E.L.F. • Mineral Eyeshadow Primer • Eye Primer

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NinaSun on 5/16/2013 7:43:00 PM more reviews by NinaSun

Age: 18 & Under   Skin: Normal, Fair-Medium   Hair: Black   Eyes: Brown    

I was excited to try this out after hearing great reviews about it but I'm really disappointed. I've tried the NYX and the Too Faced Shadow Insurance ones before and they are both very tacky and grab on shadow fantastically. I felt that the elf one really didn't help my eyeshadows stick...it felt as if I was putting them on sans primer. It didn't prolong the eyeshadow length and wear was only about 3-4 hours. My shadows didn't crease but that's about the only good thing for this product along with its price.

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jhuaniey on 5/6/2013 9:43:00 PM more reviews by jhuaniey

Age: 18 & Under   Skin: Combination, Medium   Hair: Brunette   Eyes: Brown    

HG eye primer definitely. I wish they'd sell these at Target so that I could stock up on them (I don't shop online that much). These are wonderful! These ELF eye primers really do the job. I don't know much about the non-mineral ones though, but I must say that the mineral primers are still cheap ($3! Got it for half price during Cyber Monday for $1.5) and make my eye makeup last FOREVER!
It doesn't irritate my eyes, it doesn't feel greasy or too sticky, I get very very minimal creasing if any at all (and that's after maybe a 12+ hour day), you need very very little product, and again, it's so cheap!
I love ELF products in general because of their wonderful quality (especially their studio lines) and this one is just one of the many. I have never tried other eyeprimers because I never really wore eyeshadow before I tried this primer (because my eye makeup always crease!!!)
Seriously, give it a try when you're shopping on the ELF site. You won't regret it. And BTW, my eyelids (and the rest of my face, really) is VERY VERY oily. NOTHING stays on my face without sliding off, so keep that in mind too!

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*TOP REVIEWER* Superbeckyy on 4/9/2013 1:21:00 PM more reviews by Superbeckyy

Age: 19-24   Skin: Sensitive, Fair, Warm   Hair: Red, Fine   Eyes: Blue    

Finally found an affordable eye primer that does an amazing job - unbelieveable! Costing only £3 from E.L.F's website for a small tube it's an ideal option for keeping everyday eye makeup in place.


I use a small dab on each eyelid using the applicator and then blend it in with my fingers - it dries non-sticky and sheer, an ideal base for shadow application. I found that it's not quite as smooth for shadow as Urban Decay's eye primer potion and sometimes needs a slight amount more product for full coverage, but I only notice this with my expensive shadows where I'm already using them sparingly (my Urban Decay palette); the cheap MUA ones I can use as much as I like and they still stay in place all day! If I'm wearing thicker dark eyeliner on my upper lid it helps the liner stay in place too - no embarrassing creases, oiliness or smudges at all. On my oily lids I get an average of 10 hours wear - very impressive for such a cheap product!

My absolute favourite for keeping my cheap but lovely MUA eyeshadows in place all day - so glad I'll try this, I'm happy to buy this over UD (especially with UD's annoying new 'squeezy' primer packaging) and save my money any day!

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bululu on 3/31/2013 7:39:00 AM more reviews by bululu

Age: 36-43   Skin: Dry, Tan, Warm   Hair: Brunette, Wavy, Fine   Eyes: Brown    

At such bargain price, it's well worth having it in your stash. It provides a good even base for your eyeshadow but I wouldn't really say that it emphasize the colour. It's an easy step if you need to extend the longevity of your eye make up for a few hours, but I wouldn't go as far as to say that it is going to be a solid staple as UD Primer potion. For everyday, it does an excellent job. For a special day, you may want to rely on something longer lasting. Hope this was helpful.

2 out of 3 people found this review helpful.     Was this review helpful to you? Yes   No

AlyK89 on 3/31/2013 6:14:00 AM more reviews by AlyK89

Age: 19-24   Skin: Dry, Fair   Hair: Blond   Eyes: Blue    

I have tried a few high end primers and for me this works just as well as others, and I usually reach for it over the expensive ones. My shadows last all day, are more pigmented, and they even are still on my lids when I fall asleep with it still on. At such a cheap price, this product is fantastic and does exactly what it should. (So does the non-mineral version that is only $1! same effects!)

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

carling on 3/30/2013 9:59:00 PM more reviews by carling

Age: 36-43   Skin: Combination, Tan   Hair: Other   Eyes: Brown    

This is an unbelievably good primer and a great example of why it doesn't make much sense to be a high-end make up snob these days.


There used to be a big disparity between make up purchased in department stores versus drugstore brands, but that simply isn't the case anymore. I was buying Urban Decay Primer Potion at $20 a pop until someone turned me on to the Elf primer. It's every bit as good as UDPP, if not BETTER, and I was hesitant to try it because it 'only" cost a buck!


There is no question that Revlon, Cover Girl, and L'oreal upped their games over the last 5 years. Combine that with the introduction of affordable cosmetic brands like Elf, NYX, Milani, NYC, and BH Cosmetics and the beauty landscape has completely changed. Today, you CAN get high end quality at drugstore prices and Elf primer is case and point.

5 out of 6 people found this review helpful.     Was this review helpful to you? Yes   No

missDeeblue on 3/30/2013 8:58:00 PM more reviews by missDeeblue

Age: 36-43   Skin: Normal, Fair-Medium, Neutral   Hair: Blond, Wavy, Fine   Eyes: Brown    

Gotta agree with glamzdoll on this item. Its a primer that has just put $$ into product, leaving out the pretty packaging and logos - and you know what it works better than any "look what I have in my bag" make up brands.

My eyelids are normal. not dry or oily. The product has this 'slicky' texture, but have no fear, it does grab lid and matify on the drydown, and then sets to work, making sure eye makeup stays in place. I dont use powder shadow, I use creme, and yes, it clings and doesn't crease - YES! even creme.
Sure ELF does have some items which have gotten delivered then i deliver them into the trash within the hour! But this item is not one of those, and is a repeat buy for me

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

theopenwindowmaniac on 3/28/2013 1:20:00 AM more reviews by theopenwindowmaniac

Age: 19-24   Skin: Combination, Fair, Cool   Hair: Blond, Wavy, Fine   Eyes: Grey    

As all other e.l.f. products, this primer is very budget friendly ($3). I actually really like this primer and it's great quality for the price. I did take off one lippie, however, because it does SLIGHTLY crease on me. But, it still makes a big difference versus no primer. I do have super oily lids though, so it could just be me. If you're new to primer, definitely try this out. Especially if you don't wear eyeshadow often. It doesn't make much sense to spend a lot of money on a product that won't be used very frequently.

2 out of 2 people found this review helpful.     Was this review helpful to you? Yes   No

sagiegens on 3/27/2013 12:02:00 AM more reviews by sagiegens

Age: 18 & Under   Skin: Acne-prone, Fair   Hair: Brunette   Eyes: Brown    

I have not looked for many eye primers because elf's eye primer is so affordable and easy to find. Compared to without any primer, I do notice the diffrence of how much it doesn't crease though there is still minimal creasing through out the day. It does dry rather quickly and sometimes creates "patches" of dried skin. Not too attractive but is barely noticeable if makeup over it. Worth trying if you don't have much money or resources. Does what an eye primer is intended to do.

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

glamzdoll on 2/26/2013 1:19:00 AM more reviews by glamzdoll

Age: 25-29   Skin: Oily, Fair-Medium   Hair: Brunette   Eyes: Brown    

$1.00. Works better than ANY eye primer i've tried including urban decay primer potion, smashbox, and drugstore brands. Eyeshadow doesn't crease, long lasting, enhances shadow color....love it. And the price is awesome as well. :)

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lizbethv on 2/19/2013 5:13:00 PM more reviews by lizbethv

Age: 19-24   Skin: Combination, Fair   Hair: Brunette   Eyes: Hazel    

I have VERY oily eyelids, so I was in urgent need of an eye primer. I highly recommend this one. It gives a slight color and a base for the eyeshadow, and it definitely prevents it from creasing ALL DAY. I highly recommend this product.

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Heinalicious on 2/19/2013 4:54:00 PM more reviews by Heinalicious

Age: 25-29   Skin: Combination, Medium, Warm   Hair: Blond, Fine   Eyes: Hazel    

I LOVE this eyeshadow primer! It blends so well and gives the lid a light and even finish for you to get a "clean sheet" to work with. It is ridiculously cheap and works SO good with enhancing the colours and making the shadow stay perfect throughout the day/night - So, as we say in Norway: HIPP, HIPP, HURRA! :D

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shio318 on 1/28/2013 12:22:00 PM more reviews by shio318

Age: 19-24   Skin: Very Oily, Tan, Neutral   Hair: Brunette   Eyes: Brown    

This is a pretty good eye primer for the price. It is a primer that blends in pretty well to the eyelid, and I like that because I do not like when primers make your eyelid a whitish color. My eyeshadows do not crease until about 6-7 hours after I apply it, which I think is pretty good for a primer of this price. It is better for everyday use, but if you are going to wear a lot of eye makeup or you are going to a big event, I would buy a better primer.

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kristyc on 1/11/2013 9:14:00 AM more reviews by kristyc

Age: 25-29   Skin: Oily, Olive, Warm   Hair: Black, Curly, Coarse   Eyes: Brown    

I've got oily eye lids and live in a humid tropical country. I've tried a few of those stick type of eyeshadow primers (body shop as well as the elf studio one) but nothing seemed to last the day. Forget about being creased, everything just melts off and all I'm left with is 2 or 3 thin lines of eyeshadow - which I'm sure you can imagine is NOT a good look.


So when I had a big event coming up, I "splurged" on one of those little trial tubes of UDPP and was ecstatic when my eyeshadow lasted for 6 hours without budging. For the first time in my life, my blending and smoking efforts was intact even when I reached back home. The downside was the price. I just couldn't bring myself to use it on regular days.


Then came the day when I was rummaging through my stash and came across a long forgotten, brand new tube of elf's mineral eyeshadow primer.


I didn't have much hope.. Actually, I had none.at.all. I tested it ONLY to see if it would at least help for 3 hours or so. So imagine my incredulity when my "oily lids" stayed crease proof for 6 hours (after which I had to sleep). I couldn't believe it. Figured it was a mistake. Bad lighting? too tired to see the creases?? But lo and behold, its the same thing the next day. This time, it was on for about 8 to 9 hours before it finally started creasing. Incredible.


The issues? I'm fine with the doe applicator.. Just wish the tube was transparent. Also, on my warm skin tone (Bobbi brown warm natural) its not sheer - more like an ashy cream. Same thing with UDPP but a little stronger. Maybe its because the doe foot is a little heavy on application? It gets covered up so i don't mind - but I might try the blush shade next. Do be sure to only dab a little and spread with your finger (as recommended by the other reviewer


Moral of the story: Is it right up there with UDPP? Not exactly - Because UDPP lasts longer. But is it worth it? Definitely. Repurchase? I'm gonna be stocking up!

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juniebug008 on 1/8/2013 9:19:00 PM more reviews by juniebug008

Age: 19-24   Skin: Combination, Fair, Cool   Hair: Brown, Curly, Coarse   Eyes: Blue    

I really wanted to love this product. I really wanted to fall in love with it and never have to find another eye primer for the rest of my days... but I really just find it to be mediocre. It keeps my eyeshadow on for a while. It really doesn't make my eyeshadows look any more vibrant, and YES, it does crease. My overall comment for this: Meh. I'd repurchase simply for something that wasn't mega-expensive and does a somewhat decent job.

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hoangrl on 1/8/2013 5:31:00 PM more reviews by hoangrl

Age: 30-35   Skin: Combination   Hair: Brown   Eyes: Brown    

Fantastic primer that does the job! ive tried UD and its very similar and i get the same results.

Ive had mine for ages.. it lasts that long and its dirt cheap. I live in Australia so i bought mine on Ebay for $6 which is still good. I like the doe foot applicator!

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adeleseddie on 12/29/2012 3:00:00 PM more reviews by adeleseddie

Age: 30-35   Skin: Normal, Fair-Medium   Hair: Blond   Eyes: Brown    

i wouldn't say this primer is the best but it does a good job. you can tell the diffrense emensly and for the simple price i wouldn't mind repurchasing it.

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KeepHoldingOn on 12/24/2012 11:31:00 AM more reviews by KeepHoldingOn

Age: 19-24   Skin: Acne-prone, Fair, Cool   Hair: Brunette, Wavy, Medium   Eyes: Blue    

I will always repurchase ELF Mineral Eyeshadow Primer. I've tried numerous primers, drugstore and high end, and this one has been the best. I've applied my shadow using this primer on one eye and my high end on the other and they're exactly the same, lasting the same amount of time and looking brighter. I, like some other MUAers am not a huge fan of the wand packaging, I'd much rather it be in a tube or a pot, but what can you do for $3? Now I don't have to spend $20 on an eye primer anymore, thanks E.L.F.

1 out of 1 people found this review helpful.     Was this review helpful to you? Yes   No

Jennbabbles on 12/24/2012 1:17:00 AM more reviews by Jennbabbles

Age: 19-24   Skin: Combination, Tan   Hair: Brunette   Eyes: Black    

great product. keeps my shadow and liner in place all day. great silky feeling

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oogg on 12/19/2012 12:09:00 PM more reviews by oogg

Age: 30-35   Skin: Acne-prone, Fair-Medium   Hair: Brunette, Kinky, Medium   Eyes: Hazel    

at first i used to switch between elf's eyelid primer and urban decay's depending on how much i ll spend and the type of occasions i m about to attend then i was looking up the internet when i read the amazing reviews and that it is full of healthy vitamines so i gave it a go and WOW....here is why:
very light weight
easily blendable
though sheer helps to cover discoloration arround my eyes
as good as UD in holding the shadow in place
cheap dirt
my only prblem is that i never found that one primer that keeps my shadow fresh not just there after 8 hours of hard work but so far this is one of the best.

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