased. I wouldn't recommend them.

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rated 4 of 5 *TOP REVIEWER* beaniewienie on 2/20/2012 1:48:00 PM more reviews by beaniewienie

Age: 44-55   Skin: Acne-prone, Fair-Medium, Neutral   Hair: Brunette, Straight, Medium   Eyes: Green    

I bought the combination for green eyes. I plum & a silver. The colors go on smoothly. The plum is sheerer than the silver, but can be layered for more color. I wore the colors all day over Nyx White Shadow Base & I didn't have any fading or creasing (but that's not usually a problem for me). Normally $7.99, but I bought mine for 40% off+$1 off coupon=$3.79. At that price I may buy another set, for brown or hazel eyes. I like a product like this for a quick eye, plus it's fun to use.

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rated 1 of 5 barbx on 2/5/2012 11:00:00 AM more reviews by barbx

Age: 36-43   Skin: Combination   Hair: Brown   Eyes: Brown    

Another product that claims 'long wear' but has vanished from my greasy eyelids within an hour. A pity since the 'for brown eyes' shades are flattering and application was a cinch.

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rated 4 of 5 malonb on 1/24/2012 8:06:00 AM more reviews by malonb

Age: 25-29   Skin: Acne-prone, Medium   Hair: Brown   Eyes: Brown    

I used this product twice, both times for work(the one for brown eyes, has a light gold brown/green combo). I used the light brown for the lids and the green(i thought it was green, not aqua lol) on the crease. As you can see from the picture, the amount you get isn't phenomenal, but then if you buy this on sale with coupons(like i did, got it for free) it's definitely worth it. It's labeled as having primer built in(or something like that) and did find it took longer to crease than normal shadows. For me it started showing in about 6hrs, mind you i DID use primer before applying this and i also have hooded eyes and oily eyelids(what a grand combination). Usually shadows crease after 4hrs, no matter what primer i use. I do find the colors 'bring out' my eyes, but then any light color eye shadow usually does(talking about the brown here, could almost pass for a cream). I must say i also love the packaging, so easy to take with you as well. Overall i'm happy. I've yet to try it without primer to see if it truly stands alone, but will one of these days.

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rated 4 of 5 darkskinsexylips on 1/18/2012 12:40:00 AM more reviews by darkskinsexylips

Age: 36-43   Skin: Combination, Dark   Hair: Black   Eyes: Brown    

Just bought this in the shades for brown eyes. At this point, I have only had this on my lids for less than an hour, so I will just comment on the application. I am not sure about the other shades, but the light aqua blue shade does not apply well on the lids. It feels dry and the colour pay-off is nil. However, if you use the tip of your finger and rub it onto the shadow stick and then apply it onto the lid, the colour pay-off and application is much better. This is also better because there is no rubbing and tugging of the eyelids. The colour itself is a nice light aqua blue shade with a bit of frosty shimmer. I am a MAC C8 in complexion and this shade on me is light, but still noticable and very pretty. I can wear this to the office, out for brunch, or out for dinner. I have yet to try the other shade which is a shimmery and light buttercup shade.

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