Chanel • Rouge Allure Velvet #37 L'Exuberante • Lipstick

rated 4.6(16 reviews)

Average Rating.4.6
Would buy this product again.87%

rated 5 of 5 biancastefani on 1/21/2015 7:53:00 PM more reviews by biancastefani

Age: 19-24   Skin: Normal, Fair-Medium, Neutral   Hair: Brunette, Wavy, Medium   Eyes: Brown    

This is a thanks to Jaz, one of my most wonderful friends who had bought this absolute gem for my 19th birthday so many years ago.

I've always had a bit of a soft-spot for pink (any shade, really. I just happen to like pink a lot.) however this particular shade has blossomed into a complete love affair that I can't get enough of. It's the kind of pink that empowers you: not too yellow but not too blue, neither girly nor granny, and the perfect balance of elegance and extravagance. It's a permanent handbag essential that can brighten up your look and mood instantly. Plus it makes your teeth look whiter!

The texture is buttery and smooth (yet matte!) and the pigment is so strong and opaque that I honestly can't fault it.

This sleek, shiny, rectangular tube absolutely radiates "classy" and the push-in mechanism to get the lipstick out is just so... cool.

Lasting power I find is about 4-5 hours without eating (drinking is fine) and even though it is matte, I don't find that it overly dries my lips (expect a slight dryness but no visibility or discomfort.)

26 puts the Rouge Allure Velvet range in the luxury bracket of makeup (which honestly, is not that high at all in comparison to other products) but I do think the price is justified when you take into consideration just how lovely and comfortable the texture is (and how stunning the colour is but I've gone on about that for an entire paragraph and will leave it at that.)

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rated 5 of 5 misslucifer on 11/19/2014 10:23:00 AM more reviews by misslucifer

Age: 30-35   Skin: Combination, Fair   Hair: Red, Straight, Fine   Eyes: Brown    

I wasn't sure at first, I thought it would be too pink, but it isn't. It's one of the most flattering colors on my fair skin and red hair. I really love it and I received tons of compliments on it. I also have #40 La Sensuelle and they both are long-lasting and feel great on the lips. The allure velvets are for sure great quality products. I'd love to buy other colors, and I might!

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

rated 5 of 5 makeupnerd1101 on 6/27/2014 1:23:00 AM more reviews by makeupnerd1101

Age: 19-24   Skin: Combination, Fair-Medium, Warm   Hair: Black, Straight, Fine   Eyes: Brown    

I bought this lipstick in the airport based on the advice of the salesperson (not even a MUA) when I told her I wanted something bright pink but NOT shiny that will match my skin tone (N20 on Chanel face products). She whipped this out, I tried it on and at the time it looked okay, but borderline "meh". Against my better judgement i bought it and have not regretted ever since! It looked sooo much better after curing myself of jet lag, dehydrated skin, general blah-ness and not to mention the overly white bright lights of a make up store in an airport.

The lipstick casing is black and classy (as all things Chanel), and is unique and totally fun to open.

It looks a bit brighter on the lips compared to in the tube, so I suggest you give it a try on yourself and not judge it from the tube. i loved that it's not a bright girly pink, but a more mature, classy colour (which is a lot to ask for from the colour pink). It instantly lit up my face upon application - even without any other make up on! I loved that it made me look fresh and awake instantly. The colour is rich and one swipe is adequate. I usually blot off after the first application and see what's left - for this lipstick, a lot came off on to the tissue, but my lips remained a beautifully tinted pink.

It lasted a good four hours without eating or drinking, but I must say that my lips started to feel dry after two hours.

Overall, i will definitely repurchase L'exuberante for my fix of exuberance!

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rated 5 of 5 *TOP REVIEWER* MelissaMH on 2/19/2014 3:56:00 PM more reviews by MelissaMH

Age: 36-43   Skin: Normal, Fair, Neutral   Hair: Brunette   Eyes: Blue    

A real stunner, the perfect pink. No bubblegum quality to it at all, strictly pure sophistication. My favorite amongst all Chanel lipsticks. Applies with ease, no lip brush necessary. Exfoliate your lips first, but avoid the lip balm underneath or its lovely color will end up on your teeth! (I find this to be the case for all lipsticks, except the driest.)

2 out of 2 people found this review helpful.     Was this review helpful to you? Yes   No

rated 5 of 5 Milzj on 2/15/2014 1:00:00 PM more reviews by Milzj

Age: 36-43   Skin: Acne-prone, Fair   Hair: Brunette   Eyes: Blue    

The. best. ever. Beautiful vivid pink, gorgeous matte finish, lovely Chanel packaging, the only lipstick you will ever need- only for 25! Oh, and it really does feel like velvet!

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rated 5 of 5 luxeluver on 5/1/2013 9:05:00 PM more reviews by luxeluver

Age: 25-29   Skin: Combination, Tan   Hair: Black   Eyes: Brown    

I use different brands of lipstick and Chanel is by far my favorite. It stays on longer and it doesn't dry my lips. I love this color it can be used in the morning to give your lips a pop of color and when you put on more, the tinge of red on this makes it appropriate for nighttime.

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rated 5 of 5 tecnogrl on 4/3/2013 2:00:00 AM more reviews by tecnogrl

Age: 36-43   Skin: Combination   Hair: Blond   Eyes: Brown    

This shade is beautiful and it lights up my face. I do think the matte is more difficult to wear on my aging lips so I make sure they are well exfoliated and moisturized before using it. The staying power is not as much as I hoped but the color payoff is more than worth it. I also purchased the Chanel Allure Luminous Intense in #93 Exaltee and it is just a bit brighter and of course more luminous. I have posted a picture for comparison. L'Exuberante is the shade on the bottom and Exaltee is on the top. I would definitely buy this again. I've compared this to so many of my other lipsticks and nothing brightens my face like this one. Yes it is expensive but I splurge on Chanel because the quality is there.

3 out of 3 people found this review helpful.     Was this review helpful to you? Yes   No

rated 5 of 5 xjenniferclaire on 4/1/2013 9:11:00 AM more reviews by xjenniferclaire

Age: 19-24   Skin: Combination, Fair   Hair: Brunette   Eyes: Green    

I absolutely adore this lipstick. It is my go to bright without being too in your face. It has a beautiful consistency, a matte finish that isn't too drying and the colour pay off is outstanding. My only problem with this line as the colour selection isn't great but Chanel do bring out lovely limited edition shades. It comes housed in my favourite packaging from Chanel and feels very luxurious, it's always lovely to pull out a nice lipstick to reapply. I'll buy this time and time again.

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rated 5 of 5 bwalker197 on 3/24/2013 3:21:00 PM more reviews by bwalker197

Age: 19-24   Skin: Oily, Tan, Cool   Hair: Brunette, Wavy, Medium   Eyes: Brown    

Per usual, I have nothing negative to say about Chanel. This lipstick is everything. I absolutely love how it feels on my lips and this color is outstanding when I'm a tad pale or have a deep tan. It goes on smoothly and normally, I don't need lip liner when I apply it (I don't use a lip brush either). It is expensive, but you get what you pay for. Try it and then you'll want to buy it- trust me! I have so many of the Chanel lipsticks & glosses and this color is the perfect fuschia for spring. A good pink is a staple in any girl's make up bag and this is a great one to have! Oh and as always, packaging is outstanding with an easy to pop open cap and the chicness of the black& white logo. Magnific & tres tres chic!

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rated 5 of 5 SARAHD33x on 10/18/2012 11:29:00 AM more reviews by SARAHD33x

Age: 18 & Under   Skin: Acne-prone, Fair   Hair: Brunette, Straight, Fine   Eyes: Green    


This lipstick is not only a lovely colour of pink, but the quality of the pigments is phenomenal! I don't usually use matte lipstick, as I find it to be extremely drying and uncomfortable. This lipstick was not the case. Although it was matte, it was comfortable, had fantastic staying power and didn't dry my lips out like the others did.

Although this lipstick is quite expensive, I love it, and was worth every penny for me.

2 out of 2 people found this review helpful.     Was this review helpful to you? Yes   No

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